Remove Google Remove Leads Remove Linkedin Remove RSS Remove SEO
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Search Engine Optimization THEN Blogging THEN Social Media Marketing

Webbiquity

They’ve adapted to using online social networks (namely LinkedIn) to identify passive candidates in the last few years and it’s serving them well. But, they’re clueless when it comes to generating leads via their website. He actually said to me, “No one searches at Google for a recruiting firm.”

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10 Ways to Generate More Leads from Your Business Blog

The Point

If you’re not generating leads – as in: a lot of leads – from your company’s blog, you’re missing out on what is perhaps not only your best opportunity to convert organic Web traffic into actionable, measurable sales inquiries, but also the best way to actually show real ROI from your social media investment.

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Curating Content for Thought Leadership: How to Build Authority and Influence in your Industry

Scoop.it

Attract clients and feeds publicity- Unlike lead generation tools, thought leadership doesn’t convert prospects directly. Get backlinks and mentions- Thought leadership is not an SEO strategy. This would ultimately strengthen your SEO profile. However, YouTube or LinkedIn users prefer slightly longer form content.

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Only B2B - Untitled Article

Only B2B

Meaning, you cannot hope to generate qualified leads if you syndicate your content on a website in a different niche. Linkedin Publisher. Bookmarking websites, RSS, and others. Search Google for list-type content pieces. This is what Google will give you. Your target audience. Best content piece. Slideshare.

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New eBook: Pay-Per-Click for B2B Lead Generation; The Ultimate Guide to Paid Search

NuSpark Consulting

So I was reading with some interest the 2012 B2B Marketing Benchmark Report from Marketing Sherpa because I always like to see B2B marketers’ top challenges in their businesses, which not surprisingly, is generating quality leads. 78% of their biggest challenge is generating quality leads. Generate Leads: 46%. . 57% say SEO.

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Lead Generation Tip - Make Your Social Media Presence Known

Smashmouth Marketing

Here's my Lead Generation Tip for today. I've got it all decked out with columns, tabs, subjects, friends, you name it Google Reader - still the easiest RSS reader going. Look at the other top experts in the Lead Generation section of LinkedIn. Read up, schedule the best for tweets on HootSuite with Send Later.

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3 Ways to Make Your Corporate Blog’s Sidebar Work Harder

The Point

Capturing new subscribers is one of the most efficient ways to convert random visitors into loyal readers that you can nurture over time and eventually turn into actionable sales leads. Just be sure to offer the reader as many subscription options as possible, and at a minimum: Email, RSS, and Twitter. Offer downloadable content.

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