Remove help long-tail url
article thumbnail

8 Advanced Google Search Tips To Optimize Your Web and Content Marketing

Marketing Insider Group

No matter what tools you have, you probably do a lot of your marketing research on good old Google. That’s the reason you need advanced Google search strategies. Advanced tips don’t just help you research. Advanced tips don’t just help you research. Also, Google will get rid of operators from time to time.

article thumbnail

Understanding Google SERP Features in 2021: The Complete Guide

KoMarketing Associates

Understanding Google search engine result page – or “SERP” – features has always been an essential part of SEO for B2B digital marketers. By analyzing the factors of web pages that appear in Google SERPs for targeted keywords, SEOs are able to determine potential tactics for improving their pages’ positions in those results.

SERP 295
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How To Appear in Google Featured Snippets: 5 Tips for B2B Marketers

KoMarketing Associates

Google it.” While it’s sometimes used in jest, the reality is, we can count on Google to help us answer all types of questions. Much of this thanks can be given to Google’s “Hummingbird” algorithm update , which focused on improving “conversational search” at its core.

Features 165
article thumbnail

How Brands Are Using Influencer Marketing to Improve Their SEO

Scoop.it

Image Source Because he published real before-and-after results (aka, information deemed helpful to the reader), it became an engaging post that got more likes than Kyle’s average Instagram posts and raised several questions about the brand’s pills, too. can help the search engine think of your brand as trustworthy.

SEO 85
article thumbnail

SEO for Voice Search | 5 Valuable Tips to Optimize Voice Search in 2020

Adobe Experience Cloud Blog

Voice search is a technology that allows you to say a voice command to access information on Google and other search engines. Companies like Amazon, Apple, and Microsoft created voice technologies and aliases like Siri and Alexa to be your sidekick that helps you find information on the web. Google will react accordingly.

article thumbnail

‘SEO Is Not a Unicorn’: Crucial SEO Tips for Content Marketers

Contently

Find the Sweet Spot Between Content and Context Google and other search engines reward original content. How Featured Snippets Help Readers and Your Rankings When you come across a word or phrase that needs some explanation, that’s an excellent opportunity to land your blog post in Google’s featured snippets section.

SEO 137
article thumbnail

SEO Terms: A Glossary of Common Search Marketing Phrases

Top Rank Marketing

Keyword Research: The process of identifying and selecting keywords and phrases that your target audience is likely to use when searching for information related to your products or services. This includes optimizing content, headings, meta tags, and URLs. Alt Text: Descriptive text added to images on a web page.