Marketing Insider Group

MAY 24, 2023

For the last 25 years, Google has ruled the digital space, guiding our searches and shaping our online experiences. So, we can only imagine how shocked Google employees were when they learned that Samsung, a powerhouse of consumer electronics, considered swapping Google as their devices’ default search engine for Microsoft’s Bing.

Google 209

Google User-Generated Content Intent Search Marketing 209

Search Engine Journal

OCTOBER 31, 2021

Does contact information – or a lack thereof – affect your Google search rankings? The post Contact Information: Is It A Google Ranking Factor? appeared first on Search Engine Journal. See what the experts have to say about it.

Contacts 132

Contacts Google SEO 132

Marketing Insider Group

MARCH 7, 2021

Are you looking to add your business to Google Maps? Google reigns as the top search engine as it claims a 92% share of the market. Not only do you need to appear on the search results, but you also need to be available on Google Maps. You may be asking, “how to get my business on Google Maps?”

Google 360

Google Business Lead Scoring Lead Ranking 360

KoMarketing Associates

FEBRUARY 10, 2021

Understanding Google search engine result page – or “SERP” – features has always been an essential part of SEO for B2B digital marketers. SERP features are all the little widgets of information Google (or Bing) can put into the search results. What is a “Zero-Click Search?”.

SERP 295

SERP Features Google Top of Funnel 295

Search Engine Journal

DECEMBER 15, 2022

Google search podcast reveals more details about the new Search Status Dashboard including why it's not coming to other languages. The post Google Reveals More Information About Search Status Dashboard appeared first on Search Engine Journal.

Google 97

Google SEO 97

Digilant

FEBRUARY 16, 2023

Google has long reigned as the king of search engines. billion searches a day, it’s no surprise that when in need of information, the common vernacular is to literally say, ‘Google it.’ However, there are also four features unique to TikTok that keep Gen Z coming back and searching more.

Google 52

Google Paid Search Agency Mobile Advertising Curation 52

Search Engine Journal

SEPTEMBER 23, 2022

Google is rolling out an update to its mobile app that allows people to request the removal of personal information from search results. The post Google App Lets You Remove Personal Information From Search appeared first on Search Engine Journal.

Google 98

Google Personalization Tools 98

Search Engine Journal

APRIL 2, 2021

Google and Microsoft Bing satisfy the informational needs of millions each day. The post Google vs. Microsoft Bing: A Detailed Comparison of Two Search Engines via @wburton27 appeared first on Search Engine Journal. What do you need to know to optimize for each one?

Comparison 92

Comparison Google Optimization SEO 92

Marketing Insider Group

MARCH 1, 2021

Around 92% of people don’t go past the first page of Google results upon making a query. Since Google processes about 40,000 searches every second, you need to invest in the best content marketing, search engine optimization (SEO), and marketing services for your business. Step 1: Claim Your Business on GMB.

Google 328

Google Mobile Advertising Business Work Management 328

Top Rank Marketing

DECEMBER 11, 2023

There are two competing questions in search marketing that may not have obvious answers: Why spend money on a Google Ads campaign if I can just rank organically? Why try to rank organically if I can just run a Google Ads campaign? What is the difference between Google Ads and SEO?

Paid Search Agency 106

Paid Search Agency SEO Allocation Google 106

Navigate the Channel

SEPTEMBER 23, 2021

If you’ve ever wondered how a website can rank well one moment and completely lose steam the next, then you’ve probably encountered a search engine update. This seems to happen every few months when Google, Bing, and Yahoo make adjustments to how they allow certain pages to rank on their platform. What is a Search Algorithm?

SERP 119

SERP Keywords SEO Search Marketing 119

Search Engine Journal

APRIL 12, 2022

Using AI and imagery, Google can now automatically update important information about businesses using information from Google Maps. The post Google Using AI To Automatically Update Some Business Information appeared first on Search Engine Journal.

Google 102

Google Business SEO 102

Contently

FEBRUARY 14, 2023

Every second, more than 40,000 queries hit Google’s search engine. With that kind of search volume, how is a business supposed to get its content to rank high, let alone rank on page one? What is search intent? Or are they searching for a specific individual or business?

