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What Works - What Doesn't

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Five Tips: Hiring Freelancers to Polish an RFP Response

What Works - What Doesn't

So you look for an outside writer or editor to help. Once they finally get copy they need to hit the ground running, not sit around waiting for a call from a help desk. If an RFP is important enough for a heroic, “all hands on deck” death march it’s important enough to plan ahead so an outside editor or writer can help you win.

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Enterprise Architecture in the Agile Era: Less Policing, More Coaching

What Works - What Doesn't

Within 15 months, half the time Jones reckons a traditional EA process would have taken, insights from SYNLAB’s EA effort are helping the €2.6 EA insights also helped SYNLAB roll out new services such as a COVID testing program to help the European football league safely return to play, says Jones.

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5 ITSM hurdles and how to overcome them

What Works - What Doesn't

Done right, IT service management (ITSM) reduces IT asset and management costs, increases employee productivity and satisfaction, and gives management insights into how IT resources are being used to help the business. ITSM is the policies and procedures for designing and delivering IT services to end users.

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3 Areas Where AIops Excels - and 2 Where It Still Falls Short

What Works - What Doesn't

Artificial intelligence and machine learning can slash the number of false alerts that tie down operations staff, speed troubleshooting of problems, and help developers and architects understand and manage fast-changing, cloud-based IT environments.

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Enough About Us! How to Tune Pitch Decks for the Reader

What Works - What Doesn't

Describe the business benefits you delivered to each, and the unique capabilities that helped you deliver them. XXX’s experience at Apple’s App Store will help us build the critical mass of developers we need with a revenue sharing model that works for them and us.”). Bare lists of brand name partners. Translate for Mere Mortals.

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ChatGPT Can't Replace Me. Yet. Maybe

What Works - What Doesn't

Not the subtle, “help the reader first” approach most of my clients prefer. Most importantly, the ChatGPT content was not customized for the needs of my client, which has an offering in this space they need to discreetly promote. Don’t Unplug Your Humans – Yet.

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Can You Find the Media Contact on Your Web Site?

What Works - What Doesn't

Adding a contact name and information (if not of the author, then to a PR contact) to every blog post would also help in case a reporter likes the insights they’re seeing and want more. Include a “media” or “press” contact at the bottom of your home page, and on every press release you publish.