Webbiquity

APRIL 30, 2020

Multi-media posts, stories, live video, and IGTV are its most-used features that are outperforming rivals such as YouTube and Snapchat. Video has become even more popular among social users in this environment. Instagram offers unique features for video marketing. Of course, many videos need editing before being broadcast.

Tools 230

Tools Social Media Social Networks Work Management 230

Sprout Social

AUGUST 8, 2023

Unless you’ve been living under a rock, you’ve likely heard of TikTok—the short-form video platform that has been the basis of a number of viral moments over the last couple of years. Learn more about what TikTok SEO means, ranking factors to keep in mind for your videos and how to create content that will rank well on TikTok.

SEO 93

SEO Viral Marketing Keywords High Quality Lead 93

Webbiquity

JANUARY 30, 2020

You should use the same fonts and styles in your images and videos as well. This will help them recognize that a post, video, or ad is from you even before they see your brand’s logo. Leverage Hashtags. You can further amplify the reach of your social media content using relevant hashtags. million tagged Instagram posts.

Marketing AI 230

Marketing AI Brand Identity Branding Advertising Agencies 230

Sprout Social

MARCH 21, 2024

Review trending UK TikTok hashtags Trending hashtags highlight topics that resonate with UK audiences, giving you insight into which influencers are leading conversations that matter locally. For example, this video from creator @angelinina.pj uses specific London neighborhood hashtags to indicate location.

Brand Identity 99

Brand Identity Branding Advertising Agencies Work Management 99

SmartBug Media

JUNE 13, 2023

The introduction of video posts, multi-image carousels, Stories, and now shopping capabilities has significantly expanded Instagram’s value, particularly for content marketers. Live Video Instagram’s relatively new video feature allows users to stream and post live videos in real time.

Ideal Customer Profiles 98

Ideal Customer Profiles Marketing Management Multi-Channel Tagging 98

Sprout Social

JULY 19, 2022

To hashtag or not to hashtag? The short answer: Yes, definitely use hashtags. Hashtags are an essential asset in your digital marketing toolbox. According to 72% of our LinkedIn community , hashtagging impacts the overall performance of social media content. What is hashtagging? How to use hashtags.

Effectiveness 120

Effectiveness Social Media Paid Search Agency Viral Marketing 120

Webbiquity

NOVEMBER 23, 2020

Here are several of the best deals this season, across SEO, video editing, and other task areas. Supercharge your Instagram marketing by finding the best times to post and recommended hashtags to drive engagement. Video Editing. Easily make powerful, professional videos. No video editing experience needed.

Marketing Automation Services 253

Marketing Automation Services Marketing Management Long Tail Marketing Paid Content 253

Sprout Social

MAY 26, 2022

Sprout users now have the ability to schedule and publish TikTok videos, manage and reply to comments and measure how their TikTok videos are performing compared to other social networks. Here, you’ll find a sampling of TikTok’s latest trends and example videos you can use for inspiration. Consider trending and branded hashtags.

Examples 140

Examples Campaigns Design Planning 140

Buffer

DECEMBER 14, 2022

And TikTok is investing in maximizing users’ habits with new features like suggested searches at the bottom of videos and in the comments section. TikTok SEO is the practice of optimizing your videos on TikTok to rank higher in search. Recently, they expanded the video description field from 300 characters to 2,200.

SEO 109

SEO Keywords Long Tail Marketing Guidelines 109

SocialPilot

FEBRUARY 6, 2024

The top hashtags influencers use to maximize brand awareness include: #love (used 2.1 The top hashtags influencers use to maximize brand awareness include: #love (used 2.1 According to StrawPoll, the most popular hashtag on this platform is #foodporn, which is used by food enthusiasts and businesses to display their culinary prowess.

Statistics 99

Statistics Advertising Agencies Paid Search Agency Allocation 99

Sprout Social

MAY 2, 2022

It decides which videos a user might like based on their individual interests and displays them on the user’s For You page. Someone who watches a lot of beauty and makeup content will naturally see more recommendations for similar videos. The TikTok algorithm considers a combination of factors to decide which videos a user might like.

Keywords 123

Keywords Video Marketing Social Networks Trends 123

Sprout Social

MARCH 3, 2022

TikTok hashtags. This post will explore in-depth what TikTok hashtags are, why you should use them and how you can leverage them. What are TikTok hashtags? TikTok hashtags help to categorize video content uploaded to the platform so users can find it easily. Benefits of using hashtags in your TikTok strategy.

Trends 110

Trends Communities Video Marketing Search Marketing 110

Martech

OCTOBER 30, 2023

Participate in hashtag challenges: Hashtag challenges are a popular feature on TikTok. Utilize TikTok’s editing tools: TikTok offers a range of editing tools and effects that can enhance your videos. You’ve built and run very successful TikTok and YouTube video content that is highly engaging and entertaining.

