ClearVoice

JUNE 2, 2023

When you think about a search engine, what comes to mind? Probably Google. Google is the world’s most popular search engine and the most popular website. So much so that in 2006 “Google” was officially recognized as a verb. Google also owns the second-largest search engine, YouTube.

Privacy 64

Privacy Cross-Selling SEO CAN-SPAM 64

Search Engine Journal

OCTOBER 17, 2022

Google is rolling out updates to search ads that include the removal of the “ad” label and the addition of business names and logos. The post Google Makes Ads More Distinguishable From Organic Results appeared first on Search Engine Journal.

Organization 105

Organization Ads Google Business 105

Top Rank Marketing

DECEMBER 11, 2023

There are two competing questions in search marketing that may not have obvious answers: Why spend money on a Google Ads campaign if I can just rank organically? Why try to rank organically if I can just run a Google Ads campaign? What is the difference between Google Ads and SEO?

Paid Search Agency 107

Paid Search Agency SEO Allocation Google 107

Navigate the Channel

SEPTEMBER 23, 2021

If you’ve ever wondered how a website can rank well one moment and completely lose steam the next, then you’ve probably encountered a search engine update. This seems to happen every few months when Google, Bing, and Yahoo make adjustments to how they allow certain pages to rank on their platform. What is a Search Algorithm?

SERP 119

SERP Keywords SEO Search Marketing 119

Search Engine Journal

NOVEMBER 28, 2021

Do Google's organic search ranking algorithms treat your content differently if you're paying for Google Ads? The post Is Your Usage Of Google Ads An Organic Search Ranking Factor? appeared first on Search Engine Journal. Let's look at the evidence.

Organization 136

Organization Google Ads Content 136

Brightedge

JULY 29, 2022

Over the last several years, more alternative search engines have entered the market, taking away market share from global giants. But what does this mean for search engine optimization (SEO)? Are alternative search engines simply a fringe concern with little likelihood of challenging Google’s dominance?

Privacy 64

Privacy Ethics Opt-out Opt-in 64

Search Engine Journal

APRIL 21, 2022

Here are 10 ways you can get more Page 1 – and Position 1 or even the coveted Position Zero – results in Google. The post 10 Different Ways To Get Organic Page 1 Google Rankings appeared first on Search Engine Journal.

Organization 126

Organization Google Positioning SEO 126

Search Engine Journal

JANUARY 7, 2022

The post How Google Reviews Impact Map Pack & Organic Search Rankings appeared first on Search Engine Journal. Customer reviews help prove that your business has expertise, trustworthiness, and authority within the local service area. Here's how that impacts your rankings.

Organization 130

Organization Google Service Business 130

Webbiquity

OCTOBER 21, 2022

Because organic search is typically one of the top traffic sources for B2B websites, driving organic visits is often the ultimate goal of marketing and copywriting agencies. SEO writing is a powerful tactic for gaining a wider audience and ranking among Google’s top search results. Google’s Panda 4.1

Copywriting 335

Copywriting Rules SEO Lead Ranking 335

Marketing Insider Group

AUGUST 18, 2020

It used to be easier to increase your website’s organic traffic, back when search engine optimization (SEO) was simply a set of rules you had to follow. Thankfully, if you follow some best practices, you can greatly improve your website’s organic traffic and work towards a higher ranking on Google.

Traffic 329

Traffic Organization SEO Tips 329

Biznology

JANUARY 2, 2018

If Chauncey Gardiner — Chance the gardener –did search, he would use the gardening analogy as well. If you don’t keep your site hopping, Google’s bound to eventually bench you with the second worst categorization that Google has: archived. This is good for search. This is good for the site.

Optimization 194

Optimization Long Tail Marketing Marketing & Strategy Blogger 194

KoMarketing Associates

JUNE 25, 2020

As indicated in the recent report coverage of Ascend2’s “ 2020 Digital Marketing Plans Survey ”, search engine optimization (SEO) is still considered the most effective tactic used for fulfilling digital marketing objectives. Enter Google Search Console’s Search Performance Report. Keyword Theme Visibility.

