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| | PAUL GILLIN
APRIL 13, 2011 How to Promote an Event with Social Media
Create a Twitter hashtag and promote it to your colleagues and registrants. Ideally, the hashtag should be unique to the event (#AcmeForum11), but it’s OK to use your organization’s hashtag if your main goal is to build your brand.(#AcmeForums). Use the hashtag in all your communications and always link to the event landing page. Events of all sizes. AcmeForums).
| | WEBBIQUITY
OCTOBER 23, 2012 28 (of the) Best Twitter Tips, Tools and Tactics of 2012 (So Far)
Twitter isn’t just for the birds anymore. According to recent social media research , Twitter now has more than 165 million users, and is attracting nearly a million new users each day. Twitterers collectively post a billion tweets every three days. 62% of the Fortune 500 companies have at least one Twitter account, and the average Fortune 100 firm maintains 10 separate Twitter handles to support different product lines, divisions, functional areas and geographic regions. Twitter Tips for Newbies. How to Grow Your Twitter Following.
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| | WEBBIQUITY
JANUARY 31, 2011 Best Twitter Guides, Tips and Tools of 2010
Twitter came of age in 2010, growing at a scorching pace —from 75 million users at the beginning of the year to more than 190 million by the end of December. Twitter is used (officially) in 65 of the Fortune 100 companies , 63% of small to midsized businesses, and nearly half of all B2B enterprises. Which companies are really succeeding on Twitter, and how are they doing it?
| | MARKETRI
FEBRUARY 12, 2013 10 Beginner Twitter Tips for A/E/C Firms
Some professionals are willing to dip a toe into the more simple networks like LinkedIn, where the business benefits are more apparent, but social networks like Twitter are often deemed too “new” or foreign for A/E/C professionals to try. Tweets, hashtags, and mentions…oh my! While these words sound strange, Twitter itself is actually quite simple. Interact.
| | HUBSPOT
JULY 31, 2012 How to Optimize Your Google+ Content for Lead Gen, From the Experts at Google
Are you really making the most of your Google+ presence? As in, are you leveraging Google+ for all its lead gen potential ? The most organic way to use Google+ to generate leads is by posting compelling content updates that include links back to your website. Once you have identified the content that drives the most traffic, use them as fodder to share on Google+.
| | PWB MARKETING BLOG
OCTOBER 25, 2011 10+ Ways To Use B2B Social Media In Your Business
This includes having your company’s social media links included in every employee’s email signature line. Have branded wall paper for your Twitter profile. Have feeds from Facebook and Twitter, an RSS feed from your blog, current YouTube videos, a Google News RSS feed for your company news and press releases, etc. Eleven Different Ways to Integrate B2B Social Media.
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SAVVY B2B MARKETING 78 Questions to Ask Before Launching a Blog
| THURSDAY, JANUARY 21, 2010
What's hot on twitter
that's also relevant to your business? A free google
doc spreadsheet is a great way to capture, manage, and share your calendar as well as your to-be-scheduled post ideas.) What tools will you use to track those statistics - google
analytics, native platform tools, social media tools like twitter
searches and trackbacks? Will that dialog extend into your other social outposts like twitter
and LinkedIn? Which twitter
search terms (hashtags
especially) are relevant to your blog? Congratulations! Got it? SITE BUILD: Finally! MORE >>
JUNTA 42 35 Ways to Market Your Blog
| MONDAY, SEPTEMBER 27, 2010
Include the blog URL in your email signature
. Many business owners forget to tell employees to fan their own sites on Facebook and Follow on Twitter
. Leverage Twitter Hashtags
. When you promote your blog via Twitter
, use relevant hashtags
(i.e., By using services such as PR Newswire, Marketwire or PR Web, you can get your blog link placed in sites like Google
, Yahoo! Submit your site to Google
. Listen to customer issues on Twitter
and respond with links to blog posts that answer their problems. It never fails. Fan Yourself. MORE >>
HUBSPOT A Marketer's Guide to Accumulating Awesome Online Reviews
| THURSDAY, MARCH 15, 2012
presence ), Google
Places, and Insider Pages, and give your social media accounts some real estate dedicated to online reviews. Include Links to Your Review Properties in Your Email Signature
. Links should be included in the email signatures
of everyone in your company, especially those interacting with customers on a daily basis. The results of the Local Consumer Review Survey (2012) are in, and Search Engine Land pulled out some interesting pieces of data around the impact of online reviews on consumers' purchasing decisions. Survey says: Very! Leverage Your Blog. MORE >>
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