B2B Marketing Traction

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4 Winning Tactics to Put in Your Marketing Plan

B2B Marketing Traction

Google’s algorithmic changes in 2012 and 2013 have been a big nod to substance. Tweets with hashtags are used by celebrities and TV shows to create engagement with fans and buzz about entertainment. Create your Google+ Company Page. Plus, it’s Google! How can you not create a Google+ page? SEO Is dead.

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In The Rush to B2B Social Media, Don’t Forget Strategy, Analytics

B2B Marketing Traction

So, when a business decides to market on social media platforms like LinkedIn, Twitter, Facebook, and Google+, they don’t always have a strategic social media plan and they often don’t monitor social media analytics to make sure they are on the right track and getting the right results. Understand the medium. Set your strategy.

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SEO Industry Has Some Snake Oil, But Also Much Success

B2B Marketing Traction

Trade Show Resources. Get some ideas on how to improve your Trade Show Marketing results by reading our blog entries and our article, The Truth About Trade Shows: 9 Tips for Marketing Success. Google Plus This Page. Marketing and innovation produce results. All the rest are costs.” -- Peter Drucker.

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B2B Marketers – Has Your Online Content Been Copied?

B2B Marketing Traction

I ran some of my website pages through the program and found that two consultants had copied two of my most popular articles – The Truth About Trade Shows and Why Can’t Sales and Marketing Just Get Along?

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