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Why Marketing Best Practices May Sabotage Your Results

NuSpark Consulting

I feel comfortable doing things by the book and following marketing best practices. Every once in a while, however, at NuSpark Marketing we stray from the best-practice guidelines. I know, “marketing best practices aren’t always best” sounds contradictory. I’m generally a play-by-the-rules kinda gal. Filter first.

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5 Email Copywriting Tips for Creating Engaging Content

SendX

Padriñán from Pexels According to Forbes , email marketing continues to be a great vehicle for lead generation, inspite of the popularity of social media platforms and all the marketing methods that have been designed to help generate more leads and sales from them. Start Writing Emails with a Free Trial of SendX.

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Top 20 Content Marketing Online Courses and Certifications to Enroll in 2020

Martech Advisor

Content marketing is a vast discipline under digital marketing that consists of strategizing, writing, storytelling, distributing content, analyzing results, and a little bit of search engine optimization (SEO) and design. Content Marketing Course - HubSpot. Premium LinkedIn users have free access to both courses.

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11 Editorial Guidelines Every Business Blog Needs

Hubspot

Many business bloggers have learned that their blog is one of their most crucial inbound marketing assets. Even sans an editorial background, you can be your blog's editor-in-chief by simply drafting some editorial guidelines to share with all writers and contributors. 11 Editorial Guidelines to Enforce for Your Business Blog.

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How to Optimize Your LinkedIn Profile and Increase Your Influence

SmartBug Media

LinkedIn has now evolved into a content marketing platform with nearly 600 million members and over $1 billion in quarterly revenue. As the reigning king of professional social media, LinkedIn is the premier platform for entrepreneurs, executives, and working professionals looking to build their network and increase their influence.

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6 Underutilized Lead Sources Your Agency Should Be Tapping (Besides Referrals)

Hubspot

According to The Agency Pricing & Financials Report conducted by HubSpot Research , a whopping 90% of agencies cite referrals as their top source for new leads. There’s a reason insurance exists," McKnight writes in The Agency Pricing & Financials Report. "If You can find HubSpot's agency content submission guidelines here.

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14 Inbound Marketing Myths Nonprofits Should Stop Believing

Hubspot

From contemplating how to better engage Millennials , to seeking out new foundations as granters, there are seemingly countless things on the minds of these marketing pros. One thing we know these marketers often ponder -- but many neglect to act on -- is adopting inbound marketing solutions for their organizations.