Page 108 of 274 Previous | Next 
  • B2B MARKETING INSIDER  |  TUESDAY, AUGUST 11, 2015
    [Help] You May Be Surprised At The Biggest B2B Marketing Responsibility Of 2016
    Understanding who your buyers are – their goals, motivations, preferences, influencer dynamics, challenges, concerns, KPIs, research habits, thought process, even personalities – can help to inform more customer-centric (and more effective) decisions and strategy in marketing, sales, product and beyond. Why Customers? Why Now?
  • IT'S ALL ABOUT REVENUE  |  THURSDAY, DECEMBER 11, 2014
    [Help] Which TV Show Matches Your Data Utilization Strategy?
    It will take help from multiple stake-holders, but that one exercise will allow you to draw up personas based on key, defendable attributes across the industries and/or verticals you’re targeting. One of my most inspiring (and terrifying) advertising professors advised on a daily basis: “NO borrowed interest!” Junk Contacts.
  • WEBBIQUITY  |  TUESDAY, FEBRUARY 8, 2011
    [Help] B2B Blogging Trends for 2011
    Blogging helps a company demonstrate expertise, it’s ideal for search, and as Blake Landau points out, “As push marketing becomes less effective, blogs become more important.&#. Research from HubSpot shows that small businesses with blogs have twice as many Twitter followers as those who don’t. There’s much more.
  • EMAGINE B2B BLOG  |  TUESDAY, AUGUST 13, 2013
    [Help] What eMagine Customer are Saying: Client Recommendations
    With their help, we have also seen an increase in our search engine traffic and lead generation and expanded efficiency in delivering information and services to our customers and prospects. Today we take a look at some client testimonials on our work with them: Lauren Maschio, Director of Marketing at VoltDelta. B2B Web Strategy
  • B2B MARKETING TRACTION  |  FRIDAY, OCTOBER 30, 2015
    [Help] 3 Scary Truths about WordPress to Keep You Up at Night
    There are standard security procedures to help prevent this (like don’t use the User I.D. The advent of open source, templated WordPress websites that non-programmers can create and maintain has been revolutionary. Today we pretty much only create websites in WordPress, because it is so cost-effective and flexible. ” Because!
  • VERTICAL RESPONSE  |  MONDAY, APRIL 6, 2015
    [Help] 75 Email Newsletter Content Topics You Can Use ASAP
    bulleted list of helpful, insider tips, or DIY instructions related to your products, service or industry. Psst… Need help creating visuals to put in your email newsletter? Wouldn’t it be nice if you had a relationship with every one of your subscribers? If you’re sending an email newsletter, turns out you already do.
  • BIZNOLOGY  |  MONDAY, DECEMBER 28, 2015
    [Help] 6 Effective tools for SMB that integrate with your existing SaaS
    If you’re one of the 1 billion Chrome users , you probably already use Chrome extensions, which are little plugins located next to your URL bar that help you do more without actually going to another website. These days, the buzzword is “integration.” As in: how can small business tools work together to get more done? Get Smarter Email.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, JANUARY 18, 2012
    [Help] Is New Google like the New Coke?
    Helen Brown is the founder of The Helen Brown Grou p, a firm that helps non-profits with their donor research. A guest post by {grow} community member Helen Brown. Let me tell you a story:  Back in the 1980s there was a brand war, and it was a big deal at the time.  Which did you like better?  There was just one problem. Nobody  liked it.
  • PWB MARKETING BLOG  |  THURSDAY, OCTOBER 27, 2011
    [Help] How To Optimize Your B2B White Papers For Google
    Document sharing is a great way to increase awareness of your company’s products and services, build inbound links to help boost SEO, and drive traffic to your website. If you’re like most B2B companies, you have white papers, case studies, articles, product brochures, and a lot of other marketing, sales, and thought leadership documents.
  • HUBSPOT  |  TUESDAY, FEBRUARY 9, 2016
    [Help] How to Optimize Your Content for Google's Featured Snippet Box
    What the Featured Snippet Analysis Revealed: The analysis helped me uncover a few interesting things. As you can see, content between the length of 54-58 words in total seemed to appear by far the most frequently. 7 Key Takeaways to Help You Rank in the Featured Snippet Section. What's a Featured Snippet? What is a Featured Snippet?
  • WINDMILL NETWORKING  |  WEDNESDAY, JUNE 27, 2012
    [Help] How to Build Search Engine Ranking Power with a Google Plus Brand Page
    To maintain their position as the world’s leading search engine, they knew they needed to continually improve the quality of the signals that help them determine search rankings. Varying original content with re-shares of other G+ posts or web content can help ease this task. Why do I say this? So they created their own network.
  • KOMARKETING ASSOCIATES  |  MONDAY, JANUARY 6, 2014
    [Help] Building a Mobile App 101: Interview with Dan Katcher, Rocket Farm Studios
    ” It may help to think of it this way: What are your ideas?  It helps to be willing to make mistakes and adjustments on the fly. terms of deciding between Android and Apple, it may be helpful to choose just one to get started. Research shows mobile apps are growing at a rate of 29.8% each year, and that the 1.2
  • JILL KONRATH'S FRESH SALES STRATEGIES BLOG  |  WEDNESDAY, OCTOBER 2, 2013
    [Help] 3 Tips to Get The Best Response From LinkedIn Inmail
    Here are three tips to help you get the best response from LinkedIn Inmail: 1. Since publishing my two free ebooks Cracking the LinkedIn Sales Code and LinkedIn Sales Secrets Revealed , I get asked tons of question about how to use LinkedIn best. One of the most contentious issues relates to the use of InMail. Message quality is crucial.
