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JANUARY 31, 2011 [Google, Hashtag] Best Twitter Guides, Tips and Tools of 2010
Twitter came of age in 2010, growing at a scorching pace —from 75 million users at the beginning of the year to more than 190 million by the end of December. Twitter is used (officially) in 65 of the Fortune 100 companies , 63% of small to midsized businesses, and nearly half of all B2B enterprises. Which companies are really succeeding on Twitter, and how are they doing it?
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OCTOBER 23, 2012 [Google, Hashtag] 28 (of the) Best Twitter Tips, Tools and Tactics of 2012 (So Far)
Twitter isn’t just for the birds anymore. According to recent social media research , Twitter now has more than 165 million users, and is attracting nearly a million new users each day. Twitterers collectively post a billion tweets every three days. 62% of the Fortune 500 companies have at least one Twitter account, and the average Fortune 100 firm maintains 10 separate Twitter handles to support different product lines, divisions, functional areas and geographic regions. Twitter Tips for Newbies. How to Grow Your Twitter Following.
MARCH 29, 2016 | WEBBIQUITY
[Google, Hashtag] The Basics of B2B Social Media Marketing Strategy
FEBRUARY 19, 2016 | HINGE MARKETING
[Google, Hashtag] Promoting Your Content: You’ve written great content, now make sure people see it!
OCTOBER 23, 2015 | ACT-ON
[Google, Hashtag] Make a Blockbuster: 8 Tips to Promote Your Webinar
MARCH 5, 2015 | MARKETING ACTION
[Google, Hashtag] How to Build Your Twitter Following (for Free)
JULY 3, 2014 | HUBSPOT
[Google, Hashtag] Everything You Need to Know to Successfully Live-Tweet Your Event
MARCH 10, 2014 | FATHOM
[Google, Hashtag] Hosting a Google+ Hangout on Air for Your Healthcare Organization
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MARCH 5, 2015 [Google, Hashtag] How to Build Your Twitter Following (for Free)
Twitter is great, but you need followers to make it pay off. While you can just head over to Twitter Ads and create a Followers campaign, that will cost you up to $3 per follower. Buying cheap followers is even worse. I’m sure you already know not to give in to the temptation of the “buy 100,000 Twitter followers for $39” deals you see everywhere on Twitter. Tweet often.
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FEBRUARY 12, 2013 [Google, Hashtag] 10 Beginner Twitter Tips for A/E/C Firms
Some professionals are willing to dip a toe into the more simple networks like LinkedIn, where the business benefits are more apparent, but social networks like Twitter are often deemed too “new” or foreign for A/E/C professionals to try. Tweets, hashtags, and mentions…oh my! While these words sound strange, Twitter itself is actually quite simple. Interact.
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JULY 31, 2012 [Google, Hashtag] How to Optimize Your Google+ Content for Lead Gen, From the Experts at Google
Are you really making the most of your Google+ presence? As in, are you leveraging Google+ for all its lead gen potential ? The most organic way to use Google+ to generate leads is by posting compelling content updates that include links back to your website. Once you have identified the content that drives the most traffic, use them as fodder to share on Google+.
| | WEBBIQUITY
MARCH 29, 2016 [Google, Hashtag] The Basics of B2B Social Media Marketing Strategy
Regardless of the platform or network, B2B social media marketing is most effective for accomplishing three objectives: Building relationships: Particularly on networks like Twitter, Pinterest and Instagram, people will follow your company long before they will give up their email address or pick up the phone to call you. It’s also important to use hashtags correctly.
