Sales Engine

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Why Should Your Content Live Inside a Blog?

Sales Engine

In roughly 2005, with the emergence of blogging platforms such as Wordpress, Hubspot, and more, most of this process was eliminated. Blogging is the best way to get your content found on the internet because Google and other search engines love blogs. Google and other search engines will send people to blogs over product pages.

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Cutting Through the Content Clutter

Sales Engine

When I look at my inbox, I occasionally get good offers from companies I’ve never heard of whether it be an article of video white paper or infographic, but then if I go look at my junk folder, that Google separates for me, it’s filled with hundreds of unsolicited emails.

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article thumbnail

Cutting Through the Content Clutter

Sales Engine

When I look at my inbox, I occasionally get good offers from companies I’ve never heard of whether it be an article of video white paper or infographic, but then if I go look at my junk folder, that Google separates for me, it’s filled with hundreds of unsolicited emails.

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The 7 Attributes of Highly Effective Lead Generation

Sales Engine

The more people interact with the content, that’s going to tip your hand to Google that this is valuable content. Some of these companies have gigantic budgets to work with, so good luck getting on page one of Google if that’s your strategy. I realize that a large focus has been on inbound (Thanks, Hubspot!),

article thumbnail

The 7 Attributes of Highly Effective Lead Generation

Sales Engine

The more people interact with the content, that’s going to tip your hand to Google that this is valuable content. Some of these companies have gigantic budgets to work with, so good luck getting on page one of Google if that’s your strategy. I realize that a large focus has been on inbound (Thanks, Hubspot!),