24 of the Best Google+ Guides, Tips, Rants and Raves of 2012
DECEMBER 12, 2012
Will Google+ be a “Facebook killer” or just Google’s next failed social network? Then again, the average Facebook user spends nearly seven hours per month on the site—compared to just three minutes for the average Google+user. Many of this year’s best posts about Google’s newest social platform were written early in the year. You can!
How to Use Google Plus for Personal Branding and Establishing Author Rank
NOVEMBER 29, 2012
Are you taking advantage of the unprecedented opportunities Google Plus gives businesses and professionals? Take our Google Plus contributor, Mark Traphagen , for example. The number one reason businesses are skeptical of the efficacy of Google Plus, in my experience, is having heard the “ Google Plus is a ghost town ” mantra so often they now believe it must be true.
Google Authorship: Are Top Social Media Influencers Using It?
NOVEMBER 30, 2012
Google Author Rich Snippet Search Result. As excited as I have been about the rise of Google Plus, I’ve been even more pumped about a Google feature intimately tied in to Google’s social network: Google Authorship. Authorship was rolled out about the same time as Google+ last year. Why Low Adoption of Google Authorship? future.
Top 5 Reasons Web Marketing Now Relies on Content Strategy
AUGUST 17, 2012
Top 5 Reasons and Tips for Improvement. 1. They like and recommend on Facebook, re-tweet and quote on Twitter, plus one in Google+, and share links through other sites. One tip for writing your content conversationally is to use a tone like you are talking to one specific person only. Google Algorithm Updates. Guest post by Celina Conner. Will it be a hit or miss?
How to Build Search Engine Ranking Power with a Google Plus Brand Page
JUNE 27, 2012
” With G+ brand pages, Google is practically giving you the search engine fish pond. Unlike some of Google’s previous toe-dippings into social media (Buzz, Wave), G+ is not a bolt-on. It is designed to be fully-integrated into all thing Google. Web pages recommended by your network on Google+ were raised to the valuable front page of Google search results.
SEO Isn’t Mystical
OCTOBER 8, 2015
PageRank (PR): Google assigns every website a value between 0 and 10 (with 10 being the best), this value is known as your PageRank (though it often appears as PR). Your PageRank value is based on factors like link popularity and trust that Google uses to determine where your website ranks on its search engine results page (SERP). Keep Your “SEO Dictionary” Handy.
Content Marketing Tips: 8 Things to Look For When Targeting Blogs
Savvy B2B Marketing
NOVEMBER 14, 2011
Blogs are the easiest publishers to approach, Google loves their content, and their network and reach is often quite large. Google PageRank. There is a lot of debate within the marketing world about how reliable Google PageRank is. It isn’t easy to earn a PageRank 4 or higher and you can usually trust that these blogs are high-value targets.
SEO Basics for Small Business Professionals: 2 Steps Anyone Can Do
Writing on the Web
AUGUST 15, 2012
SEO involves doing things to increase your website’s rank on Google’s search engine results pages. Ultimately, we don’t know much about Google’s algorithm , but we do know that it rewards content that includes relevant keywords. Keywords help Google find your content and help your content rank better. Blog SEO Tips for Top Search Results. Links.
21 Decoded SEO Terms Everyone Should Know
JULY 16, 2014
ALT text ALT text is a description of an image in your site’s HTML code. Spiders or bots (which we’ll define shortly) crawl around your site to see what’s in it, but they can’t read images. If someone links to your site with specific anchor text, it helps search engines know what your site is about. Many sites also use the tags for guest posts.
The Biggest SEO Blunders of All Time
JUNE 19, 2014
We love our tips, tricks, hacks, "insider" secrets, and yes, we even love our performance-enhancing drugs ( sips coffee). But the message is still relevant: You might hit your numbers using black hat tactics but, inevitably, Google''s going to notice that you''re doing something "unnatural." And Google ain''t afraid to lay down the law. Google will give you a pat on the back.
