Remove gps websites
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How to get 67% more revenue opportunities using LinkedIn and not just leads that go nowhere

Biznology

When it comes to LinkedIn marketing and social selling, where do you think everyone’s focus is? LinkedIn marketing and social selling has become a volume play. And your efforts on LinkedIn are nothing more than a cost center. Together, sales and marketing can improve sales effectiveness using LinkedIn.

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How even social media & social selling experts are getting LinkedIn wrong – Part 2

Biznology

In my last post , I started to show how even the most recognized social media and social selling authors, experts, and consultants are getting LinkedIn wrong. Here is the actual LinkedIn summary for Judy Schramm , CEO of ProResource Inc., You will be proud of the way you look on LinkedIn.

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How The Top Video Marketers of 2018 Use Video to Generate More Pipeline

Vidyard

Drift has found significant success with their approach to episodic video series (including Coffee with a CMO and Seeking Wisdom ) and conversational videos on LinkedIn. With a new video-based ‘demo center’, IR has seen a 410% increase in the amount of pipeline generated via its website and a significantly increased close rate.

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Understanding Google SERP Features in 2021: The Complete Guide

KoMarketing Associates

An optimized URL (web address) should be easily readable for the human eye, explain to search engines what the page is about, and clearly outline the structure of the website. Add location data and GPS coordinates to the location schema in your listing. Search Result URL Information. Best Practices for URLs. Keep the URL concise.

SERP 295
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IF you haven’t THEN you should use IFTTT for social

Biznology

What IFTTT means to you is that you can quickly and easily pop onto the IFTTT website or their Android and iOS apps and start automating social media actions based on actual physical behaviors. Crosspost your tweets with hashtag#in to LinkedIn. Post Foursquare check-ins on Linkedin. Tag #in in Pocket and share with LinkedIn.

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Retargeting Ads: Why and How You Should Be Doing it (and Tools to Help)

BenchmarkONE

Using website cookies, companies are able to (anonymously) track visitors to their website, and then follow their movement around the internet, which enables them to target very specific ads to prospective customers, wherever they go. How Does Retargeting Work? When You Should Retarget Your Ads. Image Source: Meteora.

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5 Macro B2B Marketing Trends to Watch in 2022

Circle Studio

Core Web Vitals are now used as a ranking signal meaning websites that fail to apply best practices will be given a lower ranking score. A zero-click search or a no-click search is a search result that doesn’t send users to a non-search engine or third-party website. Zero-click search. Keeping things simple, making things easy.