Intent 194

Intent Optimization Google SERP 194

Webbiquity

OCTOBER 21, 2022

Because organic search is typically one of the top traffic sources for B2B websites, driving organic visits is often the ultimate goal of marketing and copywriting agencies. SEO writing is a powerful tactic for gaining a wider audience and ranking among Google’s top search results. Google’s Panda 4.1

Copywriting 335

Copywriting Rules SEO Lead Scoring 335

Top Rank Marketing

MARCH 27, 2024

The latest update to Google’s algorithm has potentially major implications for brands and marketers who are focused on showing up for their audiences in search. As with many recent updates, this one is designed to surface genuinely helpful results that align with search intent. As of last year, Google was still processing 8.5

Marketing AI 87

Marketing AI Google Lead Scoring Lead Ranking 87

Biznology

JANUARY 2, 2018

The better way is to remember way back to 1965 to where hypertext was invented by Ted Nelson and to remember that hypertext was developed as a way of linking together a stack of information “cards.” If Chauncey Gardiner — Chance the gardener –did search, he would use the gardening analogy as well.

Optimization 194

Optimization Long Tail Marketing Marketing & Strategy Blogger 194

Search Engine Journal

APRIL 27, 2022

Google is rolling out new ways to remove personally identifiable information from search results such as phone numbers and physical addresses. The post Google Search Allows Removal Of Personally Identifiable Information appeared first on Search Engine Journal.

Google 85

Google Personalization SEO 85

Biznology

JUNE 1, 2017

Recently, I shared how I have become very popular recently because Google has withdrawn Google Site Search. Many large companies who were using it as their website search engine recoiled in horror at the prospect of having ads on their site search results page—ads from their competitors. How many searches?

Clickthrough 137

Clickthrough Elasticity Click Rate Sample 137

Search Engine Journal

APRIL 27, 2022

Google may update your local listings anytime, even without your knowledge. The post 4 Top Reasons Your Google Business Profile Information Keeps Updating appeared first on Search Engine Journal. Here's why along with a step-by-step process to resolve any errors that appear.

Profiling 100

Profiling Google Business Process 100

KoMarketing Associates

MAY 25, 2022

Marketers know there are many tactics that build a strong lead generation strategy, including search engine advertising. . If you haven’t considered using Google Ads for lead generation, you’re missing out on one of the most effective, scalable B2B lead generation magnets. . Does Google Ads Work for B2B? .

Lead Generation 265

Lead Generation Paid Search Agency Google Ads 265

Search Engine Journal

MARCH 3, 2022

When you choose domain privacy protection, does that have positive or negative implications on your search rankings? See whether it matters to Google. The post WhoIs Information: Is It A Google Ranking Factor? appeared first on Search Engine Journal.

Privacy Protection 86

Privacy Protection Google Domain Privacy 86

Marketing Insider Group

FEBRUARY 22, 2021

If you want to boost your online presence, one of the best things you can do is claim your Google business listin g. Especially if you just started marketing your business , Google My Business is a great launching point. For this reason, it’s important that the information that people find online about your business is accurate.

Google 292

Google Business Ideal Customer Profiles Work Management 292

Webbiquity

DECEMBER 27, 2023

With the increasing popularity of voice assistants like Siri, Alexa, Cortana, and Google Assistant, voice search optimization has become a vital element of a robust SEO strategy. Understanding the Rise of Voice Search The expanding use of voice search , particularly for local search, makes understanding and optimizing for it essential.

Optimization 167

Optimization FAQ Mobile Marketing Keywords 167

Search Engine Journal

APRIL 17, 2023

Learn 8 SEO & AI best practices that can help get your website to the top of Google and other search engines. The post 8 Powerful Steps To Outrank Your Competition With Targeted SEO & AI-Informed Content appeared first on Search Engine Journal.

SEO 122

SEO Content Google Practices 122

Martech

OCTOBER 22, 2021

Search Engine Optimization remains the stalwart mainstay of digital marketing, with search driving around 50% of website traffic on average, according to an analysis of SimilarWeb data by Growth Badger. Learn more about search marketing at MarTech’s sister site Search Engine Land.

