33 Thought-Provoking B2B Social Media and Marketing Stats
Webbiquity
FEBRUARY 16, 2016
The top three responsibilities (in order of importance) of B2B marketers are brand and positioning, lead generation, and brand communications followed. Between 28% and 35% percent of B2B leads come from marketing, while 45% to 52% on average are generated by sales teams. 4% say their lead-generation programs as not effective at all.
Let's personalize your content