Paul Gillin

JUNE 18, 2013

Listen to your market and customers using tools like Twitter filters, Google Alerts and LinkedIn searches. Even though there are tools that make it possible to post the same message across multiple social networks simultaneously, I urge you not to use them in that manner. Don’t blast.

Social Media 50

Social Media Social Marketing Media Social Networks 50

Paul Gillin

JUNE 26, 2014

The summary specifically mentions the influence of “social media institutions such as Facebook, Google+, LinkedIn, and Twitter,” and also refers to “social media campaigns.” Most people probably think of Facebook or Twitter, but not of blogs, customer review sites, video and other tools that also come under the social media umbrella.

Social Media 50

Social Media Media Peer-to-peer Social Networks 50

Paul Gillin

JULY 19, 2013

” In the past year, the Fortune 500 have increased their adoption of blogging by 6%, their use of Twitter for corporate communications by 4% and their use of Facebook pages by 4%. The study examined these institutions to quantify their adoption of social media tools and technologies. This represents a 4% increase since 2012. •

Social Media 50

Social Media Social Networks Statistics Facebook 50

Paul Gillin

NOVEMBER 8, 2010

Continuing on my post from two weeks ago about my favorite PC productivity tools, here’s another list of goodies. It doesn’t always find what you’re looking for, but it’s a good tool of last resort. You can even create collages like the one I use for my Twitter page background. Tweetdeck for Twitter is one.

Skype 50

Skype Product RSS Copyright 50

Paul Gillin

OCTOBER 11, 2012

Don’t Copy From Twitter. The language we use on Twitter doesn’t fit well in the more generous confines of a LinkedIn or Facebook post. Polls are a basic tool you can use to solicit feedback. You can also use Google URL Builder. It generates longer links, but they’re compatible with Google Analytics.

Linkedin 50

Linkedin Webinar Metrics Tips Webcast 50

Paul Gillin

DECEMBER 1, 2010

Summit in San Francisco and hear from some of the business leaders of the new Internet, including the CEOs of Google, Facebook, Yahoo! and Twitter. Because simulation games are not only a great way to learn but also an excellent tool for modeling business processes. and Twitter. I had a chance to attend the recent Web 2.0

Web 2.0 50

Web 2.0 Internet Marketing Mobile Marketing Marketing Proposals 50

Paul Gillin

JANUARY 25, 2012

Intel’s Facebook welcome page features product promotions, a gateway to its international pages, jobs, discounts and even a Twitter feed. PageLever is one of the first independent Facebook measurement tools, and I expect there will be more. and Google URL Builder to track the popularity of links you post on Facebook.

Small Business Marketing 50

Small Business Marketing Facebook Tips A/B testing 50