The 14 Best Content Planning and Research Tools
MAY 17, 2016
Google Review Count: 1,190,000. Sample review: “Trello is a simple, yet effective project management tool following the agile development model. Google Review Count: 715,000. Google Review Count: 57,800. Sample review: “This is a very easy-to-use tool for brainstorming and creating mindmaps. Google Review Count: 30,700. 1) Google Scholar. HubSpot.
How HubSpot Customers Grow: The Key Technologies Used by 19,000 Marketers
DECEMBER 22, 2016
Here at HubSpot, we've been giving a lot of thought to the concept of a growth stack -- the set of tools that marketers and sales teams use to drive growth. Together, we set out to determine what technologies HubSpot customers have enabled on their websites. 7 Key Technologies Used by HubSpot Customers. In our sample, Zopim and LiveChat were the chat leaders.
The 24 Best Visual Content Creation Tools
DECEMBER 6, 2016
Google Review Count: 366. Sample review: “You may have heard me rave about Canva before, but it is seriously worth another mention. Showcase reviews: B2B PR Sense Blog, BuzzBlogger, Entrepreneur, Express Writers, HubSpot (Content), Inc., Google Review Count: 259. Sample review: “This tool specializes in allowing real-time collaboration on diagrams and other visuals.
The 17 Best Social Media Management Tools
MARCH 27, 2017
As a reminder, in all posts in this series, tools are shown with the number of results returned by Google on Boolean searches for each tool name in conjunction with “review,” “tool” and other related words. Google Review Count: 437. Google Review Count: 426. Sample review: “Buffer is a great automation tool. Google Review Count: 331. Google Review Count: 324.
Content Marketing Strategy: A Comprehensive Guide for Modern Marketers
JULY 21, 2015
You write a few posts a week, and eventually those blog posts start to rank in Google and other search engines. When tax season rolls around and people are Googling answers to their tax preparation questions, they stumble upon your blog posts, and realize you offer tax preparation services. Here at HubSpot, for example, we have a team of nearly 100. At HubSpot, we use.
Using Content Marketing in the Professional Services Industry
DECEMBER 27, 2016
You have the perfect sample to draw from when identifying these problems, too: real-life, existing clients. We haven’t incorporated Google into our lexicon as a verb for no reason, people. If you want to go the extra mile, consider shooting some videos where you talk through specific client problems and post them to YouTube. First Up: Who Are You Attracting? Blogging. Busines
How to Create a Content Strategy That Actually Drives Organic Traffic
SEPTEMBER 29, 2014
Here''s what a sample buyer persona might look like: This is only a few questions you''ll want to answer about your buyer personas. I’m aware of companies who have found their target audience on Twitter or on Google+. Their YouTube channels pulled in revenue, attracted clients, and sold goods and services. That’s why their YouTube account is both viral and intense.
How to Write a Press Release in 4 Easy Steps [+Examples]
MARCH 3, 2016
Useful tips: Use good keyword research tools like Google AdWords and Ubersuggest – they will save time and effort and help you find the most relevant keywords for your niche. Add some multimedia elements (images, YouTube videos etc.) To save time and effort, we’ve selected several great press release examples: The Big Press Release Samples Book by eReleases. Follow their lead.
7 Ways to Optimize Your SlideShare Presentations for More Traffic & Leads
AUGUST 7, 2012
And you'll never get clicks if that first slide doesn't capture visitors' attention, so be sure to treat your title slide like you would an enticing video thumbnail on YouTube. As an example, you can take a large ebook (like we did with our " 75 Customer Service Facts, Quotes & Statistics ") and create a slideshow that showcases just a sampling of the content -- not the whole book.
8 Ready-Made Job Descriptions to Recruit an All-Star Marketing Team
JANUARY 14, 2013
Experience managing non-personal social media accounts like Twitter, Facebook, YouTube, LinkedIn, Google+, etc. Did you know that, according to HubSpot's 2012 Marketing Benchmarks Report , companies with over 200 blog articles generate >5X the leads than those with 10 or fewer ? Content samples that demonstrate writing skills. Tracking Google AdWords analytics.
Best Social Media Stats, Facts and Marketing Research of 2010
JANUARY 17, 2011
Well, about two-thirds (64%) of the traffic from third-party sites to video sources currently comes from Google, followed by Yahoo (11.9%), Facebook (4.3%), Bing (2.6%), and Twitter at 1.2%. 40% of Facebook users said their motivation for liking a brand there was “to receive discounts and promotions, 36% said it was to get a freebie (sample, coupon, trial etc.), And much more.
Which Links in Your Email Marketing Get the Most Clicks?
JULY 11, 2012
To help get to the bottom of it, we analyzed a sample of 26 unique HubSpot emails that we sent to the same audience over a period of three months in 2012. Before we reveal the findings of this analysis, let’s cover the various link types we feature in our HubSpot email sends. We then explored which links in our dedicated email sends got the most clicks. ” 2.
11 Ways to Come Up with a Rocking Content Marketing Strategy
APRIL 10, 2014
In fact, HubSpot’s Corey Eridon believes that fact checking is a key step towards achieving thought leadership. While the undoubtedly star of their content marketing strategy is their YouTube channel, they do all kinds of content extraordinarily well. Studies have shown that sites ranked #1 on Google capture around 90% of all organic search traffic. Image source. Image source.
How to Conduct Competitive Analysis to Step Up Your Content Strategy
MARCH 1, 2012
In HubSpot's case, for example, the 'Case Studies' section of the navigation is a clear indication of content. For example, when clicking through the 'About Us' section of HubSpot's navigation, you reach this page that contains 'News,' and the 'Press Room,' both of which house content you would want to index in your analysis. YouTube. Google+. Connect with HubSpot
40 Essential SEO Terms Marketers Should Know [Glossary]
DECEMBER 12, 2011
This is often displayed on search engine results pages below the page title as a sample of the content on the page. PageRank - A number from 0-10, assigned by Google, indicating how good your overall SEO is. Read a marketer's guide to understanding Google Panda here. Google AdWords is the classic example of this. Connect with HubSpot 40 SEO Terms You Must Know!