  • BIZNOLOGY  |  WEDNESDAY, SEPTEMBER 23, 2015
    [Help] Brand advocacy as a marketing strategy
    It also realizes that many advocates do so for no other reason than to be helpful and relevant. commonly shared interest usually helps and rests on the already mentioned recognition and anticipated reciprocity. Part 1: Observations. Many of us are witnessing a paradigm shift in the selling of products or services. Like this post?
  • KEO MARKETING  |  MONDAY, FEBRUARY 23, 2015
    [Help] Benefits of Linking AdWords and Analytics
    At the most basic level, the Analytics dashboard provides helpful data about who is visiting your site, how long those visitors are staying and what they are doing while they are there. This can help you see how you are performing in relation to competitors, and what your target goals should be. Use Benchmarking to see how you rate.
  • HUBSPOT  |  WEDNESDAY, JANUARY 22, 2014
    [Help] 30-Day Blog Challenge Tip #21: Illustrate Your Ideas
    It''s more original -- and more helpful -- than boring stock photography. ". From January 2-31, we are challenging everyone to blog more to see firsthand the results that blogging can generate. Participating companies should submit their blog URLs on this page to enter the challenge. Example: Did you blog today? Blogging
  • MODERN B2B MARKETING  |  WEDNESDAY, OCTOBER 14, 2015
    [Help] 9 Quick Tips for B2B Lead Generation to Implement Today
    Gating some of your high-value, premium content can help you gather contact information for new, qualified leads to start nurturing. Here are a few tips for creating a great free offer: Provide a link to an assessment that helps prospects understand if your product is right for them. eads are the lifeblood of your business.
  • WINDMILL NETWORKING  |  FRIDAY, APRIL 22, 2011
    [Help] 5 Questions to Ask BEFORE Hiring a Social Media Consultant
    That’s why I am writing this post, to give you some advice as to some questions you should be asking to make sure you are choosing someone of the right pedigree and experience to be helping your company in something so critical to your company as social media is. This is my favorite.  What are the specific deliverables? 
  • KEO MARKETING  |  MONDAY, AUGUST 24, 2015
    [Help] Using Analytics to Get Higher ROI from Remarketing
    Fortunately, there is a great tool that can help you laser focus your remarketing efforts on the prospects who are most likely to be worthwhile. The key is to identify the factors that will most help you weed out the targets that are very unlikely to convert. It can also be among the most effective, when implemented correctly.
  • VERTICAL RESPONSE  |  TUESDAY, DECEMBER 8, 2015
    [Help] Top Marketing Trends in 2016 and What They Mean for Your Small Business
    It’s that time of year again, and we don’t just mean the season of white-bearded men in red suits or going back for second helpings of holiday ham. It’s also prediction season, and forecasters are prophesying everything from the next presidential election and football championship matchups to interest rates and gas prices.
  • CONTENT MARKETING TODAY  |  TUESDAY, DECEMBER 6, 2011
    [Help] Why Your Personal Brand is All About Solving Customer Problems
    Ultimately, your personal brand reflects your unique ability to help your ideal customers succeed. A few weeks ago I had a phone conversation with a former colleague who had invested a significant amount of money with a company whose assignment was to shape his personal brand. They care about how we can help them.
  • INDUSTRIAL MARKETING TODAY  |  THURSDAY, JULY 7, 2011
    [Help] How an Industrial Distributor Uses Content Marketing Effectively
    have seen some industrial distributors who have taken steps to make their sites more customer-friendly by adding helpful tools such as grouping their products by applications, part number finders, product selection wizards and Live Help. In other words, the online content is very product-centric. Grainger, Inc. There’s an app for that!
  • MARKETING ACTION  |  WEDNESDAY, JULY 15, 2015
    [Help] Understanding Inbox Placement
    will eventually hurt or help email deliverability, the trends are only going to accelerate and become more evident. It doesn’t hurt (and it is a major help) to set up DKIM (DomainKeys Identified Mail) and SPF (Sender Policy Framework) authentication. Engagement is a double-edged sword. Filing an email. Replying to an email. Get it now!
  • LEADSLOTH  |  TUESDAY, AUGUST 31, 2010
    [Help] Great B2B Email Copywriters: Where Are You?
    So good emails can make a big difference in the effectiveness of your lead nurturing program, but the people who can help you with this are hard to find. Lead Nurturing depends on great content. Not just eBooks, blog posts and webinars, but especially email content. The email text itself is not the only thing that matters.
  • MODERN B2B MARKETING  |  THURSDAY, SEPTEMBER 26, 2013
    [Help] Get More Email Opens and Clicks Using Behavioral Targeting
    Traditional email providers don’t help much with data aggregation. This type of email marketing system makes marketing self-reliant , so that marketers can easily create and manage sophisticated behavioral-targeted campaigns on their own, without having to enlist the help of technical support. Examples of Behavioral Targeting .
