LeadSloth

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5 Ways to Use Social Media in Marketing Automation

LeadSloth

Are they on LinkedIn, do they Tweet or are they part of an online community like Marketingprofs ? With the right technology you can incorporate information from various online sources, so sales people are better prepared when they make the first call. Lead Generation. Intra-company Collaboration. Conclusion.

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Marketing Automation Trends for 2010

LeadSloth

1) We’re at a point where we have lot of data about marketing performance, but it’s a big challenge to turn it into actionable information (2) we’re actively tweeting, blogging and using LinkedIn, but how can that be effectively managed, and how can it be measured? (3) I could not agree more with these predictions. (1)