Webbiquity

Remove Google Remove Leads Remove Linkedin Remove RSS
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Search Engine Optimization THEN Blogging THEN Social Media Marketing

Webbiquity

They’ve adapted to using online social networks (namely LinkedIn) to identify passive candidates in the last few years and it’s serving them well. But, they’re clueless when it comes to generating leads via their website. He actually said to me, “No one searches at Google for a recruiting firm.”

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How Social Media, Content Transform Marketing from Expense to Investment

Webbiquity

Sales leads generated through inbound marketing–the combination of content marketing, blogging, social media, website chat and SEM–cost 61% less than those produced through traditional demand generation techniques (e.g., Well-written white papers can also serve as effective long-term lead-generation assets.

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How to Launch a Successful Blog in 12 Weeks: Lessons from Webbiquity

Webbiquity

Link to the new blog from your website, Facebook page, LinkedIn and Twitter profiles, other social networking and social bookmarking profiles, comments you leave on other blogs—anywhere you can create a link. Twitter is the fourth-highest source of traffic to Webbiquity, just behind Google. Use Twitter. Submit your blog to AllTop.

RSS 100
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48 Ways to Measure Social Media Success

Webbiquity

In the b2b world, the “R” is generally leads (website call-to-action conversions) with some monetary value applied to them. Number of RSS subscribers (regular readers). Six LinkedIn Metrics. Page views (of LinkedIn company overview). Two Google+ Metrics. Lead conversions (all social media sources).

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The Ultimate Social Media Information Destination: Social Media Informer Launches

Webbiquity

Want to stay up-to-date on the latest social media news and thought-leadership commentary without visiting a gazillion different sites, relying on an RSS feed (or someone else’s filter) that inevitably misses important news, or following aggregation sites that regurgitate the same over-exposed content from a handful of popular sites?

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Four Ways to Measure Social Media Marketing Results

Webbiquity

Measuring the ROI of social media is challenging for several reasons, the most significant of which is the problem of “last click attribution;&# just because a sale or lead “came from&# Twitter or Facebook as the last click doesn’t necessarily mean that site deserves all the credit. Anything that measures social interaction.

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12 of the Best WordPress Guides, Hacks and Plugins of 2010

Webbiquity

WordPress is no longer just the leading blog platform , but is now the most popular open-source CMS (content management system) as well. Code to Create Custom Share Buttons for Facebook, Twitter, LinkedIn & Delicious by B2B Online Marketing. Post on Google Buzz. Share this on LinkedIn. Share this on Bebo. Tweet This!