Everything Technology Marketing
JANUARY 27, 2011
Stelzner ) | Product Strategy for High Technology Companies (Michael McGrath) | The Leaky Funnel (Hugh Macfarlane) | Word of Mouth Marketing (Andy Sernovitz) | Influencer Marketing (Brown and Hayes) | The Chasm Companion (Geoffrey A.
Everything Technology Marketing
APRIL 8, 2010
Focus on social networks and Google and special interest sites for the early phases; that's where buyers will often look first and find your content to make sense of their problem and the solution space and identify potential vendors. Also add how you want to get your information to your audience - how will they find you.
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