  • BLUE FOCUS MARKETING  |  WEDNESDAY, JULY 17, 2013
    [Help] Join the @SocialEmployee Revolution! Start by Downloading Chapter 3 Now! #IBM #Cisco #SouthwestAir
    This free chapter, “Brands Under Pressure,” helps set the stage for The Social Employee ’s many compelling success stories and offers a rallying cry for those brands still sitting on the fence of social business. Here’s how you can help: Feature The Social Employee on your blog or website. Branding from the Inside Out!   ZK7EXj4lDkA.
  • B2B LEAD GENERATION BLOG  |  MONDAY, JULY 9, 2012
    [Help] B2B Selling: 4 steps to gain customer intelligence before your sales call
    People are more eager to help than you think,” he continues. “Be gracious and let them know how important they are to you.  What strategies are in place to help address these issues? Tweet They’ve downloaded your whitepapers, attended your webinars, read your blogs. You just have to know where to look and whom to ask.”. Find a coach.
  • CONTENT MARKETING TODAY  |  MONDAY, JANUARY 9, 2012
    [Help] 10 Mobile Apps That Will Keep You On Your Social Media Game | Social Media Today
    Small business owners are always looking for ways to integrate social media into their already extremely busy day.  As a social media coach, I do try to help small business owners learn how to integrate social media into their marketing strategies. Via socialmediatoday.com.
  • B2B MARKETING INSIDER  |  THURSDAY, MAY 23, 2013
    [Help] Marketing Innovation Content Chat: It’s All About The Customer
    A6: In effect, start by helping customers, then empower employees, and demonstrate how that helps the business grow #contentchat. What is the future of Marketing Innovation? think we’ll see more  customer-centric CMO s. We’ll see more human brands , interacting with their customers in a more personal. contentchat. kgriwert.
  • HINGE MARKETING  |  MONDAY, MARCH 9, 2015
    [Help] Referral Marketing and Your Professional Services Brand
    firm’s brand impacts everyone in the business – and ultimately, everyone helps to strengthen or weaken it. The top reason, an inability to understand how the provider could help the buyer, is rooted in a failure of marketing – the firm has failed to communicate its relevant services and expertise. Branding
  • SALES PROSPECTING PERSPECTIVES  |  THURSDAY, OCTOBER 4, 2012
    [Help] Do You Train Your Inside Sales Reps To Know The Basics First?
    Most won’t ever get rolling if you just throw them the keys; if you do take this approach, be prepared to help them off the ground a lot. How can you help a new business development rep learn the basic skill required to simply get the prospect to pick up the phone? Are you helping your new BDRs with this basic skill?
  • CONVERSIONATION  |  FRIDAY, MAY 20, 2011
    [Help] Social CRM: Social Media and Communities in Customer Relationship Management and Marketing
    In the end, being customer-centric is not being good friends with your customers: it’s helping them to improve their business, life, etc. However, it’s also the other way around: your “data”, your “list”, if correct, helps you make the interactions with your customers more valuable for both. An exploration. You have a list.
  • SAVVY B2B MARKETING  |  WEDNESDAY, MARCH 21, 2012
    [Help] Savvy Speaks: Handling Business Blog Comments: Spam, Trolls, and Crickets
    If you help others, often they will be more than willing to help you out in return. Blog comments. Most business bloggers would simply like more of them, but be careful what you wish for. From spam to trolls to inappropriate backlinks, sometimes blog comments aren't everything they're cracked up to be. Heather. Wendy. Jamie.
  • MI6 MARKETING AGENCY  |  MONDAY, JANUARY 23, 2012
    [Help] The Emerging Role of the CMO
    If you are a technology company Mi6 can help you with that. Checking and tracking “digital body language” through keywords, sites buyers visit, and how they engage on social media helps define “purchase intent” We’re not so sure companies are capable of doing this to be frank, especially from a B2B perspective.
  • HUBSPOT  |  THURSDAY, FEBRUARY 7, 2013
    [Help] 11 Steps to Make Sure Your Next Webinar Is a Total Flop
    Webinars are fantastic for generating high quality leads , and they can also help you build stronger relationships with your current customers. When thinking about a webinar topic, try to think of something that's best explained as a presentation -- with the help of both visuals, and verbal explanation. Great idea! Sound stressful?
  • DELICIOUS B2BMARKETING  |  THURSDAY, MARCH 24, 2011
    [Help] Top 5 Mistakes to Avoid on Your Company Blog
    link] BlueVolt Thanks for the helpful advice. link] Sathishkumar If a small business blog ignores social media, then they wont reap any benefits out of their blog and it wont help them in anyway at all. Hope that helps and good luck! Have an account? We ‘Heart’ It! What business objective do I want to accomplish?
  • HUBSPOT  |  MONDAY, NOVEMBER 23, 2015
    [Help] 12 Tips for Writing With Unforgettable Personality
    Each of these tips will help you do just that. 2) Pick a focus and stick to it. While this might not work for every business or industry, inserting a bit of authenticity into your writing can help to make it more relatable. The best writers aren’t necessarily the smartest, the smoothest, or those with the biggest vocabulary. Can’t.
