Paul Gillin

NOVEMBER 8, 2010

I use a lot of video in presentations, and have always gotten good performance from the free Foxreal YouTube FLV Downloader. I also have all my most important feeds organized into Google Reader. That list is easily generated by Google Reader, and it changes whenever the feed list changes. Most are free, all are bargains.

Skype 50

Skype Product RSS Copyright 50

Paul Gillin

DECEMBER 1, 2010

Summit in San Francisco and hear from some of the business leaders of the new Internet, including the CEOs of Google, Facebook, Yahoo! Mary Meeker of Morgan Stanley sees smart phone shipments surpassing PCs in 2012 ( Here’s the video of her terrific presentation ). I had a chance to attend the recent Web 2.0 and Twitter. and Twitter.

Web 2.0 50

Web 2.0 Internet Marketing Mobile Marketing Marketing Proposals 50

Paul Gillin

AUGUST 26, 2011

This was a theme that was borne out in every presentation: It’s not about the company but about what motivates customers. These four criteria provide a framework for making a rapid and relevant decision about new platforms and opportunities like Google Plus. Words of wisdom: “People want to be heard.

Social Marketing 50

Social Marketing Planning Marketing Management Word of Mouth 50

Paul Gillin

MARCH 10, 2011

Also, if you plan to post regularly to groups in your field or industry, consider choosing open groups so that you get the additional Google love. Cross-post new entries from the company blog or new presentations on SlideShare to appropriate groups of which you’re a member. Promote in Groups. Summarize your content and ask a question.

Social Networks 50

Social Networks Enterprise Management Peer-to-peer Work Management 50

Paul Gillin

JANUARY 16, 2012

The user interface is a Facebook/Google+-like internal social network. Looks just like Google Hangouts. The resulting site can resize and present content according to the capabilities of the device. User Presentations. The session features presentations from two users in medicine. Other User Presentations.

Enterprise Management 50

Enterprise Management Work Management Social Networks Ideal Customer Profiles 50

Paul Gillin

APRIL 13, 2011

SlideShare is a particularly good place to post speaker presentations as a way of raising awareness about follow-on events. Record as many presentations as possible and post them as podcasts or video podcasts. Focus speakers on writing about the topic of their presentations, not promoting their businesses.

Social Media 50

Social Media Promotion Media Landing Pages 50

Paul Gillin

DECEMBER 16, 2010

I’ll resist that urge, though, and instead present a plea: Let’s make 2011 the year we stop talking about “social media.”. Ten years ago, almost no one had heard of Google, there was no online video and consumer ratings were unknown. This is the time of year when a lot of people make predictions.

Social Media 50

Social Media Media RSS Verticals 50

Paul Gillin

JUNE 24, 2010

I’m particularly interested in your feedback on this chapter because it presents some new ideas I’ve been playing with about how to calculate the ROI of almost anything. The basic features of the free Google Analytics service match the capabilities of products that cost thousands of dollars just a few years ago.

ROI 50

ROI Paid Content Social Marketing Webcast 50