Paul Gillin

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ComScore Data Illustrates But Also Obfuscates

Paul Gillin

This graphic, which appeared in The Wall Street Journal on Tuesday , says a whole lot about Facebook’s success and Google+ ‘s struggles, but it’s an incomplete picture of the true value of social networks. shows that Google+ users are signing up—but then not doing much there,” the Journal writes.

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Social Marketing Wisdom from the Insurance Industry – Really

Paul Gillin

The insurance company’s YouTube channel has had more than five million views, many for its TV commercials. These four criteria provide a framework for making a rapid and relevant decision about new platforms and opportunities like Google Plus. YouTube has been one of its early successes. “We

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Cool & Useful Sites for the Holidays

Paul Gillin

Google+ Hangouts. Yet another way to connect groups of people over video chat – but Hangouts also enable the chat participants to share and enjoy digital content like YouTube videos in real time.

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Not Dead Yet: Blogging’s Popularity Surges Among F500

Paul Gillin

Sixty-nine percent of the 2013 Fortune 500 use YouTube, an increase of 7% from 2012. Facebook, new to the Fortune 500 list, has the highest number of followers on Twitter, followed by Google, Starbucks, Whole Foods Market, Walt Disney, JetBlue Airways and Southwest Airlines. This represents a 4% increase since 2012.

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My Favorite Productivity Apps – Multimedia & Web

Paul Gillin

I use a lot of video in presentations, and have always gotten good performance from the free Foxreal YouTube FLV Downloader. It works with a lot more sites than just YouTube and cleanly downloads Flash video. I also have all my most important feeds organized into Google Reader.

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Weinberger Wisdom

Paul Gillin

Google is about scale. That’s unsettling, because Facebook is to the social Web what Google is to the Web. The most popular stuff on YouTube is about humans screwing up. The only difference with Web 2.0 is that it’s easier to build a presence. The page-centered Web paradigm has yielded to a people-centered one.

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Five Lessons From the Web 2.0 Summit

Paul Gillin

Summit in San Francisco and hear from some of the business leaders of the new Internet, including the CEOs of Google, Facebook, Yahoo! Summit</a> in San Francisco and hear from of the business leaders of the new Internet, including the CEOs of Google, Facebook, Yahoo! I had a chance to attend the recent Web 2.0 and Twitter.

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