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| | MODERN B2B MARKETING
OCTOBER 26, 2011 The Cloud Must Go On – How to Catalyze a PR Win into Revenue with Marketing
Here’s an amazing example of how you can transform press into celebrity with effective, multi-channel marketing. Marc posted on Facebook that Larry’s Sunday keynote had set a low bar for Marc’s presentation. Now off of Oracle’s turf, salesforce.com could stream a live video feed of Marc’s presentation on Facebook. It depends how good you make it. Larry’s reaction?
| | DELICIOUS B2BMARKETING
JULY 31, 2009 B2B Lead Management Market Heats Up
Most recently, Marketo just announced their lead management solution. While honored, I also find reviewing these solutions confusing because there is a lot of variation in the product presentations and overlap between categories. 4) “Pure play” lead management – this group is lead by Eloqua , but there are a LOT of firms throwing their hat into this ring including Vtrenz, Hubspot, Manticore, Market2Lead, Marketo, LoopFuse, einsof, iHance, Precience, among many others. work for a company called Pardot, which offers a service similar to Marketo. Here’s the problem.
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