KoMarketing Associates

MAY 13, 2020

“Google it.” While it’s sometimes used in jest, the reality is, we can count on Google to help us answer all types of questions. Much of this thanks can be given to Google’s “Hummingbird” algorithm update , which focused on improving “conversational search” at its core.

Features 165

Features Google B2B Marketing Top of Funnel 165

Marketing Insider Group

FEBRUARY 22, 2021

Google looks at over 200 ranking factors when determining where to place your content. Even the highest authority sites like Wikipedia and YouTube only make it into the high 90s. If you try, Google will notice, and you won’t earn the rankings you want on any URL. Content plays the long game. Content plays the long game.

Domain 334

Domain Long Tail Marketing Content Keywords 334

Martech

MARCH 30, 2022

Google Cloud’s Retail Search aims at providing retailers with Google-quality search capabilities on their own sites as part of the Google Cloud Discovery Solutions for Retail suite of products. The post Google Cloud announces general availability of Retail Search appeared first on MarTech. Why we care.

Google 92

Google Long Tail Marketing Merchandising Click Rate 92

Webbiquity

DECEMBER 27, 2023

With the increasing popularity of voice assistants like Siri, Alexa, Cortana, and Google Assistant, voice search optimization has become a vital element of a robust SEO strategy. Finding your content is the first step, but you also want visitors to spend time on your site and engage. Guest post by Scarlett Finley.

Optimization 167

Optimization FAQ Mobile Marketing Keywords 167

Salesforce Marketing Cloud

NOVEMBER 15, 2023

billion searches performed on Google globally each and every day, your pool of potential customers is massive. It’s no surprise, then, that you need to make sure your content ranks high in Google and reaches the people most likely to take an action with your brand. Are searchers even looking for long form content on this topic?

Keywords 105

Keywords Research Traffic Lead Scoring 105

Contently

MARCH 14, 2023

.” If you want to turn SEO into your personal cash cow, you need quality content – plus you’ll need to follow some SEO recommendations to set your site apart from competitors. Find the Sweet Spot Between Content and Context Google and other search engines reward original content.

SEO 137

SEO Content Marketing Tips Long Tail Marketing 137

Brightedge

FEBRUARY 16, 2021

In October 2019, Google released its newest and largest algorithm update since RankBrain – BERT. Google built new software and hardware to make this update happen to better serve your search results and delve deeper into the relevant information you’re seeking. So, does the Google BERT update impact your SEO?

Google 125

Google Long Tail Marketing Keywords FAQ 125

Parse.ly

OCTOBER 18, 2023

network of sites found the content via Facebook, 35% came from Google search, and the duopoly left the rest of the internet (including Google News) with a mere 25% of traffic referrals. Articles on business, world economics, and sports also attract readers, but mostly through Google and other long-tail referrers.

Facebook 52

Facebook Google Long Tail Marketing Aggregators 52

Brightedge

MARCH 31, 2022

If you’ve been optimizing your site for any length of time, you’ve likely encountered them. And recognizing them for what they are will give you a distinct competitive advantage when driving organic traffic to your site. Search engines like Bing and Google provide extensive documentation for web admins.

Lead Scoring 105

Lead Scoring Lead Ranking Long Tail Marketing SEO 105

seo.co

NOVEMBER 22, 2021

The term search volume refers to the number of search queries Google gets for a specific keyword. Google defines zero search volume as a status given to keywords with very little or no search history. And to make your site relevant, try adding words that are searched more often by the consumers, such as “how-to” to your content.

Keywords 111

Keywords Traffic Long Tail Marketing Lead Scoring 111

Contently

FEBRUARY 3, 2022

When someone in San Francisco types “house extension cost” into Google, five out of the top ten results will be from lead generation sites. Link obsessively—external, internal, and backlinking particularly to.gov and.edu sites for better Trust Flow. What results does Google return? Play them at their own game.

Lead Generation 205

Lead Generation Lead Scoring Lead Ranking Sales Qualified Leads 205

Adobe Experience Cloud Blog

JANUARY 9, 2020

Voice search is a technology that allows you to say a voice command to access information on Google and other search engines. Ever since the Hummingbird update , Google focuses on ranking relevant content to each search with more intensity. Google will react accordingly. The average voice search query is about 29 words long.

Long Tail Marketing 174

Long Tail Marketing Optimization SEO Tips 174

seo.co

FEBRUARY 9, 2022

Established brands have a tendency to outrank newer pages and sites on Google. Here are just a few reasons why: Older pages (and particularly those on old, authoritative sites) likely have more citations and backlinks. Older pages have been crawled more by Google. It can take a long time for backlinks to start working .