  • B2B MARKETING UNPLUGGED  |  THURSDAY, JANUARY 10, 2013
    [Help] Why I Won’t Endorse You on LinkedIn
    Let me help you. Oh, goody. My LinkedIn connection, Diana, just endorsed my skills in marketing strategy. Yesterday Sylvie gave me a thumbs-up on my team-building expertise, and last week Martin endorsed me as the corporate communications guru I imagine myself to be.  Self-esteem is running high, which means self-doubt can’t be far away.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, DECEMBER 22, 2014
    [Help] Are you SURE you know where your customers are?
    appeared first on Schaefer Marketing Solutions: We Help Businesses {grow}. appeared first on Schaefer Marketing Solutions: We Help Businesses {grow}. I am determined to learn how to fish for bass. It’s tricky. He was friendly and happy to share his advice as he patiently took me through the mind-boggling array of lures. Now what?
  • IT'S ALL ABOUT REVENUE  |  WEDNESDAY, MARCH 4, 2015
    [Help] How to Offer Your Customers Multiple Doorways to Success
    Employing a content strategy will help you define, build, and continually optimize these doorways of content that will give your consumers – all different people comprised of differing psychologies, with different wants and needs – various paths into the experience you are marketing to them. Get in touch!
  • HUBSPOT  |  FRIDAY, MARCH 6, 2015
    [Help] How to Use Excel: 14 Simple Excel Shortcuts, Tips & Tricks
    General Excel Help. 1) Pivot Tables. In addition to doing pretty complex calculations, Excel can help you do simple arithmetic like adding, subtracting, multiplying, or dividing any of your data. This will help you quickly see information the is important to you. We hope you found this article helpful! Excel can do it.
  • VERTICAL RESPONSE  |  FRIDAY, FEBRUARY 27, 2015
    [Help] 7 Dos and Don’ts for Writing Your Company’s Story
    Being a little funny (if that’s your style) can definitely help you stand out among your competitors and help customers feel connected to your company. Subscribe to our email newsletter and receive helpful posts like this in your inbox once a week. © 2015, VerticalResponse Blog. Do: Tell a story. Do: Use numbers.
  • AGGREGAGE  |  WEDNESDAY, MARCH 14, 2012
    [Help] The Sales Association Launches SalesProCentral
    SalesProCentral is the go to site and newsletter for sales and sales management professionals who want the latest and highest quality content aimed at helping improve sales performance. When you do that, you can provide it your twitter and LinkedIn information to help it get going.  B2B Response Databases: Which is Best? B2B Sales?
  • BIZNOLOGY  |  MONDAY, AUGUST 19, 2013
    [Help] Mobile App vs Mobile Website? What’s better for you? 14 decision makers
    Did this help decide whether a Mobile Website or Mobile App is right for your business? Did it help you think about your strategy for mobile? Photo credit: Wikipedia. The numbers show marketers are rushing into mobile. The numbers also indicate they are leaping before they look. So, What’s better for your business? MOBILE APPS.
  • BIZNOLOGY  |  FRIDAY, SEPTEMBER 18, 2015
    [Help] The past, present, and future of content marketing- in 500 words
    For example, I’ve watched each of those videos more than a few times, helping increase their millions-plus views metrics. I’ve written about them and recommended other people watch them, adding further to their gaudy reach numbers. Bold topic, no? The Past. The past was perfect. It always is. The Present. Not really. The Future. Think big.
  • BIZIBLE  |  TUESDAY, APRIL 26, 2016
    [Help] How Companies With More Than 100 Employees Measure Account-Based Marketing [DATA]
    How do you coordinate and share data so that the marketing team can best help the sales team and the sales team best help the marketing team? Today, we’ll break down the survey data to see specifically how companies with more than 100 employees measure ABM. ABM vs. Demand Gen. Today, many are still dipping their toes in the ABM water.
  • KOMARKETING ASSOCIATES  |  WEDNESDAY, AUGUST 29, 2012
    [Help] 15 Ways B2B Marketers Can Be Using Twitter
    Link to other relevant pages with your tweets and help spread interesting, useful and practical information across the Twitter community and beyond. Twitter offers users the chance to share, connect, converse, link, view, follow, search, engage, praise, and vent in 140 character tweets. Just make sure it’s clear who owns the account.
  • BUZZ MARKETING FOR TECHNOLOGY  |  WEDNESDAY, JUNE 4, 2008
    [Help] Q-tools: An approach for discovery and knowledge work
    The purpose of a flanker is to think laterally and find an analogous situation that may help you think about things differently. Another way that q-tools can be useful is to help define the purpose of a question. What is information design? The entire Google business model is built around this premise: just-in-time organization. tools.
  • SYNECORE  |  TUESDAY, AUGUST 6, 2013
    [Help] Insight into the Internet of Things for You and Your Business
    Pretty soon you’d rather be seen dead than with a waffle iron that doesn’t have its own email account… When I read this line from a recent eConsultancy post on the Internet of Things (IOT) written by Ben Davis , I couldn’t help but laugh out loud. Marketers, if you think Web 2.0 Such is but one small implication of the emerging world of IOT.