PAUL GILLIN | WEDNESDAY, APRIL 13, 2011 [Google, Hashtag] How to Promote an Event with Social Media
Create a Twitter hashtag and promote it to your colleagues and registrants. Ideally, the hashtag should be unique to the event (#AcmeForum11), but it’s OK to use your organization’s hashtag if your main goal is to build your brand.(#AcmeForums). Use the hashtag in all your communications and always link to the event landing page. Schedule Twitter promotions to go out at different times of the day, including on weekends. Ask registrants for a Twitter address and then follow them on Twitter. Don’t forget to include the Twitter hashtag! MORE >>
PWB MARKETING BLOG | TUESDAY, OCTOBER 25, 2011 [Google, Hashtag] 10+ Ways To Use B2B Social Media In Your Business
This includes having your company’s social media links included in every employee’s email signature line. Have branded wall paper for your Twitter profile. Have feeds from Facebook and Twitter, an RSS feed from your blog, current YouTube videos, a Google News RSS feed for your company news and press releases, etc. If you’re hosting a conference or event, provide a Twitter hashtag so attendees can tweet about the event. The average Twitter user has 126 followers (Source: The Guardian). Eleven Different Ways to Integrate B2B Social Media. MORE >>
ACT-ON | FRIDAY, OCTOBER 23, 2015 [Google, Hashtag] Make a Blockbuster: 8 Tips to Promote Your Webinar
Share regularly on LinkedIn, Twitter, Google+, and Facebook in the three weeks leading up to the event. Create your event hashtag early in the process and include it in your social sharing from the start. You should also create an event in Google+. Google+ is a great tool for webinars because it allows organizers to promote events to people in their circles and will actually create an event on followers’ calendars. 5. What if you gave a party and no one came? Make a promotion plan. Make sure your strategy aligns with those business objectives. MORE >>
HUBSPOT | THURSDAY, JULY 3, 2014 [Google, Hashtag] Everything You Need to Know to Successfully Live-Tweet Your Event
Your followers will see the tweet, and so will everyone following the event hashtag -- and people can retweet, favorite, or reply to you. Choose a hashtag and promote it. Make your hashtag short and sweet so people have plenty of characters left to tweet takeaways and quotes -- t hink #USMNT instead of #USMensSoccer. Make sure no one else is already using your hashtag, and be careful not to make any of the hashtag mistakes these big brands made. ( To learn more about creating a hashtag for your event, check out this article.). event hashtag].". MORE >>
HUBSPOT | MONDAY, OCTOBER 21, 2013 [Google, Hashtag] How to Socialize an Event
Here’s how. 1) Pick an evergreen hashtag. We could have picked hashtags like “#MotoXBrasil2013,” “#MotoXMexico2013,” and “#MotoXPeru2013,” and this would have been delusional -- did we think that the events would be so popular that people will use the hashtag until the next event called MotoXBrasil2014? hashtag like #MotoXBrasil2013 would last for two days, best case. Instead, we picked a short, generic, and evergreen hashtag: “MotoX.” From the moment you start promoting an event, the hashtag should be in place. Get real. Get real. Give me a break. MORE >>
- [Google, Hashtag] Hosting a Google+ Hangout on Air for Your Healthcare Organization FATHOM | MONDAY, MARCH 10, 2014
- [Google, Hashtag] Promoting Your Content: You’ve written great content, now make sure people see it! HINGE MARKETING | FRIDAY, FEBRUARY 19, 2016
- [Google, Hashtag] 20 Proven Ways to Increase Engagement With Your Audience WRITTENT | WEDNESDAY, AUGUST 14, 2013
- [Google, Hashtag] Content Marketing on a Shoestring Budget: Distribution MARKETING ACTION | TUESDAY, JULY 23, 2013
- [Google, Hashtag] A Marketer's Guide to Accumulating Awesome Online Reviews HUBSPOT | THURSDAY, MARCH 15, 2012
- [Google, Hashtag] 5 Ways to Promote Your Webinar MARKETING ACTION | FRIDAY, DECEMBER 6, 2013
- [Google, Hashtag] 78 Questions to Ask Before Launching a Blog SAVVY B2B MARKETING | THURSDAY, JANUARY 21, 2010
- [Google, Hashtag] 35 Ways to Market Your Blog JUNTA 42 | MONDAY, SEPTEMBER 27, 2010