Campaigns 93

Campaigns Top of Funnel Best Practices Marketing AI 93

Stevens & Tate

FEBRUARY 16, 2024

Examples : Instagram : This platform’s algorithm prioritizes engaging visual content and the strategic use of hashtags to increase discoverability among targeted audiences. Twitter : Known for its preference for brief, impactful content paired with timely and relevant hashtags, Twitter is ideal for real-time engagement and news sharing.

Social Media 94

Social Media SEO Optimization Media 94

ClearVoice

SEPTEMBER 22, 2023

Ask customers to post using your social media handle in a photo or video while engaging with your product. Leveraging Social Media and Hashtags Create unique hashtags for your brand or a specific campaign and encourage users to add them to social media posts. The hashtag could be a brand name like #Lululemon or #Peloton.

User-Generated Content 96

User-Generated Content Curation Generation Marketing & Strategy 96

Sprout Social

OCTOBER 6, 2021

One of the newest social media platforms to the scene, TikTok , is all about creating short and engaging viral video content. Take notes on the most popular videos and use them to come up with your own unique ideas. You can try a million different types of videos before you find the one that really resonates with your audience.

Multi-Channel 133

Multi-Channel Marketing Budget Ideal Customer Profiles Viral Marketing 133

Sprout Social

MAY 4, 2022

Challenges are a cornerstone of TikTok and represent some of the platform’s most popular videos. Heck, TikTok hashtag challenges like the #OldTownRoadChallenge or Chipotle’s #GuacDance boasts over a billion views each. Hashtags make these trends and the content created for them more visible and easier to find.

Brand Identity 109

Brand Identity Branding Tagging Viral Marketing 109

Sprout Social

JULY 26, 2021

Crafting a witty Tweet, optimizing your Instagram posts with hashtags or brainstorming copy for Facebook ads may all seem like completely different tasks. Facebook generally has the same character limit across all ad types , with the exception of carousel ads and in-stream video ads. Instagram Hashtags. Headline – 40 characters.

Social Media 145

Social Media Media Ideal Customer Profiles Youtube 145

Contently

MARCH 2, 2023

Chalk it up to our shrinking attention spans, but short-form video is thriving. So if you want something that will grab a consumer’s attention for a hot minute, video is key. Brands realize this, and as a result, nine out of 10 marketers who leveraged short-form video in 2022 plan to continue doing it in 2023.

Relevance 152

Relevance Brand Identity Branding Verticals 152

Sprout Social

SEPTEMBER 22, 2022

They help YouTube understand the content of your video and help your video show up in search results. In this comprehensive guide, we’ll show you everything you need to know about YouTube tags, including what youtube tags are and how to add them to your videos. How to add tags to YouTube videos. YouTube hashtags.

Tagging 90

Tagging Youtube User-Generated Content Marketing & Strategy 90

Sprout Social

DECEMBER 15, 2021

What started as a fun video streaming app for Gen Zers has taken the marketing and advertising world by storm, completely changing the way brands create and share content. You may think that TikTok is all about challenges, pranks and dance videos. Avoid creating overly formal and scripted videos. Let’s get started.

Effectiveness 130

Effectiveness Business Advertising Agencies Viral Marketing 130

Sprout Social

FEBRUARY 15, 2024

There are several metrics you can track, including: Likes Comments Shares Video views Click-through rate (CTR) Followers Time on page Conversion rate Video completion rate Track the metrics over time to spot trends or anomalies. However, it’s not enough to include just any video and image from your library.

Webinar Metrics 103

Webinar Metrics Tips Marketing AI Social Media 103

Sprout Social

FEBRUARY 24, 2021

YouTube video covers and titles might be what grab your attention but descriptions are where the search engine shines. The more you understand video SEO, the more likely your video will show up in the search results. That being said, writing great YouTube descriptions does not negate poor video content.

Youtube 131

Youtube Tips Keywords Copywriting 131

Sprout Social

SEPTEMBER 14, 2023

They regularly post UGC, and use their branded hashtag #AerieReal to find creators to reach out to. The content they share—from text posts to videos—and responses they leave in the comments demonstrate a deep understanding of their audience, down to how customers order in a drive-thru. Think: Aerie’s #AerieReal. Figo’s #yesfigopets.

Marketing & Strategy 122

Marketing & Strategy Marketing Strategy Webinar Metrics Top of Funnel 122

Sprout Social

OCTOBER 5, 2022

In this article, we will unearth trending Halloween 2022 hashtags and how your brand can create a creepy campaign to bolster your larger social media strategy. Halloween hashtags on Instagram, Pinterest, YouTube and Twitter drive content discovery. Popular Halloween hashtags for the 2022 spooky season. Scary movies are playing.