  • HUBSPOT  |  FRIDAY, MARCH 14, 2014
    [Help] Seeking Corporate Gifts for Your Nonprofit? Think Outside the Box
    Companies and their employees are more willing to get their hands dirty and volunteer their time, both personally and professionally, to help organizations make a bigger impact. Your organization can help the company''s business goals. ” Thousands of students have attended and millions have joined the movement. nonprofit
  • THE POINT  |  FRIDAY, AUGUST 24, 2012
    [Help] Pearlfinders Index Offers Insight Into Marketing Execs’ Plans for 2H 2012
    Whereas the data is primarily aimed at marketing agencies (the firm’s primary clients), the report provides useful data that can also help marketing teams make budgeting decisions for the rest of 2012. Each quarter, the analysts at UK-based Pearlfinders report on the buying intentions of more than 4,000 North American marketing executives.
  • B2B MARKETING UNPLUGGED  |  THURSDAY, FEBRUARY 28, 2013
    [Help] Six Ways to Not Suck at Selling Things to Me
    This nifty tool will help you understand the buyer’s background, so you needn’t waste precious meeting time patiently explaining how, say, newswires work to someone with 20 years of experience in PR. Did I send some message into the universe that attracts bad sales people? Is there a rehab centre nearby for under-performers?
  • WRITING ON THE WEB  |  TUESDAY, NOVEMBER 22, 2011
    [Help] Basic Human Motivation: 4 Ways to Engage Readers
    When you create content that appeals to either of these four basic drives, you can’t help but engage the hearts and minds of readers on a profound level. If you are writing content designed to persuade and influence, you need to know what makes people tick. photo courtesy of digitalart/FreeDigitalPhotos.net ). How can you market to me?
  • FATHOM  |  TUESDAY, DECEMBER 29, 2015
    [Help] Top Digital Marketing Statistics for Hospitals to Watch in 2016
    If you answered no, we’re here to help. For 2016, make sure you let these digital marketing statistics for hospitals help guide your marketing efforts and you’ll be off to a great start. 2016 is here. You can read as many 2016 prediction posts as you want, but are you prepared? That’s where these 2016 facts and stats come in.
  • JILL KONRATH'S FRESH SALES STRATEGIES BLOG  |  FRIDAY, SEPTEMBER 27, 2013
    [Help] Turn Your Business Competition Into Valuable Allies
    invited a group of related experts (branding, inside sales, research, website) to get together to explore how we might help each other. I used to hate my direct competitors—every last one of them. They were evil. They were after me, trying to steal my best prospects and clients. My guard was up whenever they were around. Yes, I said months.
  • B2B MARKETING INSIDER  |  WEDNESDAY, NOVEMBER 12, 2014
    [Help] The 15 Best LinkedIn Pulse Articles On Marketing
    Let’s just call this one “interesting” if not helpful. I am always looking for what kind of content works for others and how to emulate those best practices in content marketing. started publishing on Slideshare in July of 2010. And now I’m seeing almost as much traffic and engagement there than I receive on my blog.
  • HUBSPOT  |  FRIDAY, APRIL 3, 2015
    [Help] 10 Myths About Lead Quality: Busted
    Explicit data is generally demographic information about the lead that will help you indicate if that person and their company is a good fit with your organization. However, explicit data isn’t the only thing that can help you identify a lead’s quality. Your leads are the driver of your business. Myth 1: Any lead is a Good Lead.
  • HINGE MARKETING  |  TUESDAY, OCTOBER 6, 2015
    [Help] Marketing for Engineering Firms: 3 Reasons to Embrace the Revolution
    No website, no matter how well done, will help you grow your business if it does not project a genuine and consistent value proposition. How Hinge Can Help. It's a real shift away from traditional marketing techniques and toward online marketing. SEE ALSO: 7 New Rules in AEC Marketing. The Trajectory of a Print Ad.
  • GREAT B2B MARKETING  |  WEDNESDAY, JULY 16, 2014
    [Help] B2B Appeals that Motivate Action
    Financial – The financial hot buttons of your prospects can be pushed two ways: first, by demonstrating how your product or service will save money, and second, by demonstrating how your product or service will help generate more income. Napoleon Bonaparte said, “There are two levers for moving men: interest and fear.”
  • HUBSPOT  |  TUESDAY, JANUARY 17, 2012
    [Help] 8 Ways to Leverage Social Media Beyond Social Networks
    Add Social Sharing Buttons to Your Content: Another great way to use your website to help leverage the power of social media and extend the reach of your content is to use social media sharing buttons. Make sure the customers you have are following you in social media so they can share content and help you generate new leads and customers.
  • KOMARKETING ASSOCIATES  |  MONDAY, JUNE 9, 2014
    [Help] Not Your Average Content Marketing Blog Post [Hint: Crossword Puzzle]
    Shout out to my colleagues Derek , Jeremy , and Casie  for helping me get this crossword up and running…going out on a limb here and saying technology is not my strong suit.) . I’ll never forget the morning I came into the office and announced that, according to BuzzFeed, I was supposed to be living in Paris. Shanghai,” said another.
  • WRITING ON THE WEB  |  WEDNESDAY, OCTOBER 28, 2015
    [Help] Build a Product Funnel on Your Blog:Make Your Content Marketing Profitable
    These are two key elements of a product funnel – a key internet marketing strategy that will help ensure that you are not leaving money on the table or missing opportunities to solidify the relationships your hard-earned content marketing efforts are creating. Are you building a product funnel on your blog? Next Steps. From Free to Fee.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, SEPTEMBER 6, 2011
    [Help] The hidden costs of social media conversation
    Christopher Locke and his co-authors saw that this new technology could help us re-capture these historic market conversations, as it stated: “‘In the early 1990s, there was nothing like the Internet we take for granted today. It’s all about the conversation. make money. Even non-profits. The conversation was always there.
