Hubspot

MAY 12, 2015

This advice will help you whether you are trying to find a guest for your podcast, write better sales emails for your business, or even pitch a local reporter to get some press. You could spend an entire day writing the best email body copy known to man, but if no one opens the email, your efforts will go to waste. Probably not.

Peer-to-peer 28

Peer-to-peer PR Ad Exchange Outreach 28

Hubspot

MARCH 13, 2012

So to help you excel with your own guest blogging efforts, here is a look at the mistakes guest bloggers commonly make when strategizing, pitching, and writing guest blog posts -- so you can avoid them and increase your chances of guest blogging success! Mistakes in Guest Blogging Strategy. 1) Having NO Strategy. It never hurts to ask!

Blogger 28

Blogger Guidelines Work Management Lead Scoring 28

Hubspot

OCTOBER 24, 2013

Having hard facts, stats, and quotes around your announcement in the form of a press release makes it easy for reporters, writers, and followers to get all the details they need in one place for an article, story, or post. Disclaimer: HubSpot is entirely responsible for the silliness of this faux announcement.

Press 28

Press Template Public Relations PR 28

Hubspot

JUNE 28, 2013

And it works in practice too: according to research by our resident social media scientist, Dan Zarrella, articles with digits in their titles are about 175% more likely to be shared than those without them. But you can’t just slap a few stats throughout your marketing and expect data to bring you improved results.

Stats 28

Stats Press Content Landing Pages 28

Hubspot

SEPTEMBER 7, 2011

Many blogging platforms like WordPress and HubSpot automatically offer this feature within its software; you'll just need to turn it on and sync it with your Page. To enable this, check off " Users can write or post content on the wall" in 'Manage Permissions.'. Note: This only works for personal status updates, not Page updates.).

Facebook 28

Facebook Work Management Marketing Management Paid Search Agency 28

ClearVoice

APRIL 2, 2020

There aren’t enough people in the mix of your daily workflow to get the work done. They write in a variety of niches because they enjoy tackling new things each time they tickle the keyboard. Why should I work with a journalist? Partnering with a journalist is a good idea for both MOFU and BOFU content writing.

Marketing Budget Creation 127

Marketing Budget Creation Top of Funnel SME Marketing Budget 127

ClearVoice

JUNE 9, 2020

You’ve been chosen to work on a brand’s new product launch. There will always be a need to write about the goods offered by brands. ” ~ HubSpot. When do writers write about products? When do writers write about products? I just read two great examples of product marketing writing!

Top of Funnel 90

Top of Funnel Product Buyer Personas Advertising Funnels 90

Single Grain

MARCH 9, 2021

SEO for B2B organizations puts your products in front of your prospects at the right time because it helps you reach and convert key business decision-makers within companies through specific keywords that they search for while at work. What works for B2C might not work for B2B. 70% of B2B search queries are made on smartphones.

Lead Scoring 137

Lead Scoring Lead Ranking Marketing Automation Services SEO 137

ClearVoice

APRIL 28, 2023

Plus, they get readers interested through engaging visuals, stats, research, and copy. Visual marketing like infographics works because people tend to scan content. According to HubSpot , infographics are the fourth most-used type of content marketing. Each team will have a unique strategy for how to write infographics.

Distribution 52

Distribution Practices Best Practices Stats 52

ClearVoice

APRIL 28, 2023

Plus, they get readers interested through engaging visuals, stats, research, and copy. Visual marketing like infographics works because people tend to scan content. According to HubSpot , infographics are the fourth most-used type of content marketing. Each team will have a unique strategy for how to write infographics.

Distribution 52

Distribution Practices Best Practices Stats 52

Marketing Insider Group

MARCH 4, 2020

Yet the very tactic that entrepreneurs have used to snatch away some of these companies’ business—content marketing—can work just as well for legacy enterprises as it does for startups. As for digital display ads, statistics tell a “horrifying” story, as Carly Stec points out in her HubSpot article. Bank of America. Progressive.

Enterprise Management 270

Enterprise Management Paid Search Agency Examples Advertising Agencies 270

Albacross

AUGUST 28, 2018

I’ll be there for a work trip next month, so I’ll definitely appreciate any suggestions.”. According to HubSpot, companies that published 16+ blog posts per month got almost 3.5 And simply writing more than 10 articles per month is just not enough. To do this, simply Google your industry (eg “marketing”) and “write for us”.

