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Lights, Camera, Action! Video Production 101

Vidyard

According to Google, almost 50% of internet users look for videos related to products or services before visiting a site/store, and by 2019, 80% of the world’s internet traffic will be video. Guerilla Gear. How do they cut through the noise of all the other offers out there to prove that “it” exists? With Video!

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what is an effective marketer?

The Effective Marketer

Blogs, magazine articles, whole books were written on marketing strategies and tactics and how to tweak your website to get higher Google rankings, how to use Guerilla Marketing and all the other interesting tools in the marketer arsenal but those are mainly that: tools. Without good judgement, they are a waste of resources.

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Will humans have to re-write AI’s draft of history? 42 marketing and communications predictions for 2024

Sword and the Script | B2B

Second, there is no order of merit to the presentation of these predictions. By focusing on building trust, marketing and communications pros will also raise Google search algorithm ranking. Clear and present AI “A renewed focus on and commitment to internal communications. There are some caveats to note.

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The Organic Inbound Marketing Playbook for B2B

OutboundView

Replacing the old world of inbound marketing for B2B is a new landscape that proves immensely favorable to creative and strategic marketers who prefer guerilla tactics, smaller budgets, and surgical campaigns to grab buyer attention, generate interest, drive demand, and inspire action. All that has changed. Why use thought leadership?

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How Experiential Marketing Works: 7 Enlightening Tips

Hubspot

There’s the approach of installing something small but noticeable where your audience already exists, like Google did with its Impact Challenge. Google once creatively pulled this off with Zappos. It can work on a number of different levels. 5) Teach people something. 5) Teach people something.

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The Power of Return On Marketing Investment Calculations

Online Marketing Institute

Today’s websites, Google Analytics, and a host of other mechanisms collect, store and analyze reams of data on our behalf and much of it is precisely what’s needed to calculate ROMI. Duct Tape Marketing Guerilla Consulting Breakthrough tactics for winning profitable clients IABC Cafe A gathering place for professional communicators.

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Personal Knowledge Management - Pollard

Buzz Marketing for Technology

A t last weeks conference, one of my presentations was on PKM. Deploy Google Desktop or some other fast, simple, powerful desktop search tool. Compile a list of observations and systemic problems that PPI cannot resolve, and present them to senior management for them to address. Guerilla News Network. MADE IN CANADA.