  • HUBSPOT  |  WEDNESDAY, OCTOBER 21, 2015
    [Help] 12 Excel Formulas, Features & Keyboard Shortcuts Everyone Should Know
    To help you use Excel more effectively (and save a ton of time), we've compiled a list of essential functions, keyboard shortcuts, and other small tricks you should know. This shortcut is super helpful when you're working with larger data sets, but only need to select a specific piece of it. 2) Automatically fill columns or rows with data.
  • MARKETING ACTION  |  THURSDAY, FEBRUARY 6, 2014
    [Help] Shared Vs. Dedicated IPs: Pros and Cons, Part 2
    Moving to a dedicated IP may reveal just how much help the shared pool was. Many high security industries look for dedicated IPs; so if you’re selling to a high security industry of any kind, dedicated IPs can help you get through specific filters. Let’s explore that idea. Pros of Dedicated IPs. Cons of Dedicated IPs. link].
  • SALES ENGINE  |  THURSDAY, JANUARY 7, 2016
    [Help] Features, Functions, and Benefits Are for Closers
    We must do that by giving the prospect something of value: something that helps them with their job, something that’s entertaining, something that demonstrates you know what you're talking about. If you thought that coffee was for closers, I can tell you with absolute certainty that it’s for content marketers too. They never did.
  • HUBSPOT  |  FRIDAY, OCTOBER 11, 2013
    [Help] 10 Hilarious Blogs That'll Make You Feel Better About Your Job
    If you need something to help kill the last few hours of your workday, this is your best bet. 7) 99 Problems but a Pitch Ain''t One. While you''re reading his often random yet spot-on assessment of our industry, you can''t help but laugh. And the following 10 are ones that really take the cake. It''s basically "Clients From Hell".
  • LEAD LIAISON  |  FRIDAY, APRIL 15, 2016
    [Help] Mid-Market Marketing Automation Software Leader Announces Integration with Wistia for Video Marketing
    The integration helps us convert more website visitors into identified prospects, which get stored into Lead Liaison for subsequent lead nurturing.”  . In addition to video hosting, analytics, and marketing tools, Wistia has a library of educational resources to help marketers learn the ins-and-outs of creating great video content.
  • JUNTA 42  |  WEDNESDAY, JUNE 15, 2016
    [Help] 9 Actions Content Marketers Need to Do Right Now
    hope this list is helpful. 1. As I write this I just finished a keynote presentation at a transportation and logistics conference. Depending on my schedule and timing, sometimes I just run in, do the speech, and run out. More often than not for my posts on CMI, I usually take one big idea and break it down into something actionable.
  • MARKETING ACTION  |  TUESDAY, JANUARY 21, 2014
    [Help] Online Personal Privacy Update
    Yes, these credit monitoring tools help you – after the fact – but you also need to help yourself, before the damage occurs. Would you walk naked down the road? Trust, consent, and transparency are the building blocks of the digital economy. Blah, blah, blah…we have heard this all before. StaySafeOnline.org. link]. Do it NOW. license.
  • KEO MARKETING  |  THURSDAY, JUNE 25, 2015
    [Help] LinkedIn Lets B2B Marketers Establish Expertise
    And its value as an advertising platform continues to increase, thanks in large part to recent upgrades and new features such as the Lead Accelerator which helps businesses target and nurture high-quality leads. As regular readers of this blog know, we’ve been watching and commenting on the growing focus LinkedIn has placed on B2B marketers.
  • HINGE MARKETING  |  WEDNESDAY, AUGUST 6, 2014
    [Help] Marketing Automation: How to Choose the Right Software for Your Firm
    If you missed our previous article, Marketing Automation: What it is and How to Know if Your Firm Needs it , it may be helpful to read it before tackling this one. If you’re meeting your current marketing goals and want to expand, or have a new strategy you want to implement and test, marketing automation can help.
  • MARKETING ACTION  |  MONDAY, OCTOBER 6, 2014
    [Help] 5 Email Key Performance Indicators You Should be Tracking
    New customers: How many new customers did you your email marketing help generate? Again, measuring conversion will help you tie the dollars to the customer behaviors. Determining the key performance indicators (KPIs) that matter most to your business is an art as well as a science. What’s really important to your organization?
  • SOCIAL MEDIA B2B  |  WEDNESDAY, NOVEMBER 9, 2011
    [Help] 6 Ways That Facebook is Better Than LinkedIn for B2B Marketing
    It will help make you successful in social media. We work with many B2B clients who want to engage with their audience via social media. We often get the question about investment in LinkedIn vs. Facebook. You would think LinkedIn would be better for marketing to B2B customers. It’s designed for business. People use it only for business.
  • ONPATH  |  FRIDAY, FEBRUARY 15, 2013
    [Help] Does Cold Calling Still Work?
    With other lead generation activities on the rise, like paid search and content marketing, can cold calling help marketers stand out from the noise? 3. Can inbound marketing and analytics help us better decide who to cold call and when? combination of theese strategies, he says, are what helps fill in the gaps.
