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SEO vs PPC: How to Prioritize Your SEM Strategies in 2018

QuanticMind

If you want to start improving your SEM strategy overall, here’s everything you need to know about prioritizing SEO vs PPC in 2018. You probably already know search engines (especially Google) are one of the most common platforms people use to access information on the internet. Advantages of SEO. Easy to optimize. More control.

SEM 40
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SEO vs PPC: How to Prioritize Your SEM Strategies

QuanticMind

If you want to start improving your SEM strategy overall, here’s everything you need to know about prioritizing SEO vs PPC in 2018. You probably already know search engines (especially Google) are one of the most common platforms people use to access information on the internet. Advantages of SEO. Easy to optimize. More control.

PPC 40
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Best of 2008: SEO Guidance, Part 3

WebMarketCentral

Site Architecture and SEO by Spinfield SEO projects often begin with keyword research, but this post recommends stepping back and beginning with solid architecture instead: assuring that CSS and Java are handled properly, the site has a solid internal link structure, and both HTML and XML sites maps are utilized.

SEO 20
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Best of 2008: SEO Guidance, Part 4

WebMarketCentral

Which commonly-held beliefs about Google's algorithm are true, and which are myths? Google's SEO Starter Guide by the Google Webmaster Central Blog Google made quite a splash when it published this guide last November. Looking for a concise explanation of the different types of redirects?

SEO 20
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Best of 2009: SEO Tips, Part 1

Webbiquity

How can you get the most of out of Google’s free webmaster tools to improve rankings? sites including “kayaks&# or “kayaking&# will show up on a search for “kayak&# ). For example, one website shows up at #2 on Google for “business services management,&# but at #23 for business service management.

SEO 100
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Best of 2009 (So Far): SEO Guidance, Part 4

WebMarketCentral

How can you get the most of out of Google's free webmaster tools to improve rankings? sites including "kayaks" or "kayaking" will show up on a search for "kayak"). sites including "kayaks" or "kayaking" will show up on a search for "kayak"). Which factors are really most important in search engine rankings?

SEO 20
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Best of 2007: Amusing and Creative Marketing Stuff

WebMarketCentral

Hitchhikers Guide to Linkless SEO by SEOish How to improve your Google PageRank, create link bait, use social media optimization, and other SEO advice presented as Douglas Adams would have written it, if he were an SEO guy. A must-read for fans of the Hitchhiker's Guide who also need to drive web traffic.