Webbiquity

JULY 19, 2016

That’s where keyword research comes in. So once you or your team have developed topic ideas, planned content , and researched those subjects, it’s time to use keyword research tools to find the best phrases to match up searcher intent with your approach to each topic. Google Review Count: 46,500. 1) SEMrush.

Paid Content 100

Paid Content Keywords SEM Marketing Automation Services 100

Webbiquity

JUNE 21, 2016

Despite its detractors , Google+ remains one of the “big four” social networks and has its share of prominent fans in the business world. For most websites, Google+ doesn’t drive the volume of social traffic that Facebook, LinkedIn, and Twitter do. Google Review Count: 70,400. Google Review Count: 33,800.

Google 154

Google Tools Best Practices Planning 154

Webbiquity

JANUARY 7, 2014

Though Google’s move to keyword (not provided) has changed analytics and eliminating the Keyword Planner tool has impacted SEO practices, keywords still matter. How can you maximize the value of Google’s “dumbed down” Keyword Planner tool? What other tools and resources are most valuable for keyword research?

Keywords 100

Keywords Research SEO Google 100

Webbiquity

APRIL 14, 2015

As noted here last week , ranking highly in search requires writing great content, making smart use of Google Webmaster Tools, and building or earning high-authority backlinks. Which keyword research and other SEO tools are most effective? Google Didn’t Want Us To Use The Keyword Planner This Way. SEO Keyword Guides and Tools.

Keywords 100

Keywords SEO Research Resources 100

Webbiquity

NOVEMBER 29, 2019

Research the Right Keyword Opportunities. Start your research by talking to your actual customers (ideally) or least to customer-facing staff in sales and support functions. You can use free or affordable SEO keyword research tools like Google’s Keyword Planner or the Keywords Everywhere Chrome extension to fine-tune your list.

SEO 285

SEO Paid Search Agency Lead Scoring Lead Ranking 285

Webbiquity

AUGUST 1, 2023

This means doing keyword research (determining the best keyword phrases to target based on a combination of relatively search volume and low competition or difficulty); mapping the selected keywords to specific pages; then optimizing the navigation, content, URL, and other elements of on-page SEO for each page.

Paid Content 243

Paid Content Aggregage Marketing Websites Paid Search Agency 243

Webbiquity

JANUARY 28, 2013

With its progression of benignly named yet ferocious algorithm updates (Farmer, Panda, Penguin), Google continues, in its efforts to battle webspam, to confound and make life more difficult for legitimate SEO professionals and their clients as well. Keyword Research Guides and Tools. SEO Tools and Reviews. by Coconut Headphones.

Keywords 100

Keywords Research SEO Tools 100

Webbiquity

NOVEMBER 23, 2021

Now, Google and the other web search engines consider more than 200 factors when determining which pages to rank highly on their search engine result pages (SERPs). In fact, even Google agrees with this , since their guidelines emphatically recommend putting the users as the main focus rather than search engines.

Design 275

Design SEO Keywords Marketing Analytics Tools 275

Webbiquity

OCTOBER 27, 2020

What’s more, Google reports that 27% (which actually seems low) of the online population around the world is using voice search on their mobile devices. The way to do keyword research is drastically different for voice searches and regular searches. Further, Google has launched the beta version of the speakable schema.

Optimization 253

Optimization Marketing & Strategy FAQ Long Tail Marketing 253

Webbiquity

APRIL 11, 2023

First, be sure to do your own research on statistics as some content may be older and lean one way. While there is some debate about how Google will treat (and rank) AI-generated content, even proponents of AI content tools acknowledge that: “Will Google penalize my AI-generated content?

Marketing AI 313

Marketing AI Curation Content SERP 313

Webbiquity

JANUARY 14, 2021

According to the Pew Research Center , “In June 1995, 14% of the general public said they went online either from work, school or home. These include: Google Docs for creating, formatting, and sharing documents with colleagues. Skype, Google Meet, and Zoom for conferencing and messaging.

Marketing AI 263

Marketing AI Skype Work Management Business 263

Webbiquity

DECEMBER 9, 2020

According to research, the top three search results on Google get 50% of all clicks. Check Mobile site compatibility: Post-2015, Google updated its algorithm and included mobile-friendliness as a necessary feature for SERP ranking. According to research, 83% of users expect websites to load within three seconds or less.