Paid Content 70

Paid Content Ideal Customer Profiles Tactics Adwords 70

Single Grain

OCTOBER 6, 2020

HubSpot released statistics stating that updating old blog posts increased traffic to old posts by 106%. I chose to use only data from the Single Grain blog, as this ensures that all blogs were updated under the same guidelines and reduces variables in the data. Content updating does work. Delete/combine any weak sections.

Case Studies 111

Case Studies Case Study Traffic Long Tail Marketing 111

ClearVoice

JANUARY 8, 2019

Are brand and style guidelines established and are they formally documented? Who needs access to ongoing reports and stats? Don’t wait until year-end to discover your plan didn’t work. If your persona is typically a positive, upbeat person, for example, fear tactics and somber writing won’t win them over.

Budget Programs 111

Budget Programs Buyer Personas Marketing & Strategy Psychographics 111

Albacross

AUGUST 28, 2018

I’ll be there for a work trip next month, so I’ll definitely appreciate any suggestions.”. According to HubSpot, companies that published 16+ blog posts per month got almost 3.5 And simply writing more than 10 articles per month is just not enough. To do this, simply Google your industry (eg “marketing”) and “write for us”.

Paid Content 40

Paid Content Ideal Customer Profiles Tactics Adwords 40

Webbiquity

JANUARY 9, 2012

” 20 Guidelines for Twitter Success by Global Copywriting. Katelyn Watson explains how Twitter’s recently announced brand pages work, what Twitter is aiming to accomplish with the redesign, and the benefits brand pages will provide to marketers. 7 Key Ways to Optimize Twitter for Search by HubSpot Blog.

Twitter 100

Twitter Tactics Tools Tips 100

Golden Spiral

DECEMBER 3, 2021

This essential work will inform all of your content production, including social media. . Ask them to go ahead and write email copy, tweets, and LinkedIn posts. You may already have powerful scheduling options in HubSpot, Act-On, or other automation platforms.). Dive into research around your buyer’s needs. Our recommendation?

Social Media 62

Social Media Paid Search Agency Paid Social Agency Social Marketing 62

Webbiquity

JANUARY 31, 2011

A selection of the Twitterati share their advice—ranging from short snippets to fairly detailed guidelines—on how to grow your Twitter following. 8 Ways to Not Get ReTweeted by HubSpot Blog. for auto-publishing blog content to Twitter and TweetStats , which provides stats about your account (e.g., So why keep trying to do it?…When

Twitter 100

Twitter Tools Tips Best Practices 100

Webbiquity

OCTOBER 23, 2012

Writing that “Twitter provides an opportunity to mix structure and spontaneity in your business communication,” Brad Shorr offers guidance on scheduling tweets without going overboard on automation, from picking the right scheduling platform to categorizing the content you want to tweet to using repetition (carefully). Hastag.org.

Paid Content 100

Paid Content Twitter Tactics Tools 100

Hubspot

AUGUST 8, 2014

” HubSpot gave you “19 Reasons You Should Include Visual Content in Your Marketing” with statistics including: 90% of information transmitted to the brain is visual, and visuals are processed 60,000X faster in the brain than text. The post is full of cool stats and a litany of compelling reasons to think visually.

Planning 28

Planning Inbound Marketing Paid Search Agency Funnel Advertising 28

Hubspot

JUNE 26, 2018

Here are some stats that prove how effective email marketing can be: Email is good for business. Research the average email stats for your industry and use them as benchmarks for your goals. Source: HubSpot. Here are a few guidelines to ensure you’re creating a valuable asset for your potential list. Establish Your Goals.

Email Marketing 101

Email Marketing Autoresponders Planning CAN-SPAM 101

Webbiquity

FEBRUARY 7, 2011

According to a HubSpot study, 71% of marketers viewed Twitter as a useful marketing tool last year, up from just 39% in 2009. Liza Hausman explains how feeds, traditional search and social network search can work together and steps through “four ‘musts’ of on-site social optimization&# for organizations. 85% of Inc.

Social Media 100

Social Media Paid Content Tactics Tips 100

B2B Marketing Zone Posts

NOVEMBER 2, 2010

50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far) , October 5, 2010 While a dwindling number of business executives still dismiss Twitter as a waste of time, recent research suggests it is one of the most valuable social networks for business. It’s the result of 2 years of hard work, and it looks very good.

B2B Marketing 40

B2B Marketing Enterprise Management Planning Work Management 40

Hubspot

FEBRUARY 15, 2013

And as new social networks pop up (as they do all the time), feel free to experiment with them , but be ready to let them go if they don’t work for you, and let your analytics be your guide. In fact, it's just another case of two marketing strategies working better when they're together.

