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Direct Response Coach

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15 Ways to Use Drip Email

Direct Response Coach

It’s especially helpful when you think about how many leads routinely fall through the cracks because you (or your sales people) don’t have the time [.]. You’ve got to love drip email. I know I do. Anytime you can use automation to perform a critical step in your sales process – well, that’s a good thing.

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Build your message platform with the “persuasion hurdle”

Direct Response Coach

Whether it’s a formal document or just a discussion, a message platform helps all parties get on the same page before too much time is invested in writing and design. When marketers and copywriters get together to develop a marketing promotion, it’s a good idea to start with a message platform. A message platform outlines [.]