The Trouble with Klout
SEPTEMBER 6, 2011
If you want to grow your score, you can log in to the site and give it a bunch of information about your online activities. If Google did that, Congress would be holding hearings. Except that Klout doesn’t currently monitor blogs, other than those on Google’s Blogger service. Estimating influence is a delicate balance of art and science. Beyond Followers.
Guest Blogging is NOT Dead (And Matt Cutts Didn’t Say It Is)
JANUARY 22, 2014
The digital marketing blogs and media have lit up in the last couple of days with reports that “guest blogging is dead,” based on this post from Matt Cutts, the head of Google’s Webspam team. Those reasons existed way before Google and they’ll continue into the future. But this style would not have worked as well on a site like Social Media Examiner. ”).
Edtech and Elearning 2016: Top 200 Influencers and Brands
MAY 26, 2016
” Monica Burns – Founder of Class Tech Tips , author of Deeper Learning with QR Codes and Augmented Reality. Platforms such as WordPress, Edublogs, and Google Sites are excellent places for students to build their brands while leveraging the power of personalized learning spaces such as Twitter, Facebook, Periscope, and Pinterest.” Class Tech Tips, LLC.
The Six Signs of an Authoritative Blog
grow - Practical Marketing Solutions
JANUARY 23, 2013
understand what ‘unnatural link warnings’ from Google mean and how one single update can send an entire website or blog straight to hell, while jeopardizing the sheer existence of your online business too. To do that, you don’t need access to the Google Analytics account of that blog (that’s impossible unless you are an IT genius, LOL). He can be reached via Google+ or Twitter.
18 (of the) Best SEO Link Building Guides of 2011
APRIL 16, 2012
There are multitudes of question-and-answer or informational sites online with backlinks that could prove viable.” helpful collection of link-building tips primarily for newbies, such as syndicating articles online, submitting your blog to blog directories and syndication sites , and posting comments on relevant industry blogs. Links still matter for SEO. by WebProNews.
5 Excellent Productivity Tips For Google Reader
Buzz Marketing for Technology
JUNE 27, 2008
Google Tutor. Your how-to guide for Google with Google tutorials, tips for using Google and advice. Excellent Productivity Tips For Google Reader. There are no doubts about the fact that Google Reader is the best browser based RSS reader available. Today I decided to mention few productivity tips for this app, which will help you manage your RSS feeds better. These are very simple but useful tips. 1. Master the Google Reader Keyboard Shortcuts. Google Reader. GoogleGroup Tip: Modifying Group Views. Sites.
A Small Biz Guide to Digital Marketing Acronyms
APRIL 1, 2014
Google uses backlinks in their algorithm to determine how search engine results are returned. GA: Google Analytics i s a website and analytics reporting service created by Google that gives you various statistics in regards to website traffic. If you advertise on a site like Google, you’ll pay based on the number of times a visitor clicks on your ad.
What's the Deal With Guest Blogging? Deconstructing Matt Cutts' Post
JANUARY 24, 2014
On January 20, Google''s Matt Cutts blogged about " The decay and fall of guest blogging for SEO." Guest spamming should be devalued, but we should also be very clear that creating quality, value-adding content for relevant sites is still very much part of digital PR and always should be a major part of your digital marketing armory.". Some Tips to Protect Yourself. My answers?
Top 5 Mistakes to Avoid on Your Company Blog
MARCH 24, 2011
Mashable | The Social Media Guide Viral Topics Twitter YouTube Facebook iPhone Google Video About Mashable Company About Us Advertise Submit News Contact Us Announcements Resources Guidebooks Lists How To Trending Mashable Awards Subscriptions Partners W3 EDGE Rackspace Concentric Sky Dynect DNS Intridea Welcome to Mashable! Have an account? We ‘Heart’ It! Is it advice? Analysis?
How Savvy Inbound Marketers Get Results From Guest Blogging
APRIL 25, 2012
You can learn practical tips on how to write online for traffic and money or learn more about his freelance writing services on his website. The idea for the experiment was to write 31 guest blog posts focused on improving search (not referral) traffic to a few quality articles and specialized landing pages on my site. Note: You'll need a Google Chrome browser to install it.).