Social Media 28

Social Media Media Ad Frequency Paid Search Agency 28

Hubspot

OCTOBER 10, 2014

He may be outlining a brand new campaign, or writing and editing copy for the company site. He might write a sales page or two, as well. Look at one troubling stat in this summary, from a three year study by LeadershipIQ. After all, writing is her base profession. The form is given out to those he works with.

Effectiveness 28

Effectiveness Planning Paid Search Agency Work Management 28

Hubspot

APRIL 28, 2017

Thanks for joining me here on the HubSpot Marketing Blog today. I'm ambidextrous (I can write with both hands), I'm the adoptive mother of three cats (one of whom is named Kitty), and before coming to HubSpot, I spent a lot of time writing and sending link building outreach emails. >" src="[link]. . >" src="[link].

Link Building 75

Link Building Outreach Template Ad Building 75

Hubspot

NOVEMBER 19, 2020

A strategy may sound like a simple solution — but it works. Among the least successful bloggers, only 14% write down a strategy and 39% admit they don't have any strategy. It's important to learn what works well for your buyer persona , but you can use these guidelines as a starting point. Orbit Media ). Orbit Media ).

Blogger 101

Blogger Work Management Marketing Management Statistics 101

Vidyard

FEBRUARY 2, 2022

Imagine writing a social post or blog that’s just one big wall of text. You put so much work into that content! How to Write a Recruiting Video Script 5. Stats Around Video Engagement 2.5 Exercise 1: How to Write Effective Messaging 6.1.1 How to Ace Sales Onboarding in a Remote Work Environment 3.

Sales Management 65

Sales Management Top of Funnel Statistics Work Management 65

Single Grain

JUNE 23, 2020

We’ll discuss what falls under the umbrella of content marketing, how it works, how to develop a content strategy, tools that will help you out, and much more! How Does Content Marketing Work for Inbound Marketing? Just because it’s something you want to write or shoot doesn’t mean it’s something they want to read or watch.

Webinar Metrics 105

Webinar Metrics Top of Funnel Marketing Strategy Marketing & Strategy 105

Hubspot

MARCH 19, 2015

In this post, we''ll talk about how to put the science of Twitter to work for you so more people click on your tweets. The Challenge: It Takes Work to Get Clicks on Twitter. HubSpot did a study where they compared CTRs from two different tweet types: those with clear, to-the-point copy and those with more ambiguous copy.

Clickthrough 28

Clickthrough Twitter CTR Click Rate 28

Optinmonster

FEBRUARY 19, 2024

All these stats suggest that X offers amazing potential to help you find leads for your business. Even though X allows only 160 characters to write a bio, it can make a big impact on your following. Write Engaging Posts No other advice beats the need to create high-quality posts on X. Let’s get started.

Paid Content 98

Paid Content Lead Generation Lead Scoring Lead Ranking 98

Hubspot

FEBRUARY 4, 2013

I spend a lot of time reading these bad boys, and so do my colleagues here at HubSpot. While covering a range of inbound marketing topics, this blog has some excellent sales-themed content for the marketer working closely with their sales organization. Twitter Etiquette: 24 Guidelines to Tweet By. Why We Need One Trick Ponies.

Inbound Marketing 28

Inbound Marketing B2B Thought Leadership Advertising Agencies Marketing Budget Creation 28

Hubspot

FEBRUARY 4, 2013

I spend a lot of time reading these bad boys, and so do my colleagues here at HubSpot. While covering a range of inbound marketing topics, this blog has some excellent sales-themed content for the marketer working closely with their sales organization. Twitter Etiquette: 24 Guidelines to Tweet By. Why We Need One Trick Ponies.

Inbound Marketing 28

Inbound Marketing B2B Thought Leadership Advertising Agencies Marketing Budget Creation 28

Vidyard

OCTOBER 8, 2021

Luckily, some enterprise video platforms have implemented measures to ensure that when you create, share, and host video, you’re doing so within the guidelines and legal requirements of your company. How to Write a Recruiting Video Script 5. Stats Around Video Engagement 2.5 Exercise 1: How to Write Effective Messaging 6.1.1

Enterprise Management 65

Enterprise Management Work Management Marketing Budget Marketing Management 65

Hubspot

AUGUST 7, 2018

You’re also generating some major ROI for your company, as these content marketing stats demonstrate: Content marketing brings in 3X as many leads as traditional marketing and costs 62% less. Source: HubSpot. For example, that blog post that you wrote on marketing stats can also serve as a great infographic or even a video.

Paid Content 101

Paid Content CMS Development Buyer Personas Work Management 101