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8 Advanced Google Search Tips To Optimize Your Web and Content Marketing

Marketing Insider Group

No matter what tools you have, you probably do a lot of your marketing research on good old Google. The search engine giant stomps the competition with over 90% of the market share, while the closest challenger barely gets 3%. That’s the reason you need advanced Google search strategies.

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Why Google Magi Will Force You to Rethink Search

Marketing Insider Group

For the last 25 years, Google has ruled the digital space, guiding our searches and shaping our online experiences. So, we can only imagine how shocked Google employees were when they learned that Samsung, a powerhouse of consumer electronics, considered swapping Google as their devices’ default search engine for Microsoft’s Bing.

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4 Actionable Insights from Google Search Console Search Performance Reports

KoMarketing Associates

As indicated in the recent report coverage of Ascend2’s “ 2020 Digital Marketing Plans Survey ”, search engine optimization (SEO) is still considered the most effective tactic used for fulfilling digital marketing objectives. Enter Google Search Console’s Search Performance Report. Branded versus Non-Branded Search.

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Improve Your Google Ranking with Search Intent & Optimization

Contently

Every second, more than 40,000 queries hit Google’s search engine. With that kind of search volume, how is a business supposed to get its content to rank high, let alone rank on page one? What is search intent? Or are they searching for a specific individual or business?

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Google tells antitrust judge government trying to punish company for Search success

Martech

Google accused the U.S. Department of Justice, which has accused it of unlawfully monopolizing the search market. Within the legal documents, Google argued that its position as the world’s leading search engine results from its “unceasing hard work” and contended that if it lost the antitrust trial , the verdict would contradict U.S.

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Antitrust trial over Google search set to open

Martech

The Justice Department’s antitrust case against Google and its search engine dominance is set to begin Tuesday. Google , focuses on the company’s popular search engine, alleging Google used its 90% market share to illegally throttle competition in both search and search advertising. The defense.

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How to Grow Your Audience With Google Search and Discover

RebelMouse

As content creators ourselves, we know the importance of optimizing for search. That’s why a recent webinar led by Google’s Etan Horowitz and Tina Xiao about growing your audience on Google Search and Discover was so illuminating and resonated so well with us. If you really think about it, there are so many ways.

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