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The Ultimate Guide to Hiring a PR Agency in 2020

Hubspot

In today's world, PR and marketing overlap and intertwine, making it necessary to work together. You might have questions about how your marketing team and a PR agency can work together like, "What will a PR firm do?" Allie Decker, a writer on HubSpot's pillar page team, wrote about public relations and marketing in this blog.

PR 95
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100 Helpful Data Sources for Content Creation

Marketing Insider Group

Hubspot – Another trusted content marketing resource, Hubspot publishes some of its own research and data (like their annual State of Marketing Report ) and their blog is also rich with sourced statistics related to content marketing topics. Government/World Data. Journalism Data. Political Research.

Insiders

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B2B marketers are stumbling in the dark

Online Marketing Institute

A new CMO walking into her new job in a B2B company ought to be able to ask for the Book of Learning and be given a big, fat ring binder (or wiki URL). Make sure they capture all lessons and share them.Start a wiki. A valuable wiki is only the result of behaviors over the course of time. Learn more.

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Top 60 B2B Marketing Posts and Hottest Topics November 2010

B2B Marketing Zone Posts

How Content Travels and Works in Social: Stories and People - Social Marketing Forum , November 28, 2010 Content is a key element in all forms of marketing: without good and relevant content there are no emails, there is no sharing and your site or blog doesn’t rank in search engines. Published by Hubspot, May 2010. com , wiki.

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Platforming Marketing: 8 P’s of Self-Service Martech

chiefmartech

(I’m happy if martech is finally entering the trough of disillusionment on Gartner’s hype cycle, so we can move past the fantasy of martech and focus on reality and the real work to be done.). But the more everyone in marketing actively works with martech, the more widely distributed that learning becomes.