LeadSloth

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B2B Pay Per Click Advertising

LeadSloth

I recently got in touch with Terry Whalen of CPCSearch, a B2B PPC agency , and he offered to answer some questions: this turned out to be a great B2B Search Marketing primer. Jep: Is there a typical target group that is easier to reach with PPC? Jep: Do some of your clients use lead scoring together with PPC advertising?

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Inbound Marketing & Marketing Automation

LeadSloth

I’ve personally often used Google AdWords to drive traffic to websites: it’s instantanious and you can fine-tune campaigns to target a specific audience. Tags: Demand Generation Social Media Monitoring enquisite hubspot inbound marketing lead management marketing automation ppc raven seo social media.