Cintell

NOVEMBER 11, 2015

People, it’s time to get real about buyer persona research. Industry research shows that conducing primary research in the persona creation process is paramount to their success. Questions related to the buying process. Describe the process to me? Who else was involved in the purchase process?

Peer-to-peer 100

Peer-to-peer Buyer Personas Class Trigger Marketing 100

Cintell

NOVEMBER 9, 2015

Make sure your opinions, research, or experience is heard and shared because it is unique to you. It takes research and time. Shocker – it is not always Google. It’s too insular and to gain a true understanding of the buyer, it has to be research- based. Assume nothing. It all matters for persona development.

Ideal Customer Profiles 100

Ideal Customer Profiles Buyer Personas Peer-to-peer Public Relations 100

Cintell

OCTOBER 23, 2017

They are derived from customer data and market research. We’ve broken the process down into five steps. Website visitors – check the audience report on Google Analytics. Now that you have a baseline of who engages with the brand, conduct additional research through surveys and interviews. What is a buyer persona?

Buyer Personas 166

Buyer Personas Ad Building Ideal Customer Profiles Marketing Analytics Tools 166