Social Media 113

Social Media Tagging Broadcasting Communities 113

Contently

JANUARY 20, 2023

Think customer reviews, social media posts, and photos or videos shared by loyal customers. To achieve this, Always launched a social media campaign that encouraged girls and women to share their stories and experiences using the hashtag #LikeAGirl. The campaign was a huge success; over 6 million social posts included the hashtag.

User-Generated Content 141

User-Generated Content PR Word of Mouth Viral Marketing 141

Sprout Social

MARCH 2, 2021

Do you want your video content to go viral? Knowing some of the common elements of viral videos can help you create more discoverable and engaging content. That’s why we’ve put together some expert tips directly from Sprout Social’s video team to keep in mind. What is a viral video? Start with a brief.

Viral Marketing 138

Viral Marketing Social Media Video Marketing Social Marketing 138

Sprout Social

OCTOBER 6, 2022

Most marketers undoubtedly want the audience growth and attention that comes from achieving a social media viral video. Video virality is short-lived, and so is the benefit that comes from it. What makes a social media viral video? What do we mean when we say social media viral video? Did a video outrage or surprise you?

Viral Marketing 127

Viral Marketing Social Media Video Marketing Media 127

Sprout Social

APRIL 14, 2021

According to Vidyard’s 2021 Video Benchmarks report , the most common types of business-created videos are product demos, followed by how-to’s and explainers. There are more than 84 billion views (and counting) on TikToks with the hashtag #LearnOnTikTok. Videos with the hashtag #YasClean have garnered over 6.5

Trends 144

Trends Effectiveness Marketing & Strategy Viral Marketing 144

SocialPilot

JANUARY 21, 2024

The Power of Videos Step aside, static images; make way for dynamic videos! Videos have the power to immerse viewers in an experience, and for hotels, they bring the ambiance, services, and local attractions to life. Post high-quality photos and videos of your rooms, amenities, and unique features.

Social Media 92

Social Media Social Marketing Marketing & Strategy Marketing Strategy 92

Convince & Convert

JULY 14, 2021

Finally, allow you to publish timely social media updates (with relevant hashtags) even when there are no big holidays coming. The app gives you access to professional video editing tools that can be mastered without training. Create a micro-video showing your product being received or unpackaged. Use Solid Instagram Tools.

Marketing Strategy 217

Marketing Strategy Marketing & Strategy Planning Social Media 217

DAGMAR Marketing

JANUARY 14, 2022

As a result, many businesses are considering leveraging this video-centric social media platform to refine their digital advertising strategy and better reach their audience. Branded Hashtag Challenge Ads. Branded hashtag challenge ads are digital advertisements brands create to promote a branded hashtag challenge.

Cost Per Thousand 98

Cost Per Thousand Paid Search Agency Cost Per Click Ads 98

Sprout Social

OCTOBER 25, 2022

This visual content strategy reinforces their brand regardless of whether or not a user actually watches their videos in full. Harness the power of hashtags. Do hashtags work anymore? Every now and then a viral hot take will try to force hashtagging into an early grave. This video uses two different hashtag strategies.

Brand Identity 128

Brand Identity Branding Marketing & Strategy Eye-Tracking 128

Sprout Social

JUNE 21, 2022

TikTok’s die-hard audience presents a prime opportunity for your videos to pop off. Much of how to make your video go viral on TikTok is about being at the right place at the right time. Create videos with viral-friendly formats. Consider that some video formats on TikTok are more likely to take off than others.

Viral Marketing 104

Viral Marketing Tips Brand Identity Branding 104

Sprout Social

MAY 31, 2022

Proofreading your content and hashtags can be a challenge when you’re looking at a 6-inch smartphone screen. Instagram’s desktop web version lets you browse your feed, post photos and videos to your profile, view your notifications and reply to direct messages (DMs). You can include up to 30 hashtags and tag up to 30 users.

Ideal Customer Profiles 127

Ideal Customer Profiles Mobile Marketing Work Management Tagging 127

SocialPilot

JANUARY 4, 2024

PS: We have added the respective hashtags to help you better target your audience. Is your post going to be an image, video, or text? Know the Right Social Media Specs It’s a no-brainer that you need to create visually appealing graphics, images, or videos tailored to each holiday if you want to stand out from the crowd.

Social Media 98

Social Media Media Planning Social Marketing 98

SocialPilot

FEBRUARY 26, 2024

This is done based on the pages, accounts, groups they follow, and the content and hashtags they share. Some of the post types that see the highest traction on LinkedIn are videos, pictures, and question-based posts. Do you know that Video posts see the highest engagement on LinkedIn? Use only 3 – 5 hashtags.

Linkedin 83

Linkedin Tips Lead Scoring Lead Ranking 83