  • SALES LEAD DYNAMICS  |  THURSDAY, JANUARY 31, 2013
    [Help] Queen of her Niche
    Lynne is passionate about helping women manage their financial affairs. ” After a career in sales and marketing, including senior positions at two Fortune 100 companies, Lynne had two goals: to be her own boss and to help women. Besides her exuberant energy, the most remarkable thing about her is her passion for helping women.
  • THE EFFECTIVE MARKETER  |  TUESDAY, MAY 1, 2012
    [Help] Ten Tips On How To Promote Your Website Through Content
    Offer How to Guides/Whitepapers/Analysis – Good first hand analysis or guides in relation to the niche you are in can really help boost visitor numbers to your website. Optimizing content in this way can help rank better as more of your content is shared and read by web users. 4. Note: This is a guest post by David Tully.
  • MARKETING ACTION  |  MONDAY, APRIL 1, 2013
    [Help] 7 Ways to Use Facebook to Display Brand Personality
    Not only will boring, text-based content fail to help you differentiate from competitors, it’s likely going to damage your engagement. We couldn’t help but love Charmin’s contribution to pre-Oscars buzz, which achieved the perfect balance of humor and brand personality without being offensive: 4. Let your fans finish your posts.
  • SALES PROSPECTING PERSPECTIVES  |  FRIDAY, SEPTEMBER 27, 2013
    [Help] Sales Prospecting Perspectives Weekly Recap - Week of September 27, 2013
    In the meantime, take your Friday lunch break to read through some great links that will help you become better marketers and salespeople! All this has helped Megan, and dozens of others, uphold a successful marketing strategy. Happy Friday! Why is it always taboo to use humor over the phone with CEOs? They’re people too, after all.
  • INTEGRATED B2B  |  MONDAY, MAY 27, 2013
    [Help] How to create affordable testimonial videos for employer branding
    Often, these questions will simply provide a basic structure to help people understand what they should talk about. If possible, try to make sure that you reveal the challenges of working at your company, too – it helps to make your video testimonials even more credible! How have they helped? 10 videos a day? No sweat.
  • HINGE MARKETING  |  THURSDAY, JANUARY 21, 2016
    [Help] 8 Ways to Boost Your Professional Services Marketing Budget
    There are plenty of marketing automation software options that can help you deploy and track response rate of your campaigns. How Hinge Can Help. Hinge has developed The Visible Firm℠ program to help you create a marketing strategy and more. Does this sound like you? Let me give you some advice. Print Ads. Adjust.
  • CRIMSON MARKETING  |  MONDAY, MARCH 16, 2015
    [Help] How To Compete In An Omni-Channel World
    Provide free Wi-Fi access, equip store associates with mobile devices and train them to help customers find the items they need. With Amazon alone gaining 65 billion dollars in market value over the past five years, it isn’t news that retail leads the way in a historic disruption of the relationship between buyers and sellers. Actually—wrong.
  • YOUR SALES MANAGEMENT GURU  |  MONDAY, MAY 6, 2013
    [Help] Programs to Increase Your Professionalism
    This tactical program will provide insights and tools to help the Executive or Sales Manager easily increase the productively of their management meetings, sales meetings and sales training events. Programs to Increase Your Professionalism. This is one of 10 Sales Management Training programs from Top Sales Management: read below. 3f4qb8v9ge.
  • ION INTERACTIVE  |  FRIDAY, JULY 31, 2015
    [Help] My Sales Manager Secret Weapon? Interactive Content Insights With Sell-Side
    Then one day, I realized we have an ion feature that we created in our platform to help sales people, but it's incredibly helpful for me to uncover coachable moments as well. With Sell-Side, we are able to have those winning conversations, and I am more easily able to help our sales reps do so. It's a lot. Believe me!
  • MI6 MARKETING AGENCY  |  MONDAY, JANUARY 24, 2011
    [Help] Win Tickets
    Mi6 is a B2B (Business to Business) marketing and business development agency dedicated to helping companies build their brands and develop commercial relationships. Enter Our Draw for Free Tickets to The Art of Marketing Conference. Five Fabulous Speakers. Kodak, Google and inspirers of future entrepreneurs. Here’s the conference brochure.
  • SNAPAPP  |  WEDNESDAY, JULY 29, 2015
    [Help] 8 Ways to Get Better Event ROI With Interactive Content
    Gathering as much information as you can about who will be there will help you plan what to bring, who on your team should run the booth, and what your messaging could be to each individual. 2. Gathering this information at the event helps you provide the most targeted follow-up content, guiding them through their buying journey.
  • B2B MARKETING UNPLUGGED  |  WEDNESDAY, MARCH 19, 2014
    [Help] Is It a Beautiful Day in Your Brand’s Neighbourhood?
    Walk out the door of any major urban hospital and you will soon find yourself among buildings full of physiotherapists, medical device suppliers, specialists’ offices, pharmacies, diagnostic imaging and, helpfully, malpractice lawyers. My friend Gurmit has built a successful business   helping companies understand their phone bills.
