B2B Marketing Traction

JULY 18, 2012

B2B marketers – don’t throw your valuable marketing dollars away on SEO or pay-per-click ads. People want answers to their questions, and they are asking their questions on Internet search engines such as Google, Bing and Yahoo. Most Internet users skip paid ads and look at organic search results.

B2B Marketing 100

B2B Marketing B2B Content Internet Marketing 100

B2B Marketing Traction

OCTOBER 16, 2015

The announcement from Google that sites need to be responsive was done in February of 2015. Web developers and SEO providers took note of this, because it is rare for Google to announce algorithm changes in advance. The client’s Google+ page existed, but it wasn’t branded, and no one was posting information there.

Case Study 100

Case Study Case Studies Social Media Social Marketing 100

B2B Marketing Traction

OCTOBER 12, 2012

Google’s Zero Moment of Truth. Google coined a term and acronym – the Zero Moment of Truth or ZMOT. Search Engine Algorithms Change (Constantly). Just research Google’s latest algorithm change, code named Penguin , to validate this. a stimulus like an ad, 2.) What Does Work in Marketing?

Internet Marketing 100

Internet Marketing Pricing Price Consulting 100

B2B Marketing Traction

MARCH 27, 2012

Blogs are designed to allow readers to comment and to share posts on social media platforms such as Twitter, Facebook, and Google+. Search engines rank website content in part based on how current and new the content is. Improve performance on search engine results. Engagement increases customer intimacy.

B2B Marketing 100

B2B Marketing Planning B2B Word of Mouth 100