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ActiveConversion Review - SMB Lead Management

LeadSloth

Therefore I initially called them a ‘niche vendor’ However, the product has evolved into a fairly complete marketing automation suite for SMB companies. Salesforce.com integration. ActiveConversion also integrates with Salesforce.com , although using Salesforce is not a requirement. Anonymous Visitor Identification.

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The 14 Best Marketing Automation Tools

Webbiquity

Google Review Count: 93,900. Google Review Count: 85,400. Google Review Count: 62,200. Google Review Count: 44,200. Now owned by and tightly integrated with Salesforce.com, Pardot should at least be on the consideration list of marketing automation tools for any SMB already using Salesforce. 1) Marketo.

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Can you do top-of-funnel marketing automation without CRM?

Biznology

Fortunately for SMB marketers, CRM is becoming main stream. – No conversion signal to Google Analytics or AdWords. There seem to be three different platforms vying for the role of ‘non-CRM marketing hub’ for SMBs. According to Salesforce.com , 92% of customer interactions happen on the phone. Call tracking hub.

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Pardot Offers Refined Demand Generation at a Small Business Price

Customer Experience Matrix

Actually I don’t know why I find the contrast between Pardot and Marketbright intriguing, except for the implication that marketers can be divided into two simple categories, SMB and Enterprise, and no further distinctions are necessary. What’s odd about the SMB vs. Enterprise dichotomy is that both sets of systems are quite similar.

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8 Lessons From HubSpot’s $32 Million Round with Salesforce, Google, and Sequoia

Hubspot

8 Lessons From HubSpot’s $32 Million Round with Salesforce, Google, and Sequoia. There has been a pile of cash made in the enterprise software business over the last 20 years, but I think the next 20 years will more likely provide those outsized returns to folks who delight SMB’s.

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7 Ways To Become A Leading-Edge Marketer

Hubspot

This article is a guest post by Laurie McCabe, a Partner and Analyst at the SMB Group , specializing on research in the highly fragment small to medium business market. to get the value across to the broad SMB market. Register to win an iPad: SMB Routes to Market Survey. Are you an SMB IT or Marketing buyer?

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42 B2B Marketing Acronyms and Abbreviations

Digital B2B Marketing

SMB : Small and Medium Businesses. Salesforce.com. GA : Google Analytics. , this list will be updated with your additions. The Basics B2B : Business to business. You definitely already knew that one. SME : Subject Matter Expert. On occassion it may mean Small and Medium Enterprises. SFA : Sales Force Automation.