Google 257

Google CTR Landing Pages Keywords 257

Search Engine Journal

FEBRUARY 28, 2021

Here are all the latest SEO statistics you need to know: organic traffic, user behavior, industry spending, local search, Google, and more. The post 71 Mind-Blowing Search Engine Optimization Stats via @MrDannyGoodwin appeared first on Search Engine Journal.

Stats 97

Stats Optimization Statistics SEO 97

Contently

FEBRUARY 14, 2023

Every second, more than 40,000 queries hit Google’s search engine. With that kind of search volume, how is a business supposed to get its content to rank high, let alone rank on page one? What is search intent? Or are they searching for a specific individual or business?

Intent 194

Intent Optimization Google SERP 194

Search Engine Journal

APRIL 14, 2022

How can you use 'organization' structured data to help Google better understand your content and optimize for rich results? The post A Guide To ‘Organization’ Structured Data For Google Rich Results appeared first on Search Engine Journal.

Organization 105

Organization Google Optimization Content 105

Martech

OCTOBER 22, 2021

Search Engine Optimization remains the stalwart mainstay of digital marketing, with search driving around 50% of website traffic on average, according to an analysis of SimilarWeb data by Growth Badger. Learn more about search marketing at MarTech’s sister site Search Engine Land.

Enterprise Management 136

Enterprise Management Marketing Management Search Marketing Lead Ranking 136

Webbiquity

MAY 10, 2018

Google has released a flurry of algorithm updates in the first half of 2018, which has made it difficult for SEO professionals to work out exactly which tactics are working to help sites rank at the top of organic search results. Google continues to put more emphasis on mobile-friendly websites. Guest post by Nathan Elly.

PageRank 255

PageRank Organization Tips Marketing Agencies 1 255

Search Engine Journal

DECEMBER 7, 2022

Learn how to tap into each social media platform's algorithm to improve your search visibility. The post Is Social Media Search The New Google? How To Boost Organic Traffic In 2023 appeared first on Search Engine Journal.

Social Media 98

Social Media Traffic Organization Google 98

MarketMuse

OCTOBER 14, 2021

What happens when you type a query into Google? Improve your content’s organic performance by learning what goes on behind the scene.

Google 88

Google Organization 88

Marketing Insider Group

AUGUST 13, 2020

We are keenly aware that one of the biggest struggles any company deals with is generating more organic traffic. To achieve high organic rankings, you must commit to content marketing and writing customer-centric content. Billions of searches happen on Google and thousands of new websites are created every day.

Traffic 288

Traffic Cost Per Click Organization Lead Scoring 288

Marketing Insider Group

FEBRUARY 22, 2021

If you want to boost your online presence, one of the best things you can do is claim your Google business listin g. Especially if you just started marketing your business , Google My Business is a great launching point. You can accomplish this task by adding your business to Google. Your Google Business Listing Matters.

Google 286

Google Business Ideal Customer Profiles Work Management 286

SmartBug Media

JUNE 8, 2023

As a CMO, you know how important it is to maintain good organic traffic to your website. Organic, or unpaid, website traffic often accounts for the highest percentage of website traffic, and a sudden drop can be detrimental to your digital marketing strategy.

Traffic 98

Traffic Organization Marketing Websites Lead Ranking 98

SmartBug Media

SEPTEMBER 7, 2022

If you’ve done inbound marketing for any length of time, chances are your organization has written some blog posts. Maybe they generated traffic for a while but were unseated by competitors or Google’s latest tinkering. With a little search engine optimization, those old posts can become reliable traffic contributors again.

Optimization 98

Optimization Keywords Traffic Tagging 98

Search Engine Journal

JULY 27, 2021

Google's sitelinks are great for CTR, but sometimes the links aren't the ones you want. The post How to Demote or Remove Organic Sitelinks on Google appeared first on Search Engine Journal. Find out how to remove and improve sitelinks.

Organization 98

Organization Google CTR SEO 98

Search Engine Journal

JUNE 28, 2021

Google is merging paid and organic search features in a test that shows businesses’ seller ratings in regular search snippets. The post Google Tests Seller Ratings in Organic Search appeared first on Search Engine Journal.