  • B2B MARKETING TRACTION  |  MONDAY, AUGUST 15, 2011
    [Help] 8 Content Ideas for Your B2B Facebook Page Posts
    If you need help with your marketing and social media content, New Incite offers outsource services to help B2B companies achieve online marketing success. Contact us today to find out how we can help you. Tweet. Kim cares about his customers and prospects and works hard to bring growth opportunities to them. Run a marathon?
  • VERTICAL RESPONSE  |  WEDNESDAY, JULY 10, 2013
    [Help] 7 Email Testing & Delivery Tools for a Biz on a Budget
    To help dispel the myths, we put some email testing and delivery tools to the test using the same HTML code and subject line from one of our recent newsletters. and they recommend changing your content to help ensure your email doesn’t get marked as spam. But a lot of those are exactly that, rumors. Email on Acid. Email Reach.
  • EARNEST ABOUT B2B  |  THURSDAY, JUNE 26, 2014
    [Help] Crafting an effective, award-winning global B2B campaign - case study
    Behavioural economics helps pave the way here – it gives us an understanding of how our brains work: and this is a consistent set of findings that apply globally. Do a campaign guide (with a big campaign flow diagram – it seriously helps). B2B campaign + Global = tricky (but rewarding…). In short, quite a big beast.
  • VISUALLY  |  WEDNESDAY, NOVEMBER 18, 2015
    [Help] How to Refresh Evergreen Content (and Reach a Big Audience)
    Bottom line, content will never be successful if it doesn’t inform, entertain, or help people solve a problem. Good evergreen content is always relevant to your target market. It may not include information that’s new or trendy, but it should provide good advice, be entertaining, or solve a problem for potential readers. Design
  • B2BBLOGGERS  |  FRIDAY, JULY 23, 2010
    [Help] Recipes For Great B2B Videos [#B2Bchat Recap]
    How can we help you Make Good Media? B2BChat] About Contact Us Advertising Info Privacy Policy Terms Of Service Submit Your Blog Write For Us Badges Newsletter Sign Up RSS Feed © Make Good Media | we help you, make good mediaThe topic was about creating great (if not yet viral) videos for B2B. Here are some highlights. Slick corp.
  • VISIONEDGE  |  TUESDAY, APRIL 29, 2014
    [Help] Four Models Every Marketer Should Master
    Mathematical models help us describe and explain a “system,” such as a market segment or ecosystem. We know–models can be intimidating. But as the need to add analytics and science to our work continues to increase, models have become one of the primary vehicles every marketer needs to know how to develop and leverage.
  • WRITTENT  |  THURSDAY, JULY 3, 2014
    [Help] 9 Sure-Fire Copywriting Formulas to Grow Your Audience
    Copywriting is equal parts art and science, and just like any science if you want a specific outcome it helps to know the formula. Help your reader understand the details and how it does or will affect them, and explain that you have the solution. The formula goes like this: Problem. This is where you put the issue on the table. Prove.
  • B2BBLOGGERS  |  FRIDAY, JULY 2, 2010
    [Help] Is It Time To Stop With The Social Networking “Addiction” label.
    You helped me see the error of my ways. Wouldn’t it be better to focus on the greater impact the social web is having on our society – like bringing us closer together, improving our economy, helping us quickly respond in times of crisis , and bettering our position in the global marketplace. How can we help you Make Good Media?
  • HUBSPOT  |  WEDNESDAY, OCTOBER 14, 2015
    [Help] 35 of the Best Free Fonts You Should Download
    So to help out, we've scoured the internet for you and compiled 35 of the most beautiful and useful fonts to use in your marketing. You don't always need graphics, photos, or images to make your design pop -- sometimes the right font does the trick. But going to every corner of the internet isn't feasible for most designers and marketers.
  • THE ROI GUY  |  WEDNESDAY, MARCH 23, 2011
    [Help] Alinean recognized by BtoB Magazine’s as one of Top Agencies for 2011
    We added key new solutions, such as interactive white papers, and added several new key team members to help us deliver even more value-based sales enablement and demand-gen solutions and services to our blue-chip client roster. At Alinean, we were very pleased to be recognized by BtoB Magazine as one of the Top Agencies for 2011.
  • SAVVY B2B MARKETING  |  FRIDAY, FEBRUARY 17, 2012
    [Help] Week in Review: February 17
    Ardath Albee offers a terrific checklist to help marketers make sure their content is hitting the mark. Perhaps you're gearing up to celebrate President's Day. Or you're anticipating school vacation next week. Either way, it's hard to believe we're more than halfway through February! "
  • SAVVY B2B MARKETING  |  FRIDAY, OCTOBER 14, 2011
    [Help] Week in Review - Oct 14th
    Lee Odden offers up a questionnaire that will help companies figure out their state of social media marketing readiness -- and plan accordingly Another week - another batch of must-read blog posts from our friends and colleagues around the web. With all this great content to read, it's a wonder we get any work done at all! Please.
  • HUBSPOT  |  WEDNESDAY, FEBRUARY 9, 2011
    [Help] A Marketer's Guide to Quora
    If your business or expertise is in foreign currency exchange, they have the perfect area where you can relay your leadership and help answer questions for people. Sometimes, it can seem like there is an endless number of social media sites to participate on. Quora has entered the marketplace as a site worthy of consideration for marketers.
<< 1 2 ... 106 107 108 109 110 ... 273 274 >>