Google 98

Google Long Tail Marketing SEO Keywords 98

Marketing Insider Group

NOVEMBER 22, 2021

Google Analytics and other web analytics platforms provide so much data that it can be overwhelming to navigate. Matching on-site search queries with your SEO keywords can ensure your content strategy is aligned with user intent and needs. Re-optimize with long tail keywords to drive organic traffic.

Analytics 271

Analytics Marketing Analytics Tools Content Marketing Advertising Agencies 271

ClearVoice

SEPTEMBER 12, 2022

To top all the complexity, Google continues to change its algorithm and content standards, and it may tempt you to chase after every new trend to try to beat your competition. We know that Google can change how it values content at the drop of a hat, which could temporarily throw your short-term SEO plans into a tailspin.

Advertising Benchmark 97

Advertising Benchmark Keywords SEO Long Tail Marketing 97

Navigate the Channel

SEPTEMBER 7, 2023

With Google’s constantly changing algorithms and the increasing importance of user experience, it’s crucial to explore the role keywords play in contemporary SEO strategies. Google’s Algorithm Updates Google’s continuous refinement of its algorithms represents a pivotal chapter in the history of SEO.

Keywords 65

Keywords SEO Long Tail Marketing Lead Scoring 65

seo.co

JANUARY 18, 2022

The Google Knowledge Graph is a feature that started rolling out back in 2012 in order to improve the amount of information available online and the speed at which users could find it. Knowledge Graph looks like this: In this post, we will discuss what the Google Knowledge Graph is, why it exists and how to optimize for SEO.

SEO 105

SEO Google Optimization Lead Scoring 105

seo.co

MAY 26, 2021

If you’ve performed any bit of SEO, you already know the importance of ranking for long tail keywords. Long tail keywords help you target a user’s specific needs and have far less competition than short tail keywords. However, highly competitive, general, short tail keywords are equally important.

Keywords 102

Keywords Long Tail Marketing SEO SERP 102

Directive Agency

APRIL 15, 2022

Monitoring your site performance to assess your current SEO campaigns can be difficult. Most tools, for example, will show you how much traffic came from organic search… but not which keywords drove users to your site, or which factors are impacting your ability to rank well. . That’s where the Google Search Console comes into play.

Keywords 52

Keywords SEO Google Long Tail Marketing 52

seo.co

FEBRUARY 10, 2020

SEO is a long-term strategy, and a competitive one; it takes time to develop the authority necessary to reach rank one, and even more time to usurp your top competitors, who are already sitting at rank one. How much time does it really take to reach rank one in Google search? How Long to Reach Rank One? The High-Level Overview.

Long Tail Marketing 105

Long Tail Marketing Google Domain SERP 105

nDash

MAY 10, 2021

Since 2008, Google searchers have had access to the search engine’s Google Suggest feature. Instead of leaning on several different tools, consider leveraging Google Suggest as a content generation tool. What is Google Suggest? That’s Google Suggest, otherwise referred to as its autocomplete feature.

Long Tail Marketing 52

Long Tail Marketing Google Tools Generation 52

seo.co

OCTOBER 6, 2021

Ranking #1 on Google takes time. A site that’s only a few weeks old doesn’t have the robust foundation that’s required. Furthermore, Google seems to have an unofficial waiting period where new websites are suppressed until they can be thoroughly examined and evaluated. There’s even a name for it: The Google Sandbox.

Google 98

Google Marketing Websites De-duplication Paid Search Agency 98

Brandpoint

MARCH 13, 2023

Search engine optimization (SEO) of your site and its content is your tactical plan to boost quality traffic and direct leads into the sales funnel. Find the highest-ranking keywords for your site : Discover which landing pages or blog posts are already resonating with your audience. They make great titles for headers.

SEO 62

SEO Paid Search Agency Long Tail Marketing Companies 62

seo.co

MAY 15, 2023

When Google and Bing insert AI answers to queries above what originally were natural search results, website traffic, leads and sales will most definitely suffer. They also make up the majority of the long tail, which is now more likely to be dominated by machines. ” AI is changing that game. ” etc.

Long Tail Marketing 104

Long Tail Marketing Marketing AI Top of Funnel Lead Ranking 104

Contently

MAY 18, 2018

I wrote at Newsweek alongside veteran investigative reporters who struggled to take Google traffic as seriously as magazine subscribers, but this resistance isn’t just limited to older generations. If you’re publishing anything online, figuring out what Google wants will only help your craft. To improve your pitches.