SEO 272

SEO Traffic Tips SERP 272

Webbiquity

APRIL 15, 2013

If you use Google Analytics (which is likely, as GA is installed on almost 60% of all websites ), just click on Traffic Sources > Overview in the left sidebar menu, and you’ll see something like this: The problem is—this is almost certainly baloney. The list will usually contain well-known sites like Google, Yahoo!,

Traffic 100

Traffic Google Marketing Analytics Tools Zoominfo 100

Webbiquity

NOVEMBER 21, 2021

A simple yet powerful competitive intelligence tool that shows how a brand and competitors are performing in paid and organic search on Google and Yandex, in multiple countries. It’s also valuable for keyword research. The Deal: New users: 40% off a 6- or 12-month plan. MonsterInsights.

Budget Programs 332

Budget Programs Marketing Management Software Webinar Metrics 332

Webbiquity

MARCH 15, 2022

Search for information: The buyer uses tools like Google and their professional network to research possible solutions to their problem. Google Analytics (GA) is a powerful, free tool that provides information and reports on how visitors are interacting with your website.

Marketing & Strategy 256

Marketing & Strategy Top of Funnel B2B Landing Pages 256

Webbiquity

MARCH 28, 2023

Listicles The listicle is a great format for providing readers with tons of useful information, saving them the time they would otherwise need to spend doing their own research. Think of the listicle as an upgraded version of the comparison post, and devote the same attention to detail and meticulous research to it.

Top of Funnel 309

Top of Funnel Marketing Strategy Marketing & Strategy Planning 309

Webbiquity

APRIL 27, 2011

That’s the contention of Marketing in the Age of Google: Your Online Strategy IS Your Business Strategy by Vanessa Fox, formerly Google’s search engine spokesperson responsible for communicating how Google’s search algorithm works to website owners. But is it reasonable to say that search has changed everything ?

Paid Content 100

Paid Content Paid Search Agency Google Advertising Agencies 100

Webbiquity

MAY 9, 2023

Doing that research and analysis up front will enable you to develop content that will resonate with them and drive them to take action. Use tools like SEMrush , Google Search Console, and web analytics software to conduct comprehensive audits.

Social Media 313

Social Media Social Marketing Planning Tips 313

Webbiquity

JUNE 21, 2022

Use their work desktop PC to search for more information about a product on Google. Use their smartwatch to make a payment via Google Pay. Content that is poorly written, unoriginal, or created using AI writing tools will defeat the purpose and possibly even get you penalized by Google and other search engines. Conclusion.

Privacy Policies 340

Privacy Policies Brand Identity Branding Multi-Channel 340

Webbiquity

DECEMBER 13, 2021

A simple yet powerful competitive intelligence tool that shows how a brand and competitors are performing in paid and organic search on Google and Yandex, in multiple countries. It’s also valuable for keyword research. The Deal: New users: 40% off a 6- or 12-month plan.

Marketing Management 294

Marketing Management Software Business Salesforce.com 294

Webbiquity

DECEMBER 12, 2012

Will Google+ be a “Facebook killer” or just Google’s next failed social network? Then again, the average Facebook user spends nearly seven hours per month on the site—compared to just three minutes for the average Google+user. So what makes Google+ special? Google+ Guides and Tips.

Google 100

Google Tips Digital Asset Management Best Practices 100

Webbiquity

JANUARY 28, 2011

According to recent research from eConsultancy, “Paid search consumes the largest portion of online lead generation budgets, accounting for 28% of spending (in 2010), up from 22% in 2009.&# Yet many marketers struggle to optimize this channel in the face of increasing competition, changes to Google results pages (e.g.

Adwords 100

Adwords Paid Content Paid Search Agency Tactics 100

Webbiquity

FEBRUARY 27, 2018

Here are four recommendations based on a dozen social networking stats and facts from recent research, customarily curated with a little alliteration. Google and Facebook captured 85% of the growth in internet advertising last year. to Google+; and 2.3% Ponder purposes. Social media is now the dominant channel for news coverage.

Social Networks 294

Social Networks Stats Network Marketing Linkedin 294

Webbiquity

OCTOBER 15, 2019

Based on previous research here , pretty much all entrepreneurs launch their ventures for the same reason: a passion for solving a specific problem. Google startup marketing plan template and you’ll get dozens of ideas. When people are passionate about an idea, they typically want to tell everyone about it, in great detail.

Startups 216

Startups Planning Ideal Customer Profiles Marketing Analytics Tools 216

Webbiquity

JULY 21, 2020

PaveAI allows agencies, ecommerce vendors, and businesses of all sizes to focus their content marketing efforts more effectively by using AI to identify correlations in Google Analytics data which would extremely hard to spot manually. Squigl is a learning (and marketing) tool that uses AI to help create animated videos in minutes.