Best SEO Link Building Guides, Tips and Tools of 2010 (So Far)
JULY 14, 2010
Optimizing a website by incorporating keywords into page titles, headlines, text, page URLs, image alt tags and internal links will help improve the position of a site in the search engines—but it’s only half the battle. As one of the posts linked below notes, “In Search Engine Optimization, things that are happening OFF of your site can be just as important (if not more so) than things happening ON your website. Search engines look at on-site factors to determine relevance, but at external links to gauge authority. Post on Google Buzz. Digg this!
12 SEO Experts Weigh In on SEO 2014 Predictions
JANUARY 3, 2014
2014 will be the year of the Google “Tiger” update – a new algorithm update that Google will claim impacts 5% of sites and is designed to improve overall search quality. With the advent of 100% (not provided) from Google, SEOs are moving away from optimizing pages for queries and toward creating content for audiences, built on topics. More seriously though….
Best Business Blogging Tips and Guides of 2010 (So Far), Part 1
AUGUST 5, 2010
Learn how to make your blog the center of your social media efforts, build traffic, write great posts and more here in some of the best tips, tactics and guidance for blogging of 2010 so far. If, somehow, you’re still scratching your head for blog topics after reading Lisa’s list, Jarom Adair supplies about 30 more ideas here, from tips and survey follow-ups to customer testimonials and scaring your readers with horror stories of business decisions gone wrong. Ten Must Read Tips to Start a Small Business Blog by TopRank Online Marketing Blog. Want more comments?
4 Easy Ways of Subscribing to Feeds in Google Reader
Buzz Marketing for Technology
JUNE 27, 2008
Google Tutor. Your how-to guide for Google with Google tutorials, tips for using Google and advice. Easy Ways of Subscribing to Feeds in Google Reader. Google Reader is a very popular online tool for reading RSS feeds. As a result, the number of ways to get a new feed in to Google Reader has multiplied. If you are just getting started with Google Reader, and you don’t have any specific feeds in mind to add, using the built-in add subscription button is going to be your first stop. The Google Reader folks have created â??bundlesâ??
Best of 2009: SEO Tips, Part 1
JANUARY 10, 2010
How can you get the most of out of Google’s free webmaster tools to improve rankings? The brilliant—and entertaining—David Harry provides an exhaustive list of the primary and secondary factors affecting search engine rank, from link-related factors (link text, relevance, PageRank) and header data through trust-related factors (domain history, outbound links) and “dampening factors (poor coding, duplicate content and URL issues). Q&A: A Few Things You Need to Know About Keyword Usage by Search Engine Guide. Blog SEO Tips: Top SEO Mistakes to Avoid by Blogsessive.
What It Takes to Optimize Your Brand’s Organic Search Visibility
JANUARY 13, 2015
It seems like only yesterday that a brand new company could launch a site, bake some bolded and italicized keywords into each page, prop up a few cookie-cutter articles on free blog platforms for instant backlinks, and watch the organic search traffic start rolling in. But the upshot for site owners is that proper SEO today is arguably a bigger and more complicated job than ever before.
SEO: Are Nofollow Links Still Valuable?
MARCH 29, 2011
Is it still valuable to get them when you can, such as from social media sites or Wikipedia? If a link is from a strong site and will pass traffic then I think you should go and get it. In fact, even though search engines do not carry PR through the no followed link to your site, they record it and they take notice that your site has been cited in a site.
Top 7 Reasons Savvy Real Estate Pros Are Using Social Media
OCTOBER 4, 2012
Below you will learn seven tips on how to best maximize your potential and capitalize on each of the top social media platforms. 1. Social media channels such as Facebook, Twitter and Google Plus act as an extension of your website and blog. Sharing your blog posts and videos to social networking sites puts your content in front of an audience hungry for your expertise.
Best of 2008 - SEO Tools, Part 1
JANUARY 26, 2009
The Role of SEO in PR
PR Meets Marketing
JUNE 12, 2008
Without the magic of SEO, people wouldn't be able to find you on the ever-powerful Google and other search engines. Before going into my seven six tips, I think it's important to highlight the concept of Page Rank. Google PageRank uses a scale of 1-10 to rank pages. The higher the number, the better you page "ranks" according to Google. Part 5: Tier 3 Sites.