Organization 82

Organization Google Features Business 82

Unbounce

JUNE 15, 2023

Alexa, add organic baby carrots to my grocery list and play Walk This Way by Run-D.M.C.! With the possibility of AI providing custom-generated responses to digital search queries, folks might soon be less motivated to click through to your website to find the answer they’re looking for. AI is coming to search. Like, wildly fast.

Marketing AI 98

Marketing AI Paid Content Traffic Organization 98

Contently

APRIL 20, 2023

When you find the right metrics to prove the value of your content, you can showcase how important your work is to the organization. With the right tool, you can track metrics like organic traffic, reader engagement, and content conversions to understand how your assets are performing. So, why is organic traffic so important?

Lead Ranking 125

Lead Ranking Lead Scoring Traffic Organization 125

Hubspot

APRIL 4, 2019

Search Engine Marketing, or SEM, is one of the most effective ways to grow your business and reach new customers. While it's critical you employ organic strategies to attract traffic over the long-term, sometimes, you can't properly compete on the SERPs without putting money behind it -- and that's where SEM comes into play.

Search Engine Marketing 100

Search Engine Marketing SEM Search Marketing SERP 100

Go Beyond SEO

JUNE 7, 2023

With literally millions of people using search engines to find products and services, that’s where you need to be to stay competitive. SEO and Google Ads are the bread and butter of your digital marketing strategy, and what will maximize your lead generation, eventually getting you a steady stream of branded search results.

SEO 78

SEO Ads Google SERP 78

Go Beyond SEO

JUNE 7, 2023

With literally millions of people using search engines to find products and services, that’s where you need to be to stay competitive. SEO and Google Ads are the bread and butter of your digital marketing strategy, and what will maximize your lead generation, eventually getting you a steady stream of branded search results.

SEO 78

SEO Ads Google SERP 78

Hinge Marketing

OCTOBER 20, 2021

If you’ve ever asked yourself “Why is our firm’s website not appearing in search engine results?”, one possible answer may be that you haven’t created an Extensible Markup Language (XML) sitemap for your website and submitted it to search engines via Google Webmaster Tools and Bing Webmaster Tools.

Marketing Websites 66

Marketing Websites SEO Marketing Management Google 66

seo.co

SEPTEMBER 13, 2021

Search Engine Optimization. There’s less space online for ads than organic listings, so an effective SEO strategy gives you more real estate coverage. However, more organic reach doesn’t always mean that it’s quality. However, SEO broadens your reach, as just about everyone uses search engines these days.

Paid Content 121

Paid Content Organization Campaigns PPC 121

Top Rank Marketing

NOVEMBER 17, 2023

MarketingCharts Google Search Adds Follow Feature Google has begun rolling out the ability to actively follow certain chosen search topics, triggering additional related content within a user’s Discover feed and within future searches, along with related news about followed topics, Google recently announced.

B2B Marketing 106

B2B Marketing Search Marketing B2B Google 106

Hubspot

SEPTEMBER 25, 2018

Oftentimes, marketers focus heavily on Google when vying for traffic. For instance, I'm willing to bet your SEO meetings revolve largely around the topic of Google, with questions like, "How's our organic search?" "How How can we capture page one on Google?" "How Top search engines. DuckDuckGo.

SERP 92

SERP Traffic Fulfillment SEO 92

illumin

MARCH 26, 2024

However, keywords are also essential for effective Search Engine Marketing campaigns (SEM) through platforms like Google Ads. A strong understanding of search intent also lets marketers create better-targeted Google Ads. Of all the match types, this gives marketers the most control over who sees their Google Ads.

Keywords 59

Keywords Paid Search Agency Ads Google 59

Hubspot

APRIL 6, 2018

In simplified terms, a SERP (which stands for Search Engine Results Page) contains two types of content: organic and paid results. Although on-page SERP features are optimal for the user, they can make it harder for marketers to get noticed in organic search results, even when they're ranking #1. Vertical Search.

SERP 74

SERP Google Verticals Keywords 74

Search Engine Journal

SEPTEMBER 20, 2021

Ads have nothing to do with organic ranking, right? The post Google AdSense: Is It a Google Search Ranking Factor? appeared first on Search Engine Journal. Why do some people believe AdSense is a ranking factor? Read our verdict here.

Adsense 129

Adsense Google Ads Organization 129