Paul Gillin

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My Favorite Productivity Apps – Part One

Paul Gillin

When I look back at my own output over the last four years – four books, 190 articles, nearly 1,000 blog entries, 300 podcasts, more than 50 webcasts and a busy speaking/training schedule – I marvel at the role that cheap and free technology has played in making me more productive. Google continually innovates on this platform.

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How Will Computers Serve Us in 2020?

Paul Gillin

Panelists: Alfred Spector, Google; Rodney Brooks, MIT, Heartland Robotics, David Ferrucci,IBM. Alfred Spector, Google. Google search results don’t have to be 100% accurate, so it can focus on a bigger problem set. We would never have thought in the early days of AI how to get 4 million chess players to train a computer.

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IBM Expands Social Business Services

Paul Gillin

IBM is partnering with partners to deliver training and specialized consulting services. Mentions of the term on the Internet grew from two million in 2010 to about 20 million in 2011, according to an informal Google search. The term “social business” has been gaining traction in the last year.

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Recent Writings: Negativity, Social Gaffes and Farewell to Case Studies

Paul Gillin

In case you missed it, early last month a pair of new employees at Burson Marsteller, both of them veteran journalists, contacted a security blogger and offered to help him write and place an op-ed piece that exposed “sweeping violations of user privacy” by Google. What’s your approach? Read more and comment on BtoBOnline.

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What Social Media Marketers Should and Shouldn’t Do

Paul Gillin

Listen to your market and customers using tools like Twitter filters, Google Alerts and LinkedIn searches. Anyone in the organization who can benefit from that kind of engagement should be trained in the tools and protocols of social media.

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Live Blog: How to Make Collaboration Cook

Paul Gillin

Effective deployment strategies demand a mix of promotion, training and tolerance of the adoption strategies that employees choose. ” Google Translate couldn’t figure it out, so the product manager put the question on the network. Finally, it’s important to be sure you have the means to highlight success stories.

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Two B2B Social Marketing Initiatives Worth Checking

Paul Gillin

One smart move was to prominently note that the resource is “ Powered by KnowHow ,&# which is a training service the company offers. You can Google around and find much of this advice elsewhere but the company has conveniently aggregated it in one spot. There is a crying need for this kind of basic education.