Marketing AI 346

Marketing AI Tools Paid Search Agency Marketing Analytics Tools 346

Webbiquity

DECEMBER 26, 2017

They conduct research, look for the most convenient location, and read reviews from other customers before making a decision on which provider to use. This makes visibility in search engines like Google critical for local service businesses like doctors, lawyers, accountants, and marketing agencies.

Paid Search Agency 231

Paid Search Agency Marketing Management Service Advertising Agencies 231

Webbiquity

MARCH 9, 2021

To enable that flexibility, utilize a combination of different types of tools for designing and optimizing websites , from tools for colors, font, and icons to plugins to keyword research apps. But because Google now uses mobile-first indexing for most websites, this also plays a critical role in SEO.

Design 284

Design Marketing Websites Industry CMS Mobile Marketing 284

Webbiquity

FEBRUARY 13, 2018

According to Google Trends, social media marketing as a topic if search interest recently turned nine years old (or is about to turn 11 years old, depending on when you place its origin). Here are three key findings from recent research, supported by nine useful social media stats, and recommendations on what to do with this information.

Social Media 229

Social Media Stats Social Marketing Paid Search Agency 229

Webbiquity

AUGUST 3, 2021

Google is the most visited website on earth (not a surprise). Here are 15 more intriguing and actionable stats and facts pulled from that research. But Chinese search engine Baidu is #4. Yahoo is (still!) #11, 11, Wikipedia comes in at #13, and Zoom (despite its associated fatigue) is the 18th most-visited site, right behind Reddit.

Social Media 172

Social Media Spyware Wikipedia Correlation 172

Webbiquity

NOVEMBER 23, 2020

Find long-tail keywords in minutes, to help your pages rank higher in Google. An all-in-one SEO analysis and marketing tool with features including keyword rank tracking, SEO/PPC competitive research, website auditing, backlink checking and monitoring, keyword research, and an on-page SEO checker. Long Tail Pro. SE Ranking.

Marketing Automation Services 253

Marketing Automation Services Marketing Management Long Tail Marketing Paid Content 253

Webbiquity

APRIL 3, 2018

Some are asking the question in the wake of this story from just last month: “Google confirms core search ranking algorithm update…but says there is nothing webmasters can do to fix their sites if they dropped in rankings.” That figure is closer to 40% for small companies, and almost 50% for industrial / manufacturing firms.

Keywords 248

Keywords SEO Wikipedia Fulfillment 248

Webbiquity

JUNE 5, 2019

Keyword research. Starting with the main feature of each tool, both Serpstat and SEMrush allow for easy-to-use and in-depth keyword research of both your own domain and those of competitors. Here’s a comparison and analysis of the important features of both Serpstat and SEMrush. billion for the US alone. Bulk Analysis.

SEO 159

SEO Tools Paid Search Agency API 159

Webbiquity

FEBRUARY 25, 2020

According to recent research , 81% of businesses now use video as a marketing tool, and almost 77% say they are getting results with it. Google loves it, too: video can increase organic search traffic by as much as 157%. Engaging, mobile-friendly, and easy to consume, online video has become a mainstay for B2B marketers.

Top of Funnel 235

Top of Funnel Video Marketing B2B Thought Leadership Digital Marketing Funnels 235

Webbiquity

SEPTEMBER 5, 2017

Keyword Research/Testing: Use PPC results to determine the best opportunities for organic, long-term approach (this includes PPC tests for headlines, ad copy, landing pages and keyword optimization). Google will see this increase in attention and take note. Drive additional traffic and eyes to your page.

PPC 270

PPC SEO Paid Search Agency Click Rate 270

Webbiquity

OCTOBER 17, 2019

the Google Home) or a virtual assistant (e.g. Research indicates voice search is fast becoming ingrained into many people’s everyday lives. Rather than typing keywords into a search engine, voice search lets users verbally state their query into a device such as a smart speaker (e.g. Apple’s Siri). Is Voice Search Here to Stay?

Marketing Management 174

Marketing Management Emarketing SEO Search Marketing 174

Webbiquity

NOVEMBER 17, 2022

Page load time is a factor in Google search results ranking. The difference between converting a visitor into a customer and having them click back to Google could be the answer to a simple question. Writing compelling headlines takes research and creativity. After that, use analytics and split testing to make it best in class.

Landing Pages 204

Landing Pages Optimization Conversion Rate Lead Scoring 204

Webbiquity

DECEMBER 18, 2018

On June 28th, 2011 Google Plus was launched with great fanfare. The full weight of Google, a $700+ billion behemoth, pushed to make the new social media platform a success. From the outside, it appears scope creep was a major issue with Google Plus. YouTube – acquired by Alphabet (Google). Guest post by Nico Prins.

Training 214

Training Planning Work Management Marketing Management 214