Best of 2009 (So Far): SEO Guidance, Part 4
DECEMBER 29, 2009
How can you get the most of out of Google's free webmaster tools to improve rankings? sites including "kayaks" or "kayaking" will show up on a search for "kayak"). For example, one website shows up at #2 on Google for "business services management," but at #23 for business service management. The site looks a little spammy, but the article is a helpful, quick read.
Basic HTML Every Marketer Should Know (About Links)
MAY 19, 2010
When you're linking to content within your own site, it's a best practice to keep the session in the same window. To create the URL, use the Google URL Builder to define the campaign, source, and name. You'll be able to see the results of your campaign in your analytics tool, like Google Analytics or HubSpot Sources. What other HTML tips do you have to share? Display.
Do-it-Yourself Search Engine Optimization (SEO) for Your WordPress.
Industrial Marketing Today
MAY 31, 2010
Before you dive into the deep end of do-it-yourself (DiY) SEO, you should be aware of the two types of optimization tactics and they are: On-page or on site optimization Off-page or off site optimization (mainly link building, which is a topic for another post) In this article, I’ll be focusing on a few DiY on-site optimization techniques for a WordPress business blog.
Best of 2008: SEO Tools, Part 2
APRIL 14, 2009
How can you use free Google tools to benchmark your search marketing performance against your competition? SEOpen: The SEO Firefox Extension SEOpen is a Firefox extension that combines several helpful SEO functions into one tool, including Google / Yahoo /MSN backlinks, Pagerank check, Alexa overview, DMOZ inclusion, keyword density and an HTML validator.
Best of 2008: SEO Guidance, Part 3
MAY 11, 2009
Site Architecture and SEO by Spinfield SEO projects often begin with keyword research, but this post recommends stepping back and beginning with solid architecture instead: assuring that CSS and Java are handled properly, the site has a solid internal link structure, and both HTML and XML sites maps are utilized. How can PR and SEO work together more productively?
Best of 2008 (So Far) - Cool Web Tools, Part 1
AUGUST 25, 2008
Use Google to track the status of almost any flight or find legal free music downloads? Discover what visitors really think of your site's usability? Testing the Quintura Site Search Widget by Pandia Search Engine News Quintura is an alternative search engine developed in Russia, based on semantic technology. Turn your computer into an alarm clock?
Best of 2008: SEO Guidance, Part 4
JULY 6, 2009
Which commonly-held beliefs about Google's algorithm are true, and which are myths? Google's SEO Starter Guide by the Google Webmaster Central Blog Google made quite a splash when it published this guide last November. Where can you find the best SEO tools and resources (I mean, other than here)? Looking for a concise explanation of the different types of redirects?
Best of 2009 (So Far): SEO Guidance, Part 3
DECEMBER 17, 2009
She emphasizes that SEO is a long-term project, that getting on page one of Google isn't always realistic (at least in the short term), and that ultimately, traffic and conversions are what matters—not just rankings. My only quibble would be with his advice to use the nofollow attribute for PageRank sculpting; the nofollow tag is insidious and the value questionable. Blogging helps.
Best of 2007: Amusing and Creative Marketing Stuff
MARCH 11, 2008
Hitchhikers Guide to Linkless SEO by SEOish How to improve your Google PageRank, create link bait, use social media optimization, and other SEO advice presented as Douglas Adams would have written it, if he were an SEO guy. Sell your soul on eBay. Buy trash at Target. 404 Error" pages that are actually entertaining. bedtime story about search engines. A rap about link building.
Best of 2008: SEO Link Building
MARCH 2, 2009
Directory Submission Red Flags by Small Business Search Marketing Matt McGee offers advice on what to avoid when obtaining links through directory listings, including directories that require a reciprocal link, display excessive advertising, or include a lot of links to low-quality sites. They also offer advice on ineffective tactics and "bad neighborhoods" to avoid. That works sometimes.).