SEO 167

SEO Long Tail Marketing CMS Development SERP 167

Brightedge

JANUARY 25, 2024

This score is a weighted average of various metrics that measure site accessibility, speed, and user experience quality. In 2021, Google implemented its Page Experience Update , aiming to factor in Core Web Vitals—key metrics for a quality user experience—into its page ranking criteria.

SEO 97

SEO Trends Marketing Websites Long Tail Marketing 97

Martech

JANUARY 30, 2024

Szu and her team were reviewing how the company connects with its customers and were concerned about over-relying on Google for acquisition. Dig deeper: Web analytics is badly broken “Most sane rational marketers would say, ‘Well, we should delay [getting rid of cookies] as long as possible,’” she said. “We Google Analytics.

Paid Search Agency 118

Paid Search Agency Marketing Attribution Top of Funnel Companies 118

seo.co

NOVEMBER 1, 2021

We hope this post on keyword search volume will help you understand the topic better and use the tools so you can reliably predict which keywords will drive more traffic to your site and produce more engagement and sales. Information to create site traffic estimates. Google Ads Keyword Planner. Keyword Search Volume Overview.

Keywords 105

Keywords Traffic Tools Long Tail Marketing 105

Optinmonster

DECEMBER 20, 2023

If your site is just starting, skip adding your domain. Finding Keywords You Already Rank For You can also find out which search queries are already bringing organic traffic to your site as a starting point for generating new and related keyword. Two places to find these are Google Analytics and Google Search Console.

Keywords 96

Keywords Paid Content SEO Lead Scoring 96

Blue Flame Thinking

FEBRUARY 15, 2019

Getting your page rewarded with a Google featured snippet appearance is great for visibility and improving click-through rates, especially if it doesn’t already merit a top ranking. Use SEO analysis of your site and those of competitors to find the keywords visitors are using. Include important keywords but don’t overdo it.

Features 63

Features Google Long Tail Marketing Wikipedia 63

accelerate agency

MAY 24, 2023

You can’t convert idle browsers into paying customers if no-one is browsing your site, after all! Well there’s one tool that you simply can’t do without: Google Analytics. If that’s the case, use the links below to find the right information for you: What is Google Analytics? But just how can you improve your SEO strategies?

Marketing Analytics Tools 52

Marketing Analytics Tools Paid Content Analytics SEO 52

Valasys

OCTOBER 2, 2023

Google values content that provides value to users. Utilizing Long-Tail Keywords Long-tail keywords are specific phrases that potential customers might use in their searches. Targeting these can help you reach a more focused audience. Mention nearby landmarks or neighborhoods to increase relevance.

Small Business Marketing 52

Small Business Marketing SEO Tips Long Tail Marketing 52

Content Marketing Institute

OCTOBER 16, 2018

This insight comes from my company’s experience in ranking for 16,200 words on Google. The site averages 27,600 in monthly organic traffic, which would cost nearly $96,000 to replicate by paying for those same keywords on Google AdSense. Long-tail, low competition. Here’s the kicker. JuliaEMcCoy Click To Tweet.

Long Tail Marketing 103

Long Tail Marketing Google Domain Keywords 103

Top Rank Marketing

OCTOBER 30, 2023

High-quality and relevant backlinks can boost your site’s authority and search engine rankings. E-E-A-T : Experiences, Expertise, Authoritativeness, and Trustworthiness (EEAT) are essential criteria used by search engines, especially Google, to evaluate the quality and credibility of a website’s content.

Search Marketing 117

Search Marketing SEO Mobile Advertising Long Tail Marketing 117

Contently

JANUARY 17, 2020

High-ranking content creates long-term value for your brand. When you invest in content and a strong SEO strategy, you drive more and more valuable traffic to your site over time, resulting in compounding returns on your content marketing investment. And you need Google to see you as an expert in the core topics you’re covering.

SEO 165

SEO Content Marketing Planning Long Tail Marketing 165

seo.co

OCTOBER 25, 2023

Law firm SEO determines how well your website ranks on search engines like Google. And since people go to Google for everything these days, you can’t afford to ignore it. Make (& optimize) your Google My Business (GMB) page SEO for bankruptcy law firms starts with creating a Google My Business (GMB) account.

SEO 52

SEO Marketing & Strategy Lead Scoring Lead Ranking 52

ClearVoice

SEPTEMBER 29, 2022

How often do you dig beyond the first Google results page to find answers? That’s why it’s essential to learn how to get your blog to rank on google — preferably in the top ten results. Ranking your blog on Google’s first page can seem daunting, but it doesn’t have to be. How high do you need to be?

Lead Scoring 52

Lead Scoring Lead Ranking Long Tail Marketing FAQ 52