Enterprise Management 135

Enterprise Management Marketing Management Search Marketing Lead Ranking 135

Search Engine Journal

FEBRUARY 2, 2022

SEO expert Bill Slawski shares details from a new patent that sheds light on how Google may use entities to interpret queries. The post Patent Reveals How Google May Interpret Queries Based On Entity Information appeared first on Search Engine Journal.

Google 95

Google SEO 95

SEMrush

DECEMBER 31, 1969

A reverse video search can reveal valuable information about who sees and shares your content Learn how to perform a reverse video search on Google, Bing, and more.

Video Marketing 81

Video Marketing Google Content SEO 81

Marketing Insider Group

APRIL 2, 2024

Now, what good is all that speed and style if the engine’s not working right or it’s missing a wheel? It lays down a solid foundation in a world where first impressions are made in milliseconds, and search engine rankings can make or break your online presence. Website Crawling and Indexing Google handles over 3.5

SEO 161

SEO Eye-Tracking Lead Scoring Lead Ranking 161

DAGMAR Marketing

APRIL 5, 2024

For years, Google has been a global market leader in search engines. However, as the search engine giant continues to release an array of products and tools designed to boost productivity, it’s also earning a reputation for its innovative new tools. It is currently available on a limited basis. to Gemini 1.5

Budget Programs 52

Budget Programs Google Tools Marketing Analytics Tools 52

Valasys

SEPTEMBER 29, 2022

You must have noticed these sentences when your favourite search engine answers your queries. When you search for something on the web, how do you think it gives you the desired results? Web indexing refers to the process where a search engine adds the content of the web to its index. “This took just 0.8

Work Management 52

Work Management Content Marketing Management Internet Marketing 52

Martech

MARCH 28, 2024

Google is piloting new product discovery elements designed to give users a more personalized shopping experience, including: Style recommendations. Generative AI for product search. Google is testing Style Recommendations, now accessible to signed-in U.S. Additionally, Google is testing a virtual try-on tool in the U.S.

Google 79

Google Personalization Tools Marketing AI 79

Martech

NOVEMBER 17, 2023

Google CEO Sundar Pichai has confirmed that the company pays Apple 36% of its Safari search revenue. The search engine shares this revenue, which is reportedly worth $18 billion, in exchange for default status on all of Apple’s devices. ” Why this matters to Google. Why we care. What happened?

Google 105

Google Ad Exchange Statistics Paid Search Agency 105

SmartBug Media

SEPTEMBER 7, 2022

Maybe they generated traffic for a while but were unseated by competitors or Google’s latest tinkering. With a little search engine optimization, those old posts can become reliable traffic contributors again. This isn’t just transparent; it also explicitly tells Google that your content is fresher. Here’s how.

Optimization 98

Optimization Keywords Traffic Tagging 98

Go Beyond SEO

JUNE 7, 2023

With literally millions of people using search engines to find products and services, that’s where you need to be to stay competitive. SEO and Google Ads are the bread and butter of your digital marketing strategy, and what will maximize your lead generation, eventually getting you a steady stream of branded search results.

SEO 78

SEO Ads Google SERP 78

Go Beyond SEO

JUNE 7, 2023

With literally millions of people using search engines to find products and services, that’s where you need to be to stay competitive. SEO and Google Ads are the bread and butter of your digital marketing strategy, and what will maximize your lead generation, eventually getting you a steady stream of branded search results.

SEO 78

SEO Ads Google SERP 78

Search Engine Journal

MARCH 28, 2023

Google enhances Search with "About this author" and other features, empowering users to evaluate online information and sources. The post Google Search Updates: About This Author, Diverse Views, + More appeared first on Search Engine Journal.

Google 130

Google Features SEO 130

illumin

MARCH 26, 2024

However, keywords are also essential for effective Search Engine Marketing campaigns (SEM) through platforms like Google Ads. A strong understanding of search intent also lets marketers create better-targeted Google Ads. Of all the match types, this gives marketers the most control over who sees their Google Ads.

Keywords 59

Keywords Paid Search Agency Ads Google 59