Buffer

MAY 13, 2019

There are so many social networks to choose from today : Instagram, Facebook, Twitter, LinkedIn, Pinterest. Beyond those sites are some other familiar names: Twitter and Reddit, which have over 300 million users. Fortunately, Spotify is quite well integrated into the other social networks, Facebook, Instagram, and Twitter especially.

Paid Content 75

Paid Content Brand Identity Branding Mobile Advertising 75

Vidyard

OCTOBER 27, 2019

Twitter Online Video Distribution: The Most Important Channels Website It’s an established fact that buyers go through nearly 70% of the buying process on their own before ever talking to sales. But it also increases the amount of time people spend on a page (known as dwell time), an important factor in search engine optimization (SEO).

Distribution 65

Distribution Paid Content Video Marketing Best Practices 65

Hubspot

NOVEMBER 6, 2018

“The goal of my marketing campaign is to gather user-generated content from 100 customers via a branded hashtag on Instagram featuring our new product line by December 31, 2018.”. Then, I’d define my primary campaign KPI: Instagram branded hashtag mentions. Content/SEO Metrics. Email open rates and click-through rates.

Paid Content 100

Paid Content Campaigns Paid Search Agency Planning 100

Vidyard

OCTOBER 27, 2019

But it also increases the amount of time people spend on a page (known as dwell time), an important factor in search engine optimization (SEO). This means that if your viewers click and watch a two-minute video, those two minutes will end up making your site content more sticky, and thereby more likely to appear in Google search results.

Distribution 68

Distribution Paid Content Video Marketing Best Practices 68

Hinge Marketing

FEBRUARY 19, 2016

Also, you can even add a link to your blog in your email signature block. The most often used channels for B2B are your company’s LinkedIn, Twitter, Facebook pages. Remember to use hashtags around the subject matter and keywords. Keyword and SEO. Social Sharing. Cross-promotion is key in social media.

Promotion 48

Promotion Content Lead Scoring Lead Ranking 48

Convince & Convert

APRIL 19, 2012

Google+ made their profile pictures bigger. Facebook advertising, Twitter advertising, LinkedIn advertising, etc. To me if you look at the mechanics of Facebook ads, Twitter ads, LinkedIn ads, even YouTube ads, the way those ads are bought and trafficked and targeted is fundamentally similar to the way Google AdWords works.

Paid Content 118

Paid Content Advertising Agencies Paid Search Agency Trigger Marketing 118

Online Marketing Institute

SEPTEMBER 9, 2018

Popular podcatchers include, but are not limited to: iTunes, Stitcher Radio, Spotify, Google Play Music, Podcast Addict, CastBox, Pocket Casts, DoggCatcher Podcast Player, Podcast Go and TuneIn Radio. Google appreciates the added context and will rank websites and blogs that incorporate multimedia higher than those that don’t.

Marketing Budget 52

Marketing Budget Work Management Ad Frequency Webinar Metrics 52

Single Grain

AUGUST 12, 2022

They’re the websites that Google thinks you’ll find most valuable and relevant , based on the content and what other websites think of them. But how does Google know which sites to list first? One big part of it is off-page SEO. So what exactly is off-page SEO? TABLE OF CONTENTS: ↓ What Is Off-Page SEO?

SEO 136

SEO PageRank Webinar Metrics Marketing & Strategy 136

seo.co

DECEMBER 8, 2020

Introduction to Online Marketing & SEO. Structural On-site SEO. Local SEO for Enhanced Online Marketing. Google Updates. You’ll notice that this guide focuses heavily on SEO (search engine optimization) and essentially ignores paid advertising. Chapter 1: Introduction to SEO. That’s where SEO comes in.

Paid Content 111

Paid Content Online Marketing Planning CMS Development 111

seo.co

FEBRUARY 14, 2023

SEO-focused content I’ll explore SEO a bit more in the next section, but I wanted to mention it in the context of your content marketing strategy, since it’s responsible for a significant chunk of content marketing’s value. Every document you produce here is a permanent addition that bolsters both your acquisition and retention rates.

Paid Content 97

Paid Content Paid Search Agency Work Management Marketing Management 97

SnapApp

DECEMBER 14, 2016

It's hard to define what makes "high-quality" content, but Google uses a number of indicators to help decide whether a piece of content is high-quality or not. Social shares and inbound links to the page are strong indicators of quality to Google, as are click-through rate (from organic search) and possibly even bounce rate.

Paid Content 62

Paid Content B2B Marketing Trends Sales Management 62

LeadSquared

NOVEMBER 27, 2015

Apart from being more engaging, videos are also easier to rank on Google. This can be done through Google’s free Keyword Planner. Do not overdo it (Google penalizes ‘keyword stuffing’) or let it sound forced (compromising user experience). Add videos. Add a downloadable resource. Use headings & subheadings.

Promotion 52

Promotion Lead Scoring Lead Ranking Ad Exchange 52

Hubspot

DECEMBER 17, 2019

Create a hashtag for the campaign or the offer and utilize it in your posts. Each time you blog, you give Google and other search engines one more opportunity to find you. Add a link to your content in your email signature. Ideally, your content should be optimized for SEO and promoted within your existing channels.

Paid Content 67

Paid Content Promotion Lead Scoring Lead Ranking 67