| | | Workface | |  Google | 6 articles |
| Page 1 of 1 | Previous | Next | WORKFACE JUNE 16, 2012 Marketers Prepare - The Future of the Web is Anonymous Heck, we can use your lat and longitude with a Google Earth overlay to see if you have a pool in your back yard. Now Internet users have all these privacy settings in Facebook and can use "Do-Not-Track" settings in Internet Explorer, Firefox, Safari (and by the end of 2012 Google Chrome). Imagine the only piece of data in your Google Analytics account will show the number of visitors, and NOTHING else. I remember the late 1980's Internet (pre-browser days) when I would connect via the telelphone line in my home with a Hayes Smartmodem. BTW- that's nearly 40% of the 2.3 | WORKFACE DECEMBER 5, 2011 How to be Where Your Customers Are – In the Digital Flesh And today just about every major business website has social buttons (Twitter, Facebook, LinkedIn, Google+, etc.) There is no doubt that if you have a company website you have definitely seen it evolve over the last decade. It started out simply as a digital version of the fancy full color brochures your marketing department paid bucks to have printed up. This was the classic Static Brochure website. Then, along came technologies that allowed your website to display information that came out of a database. This was pretty sweet because your website had the changing dynamic feel to it. | | | | | |
| WORKFACE DECEMBER 7, 2011 Workface Annouces the "Chat Live" Status Button There are buttons for RSS feeds, buttons for Facebook Connect, the Google +1 button, and a myriad of other buttons that are designed to help our website visitors engage more deeply with our brand. We've all used (or at least have seen) all the nifty little buttons that can be added to our websites. Well, Workface is proud to annouce the first version of the Workface Status button. It's small, but oh so powerful! It's the closest thing to having a real meeting embedded right on your website. This isn't just for your business, it's for you! What Does It Do? Chat now". How cool is that? | WORKFACE DECEMBER 6, 2011 How to Double Your Website Visitor-to-Customer Ratio We focus on things like getting found on Google Search, building credibility in online forums and reviews, influencing our industry through blogs and social media, and provide free trial of the product or service. It happens – sometimes – several times a day. You know what I’m talking about. The phone rings and you don’t recognize the name or the number. So, you let it ring through to voice mail. As a marketer you understand why businesses cold call. In fact, you may even fund programs yourself for the benefit of your business. Why are these ratios so poor? | WORKFACE MAY 25, 2011  Going Social in Search Engines Search engines (think Google & Bing) on the other hand, have vast troves of data indexed. Survey: Can you see search engines such as Google and Bing becoming social tools in the future? That's why today both Bing and Google create different search options such as "videos" and "images" instead of just injecting them into a singular search. By Lief Larson. 42.34%. 28.47%. | WORKFACE JUNE 4, 2011  Selling on the Web has Rules: Break Them! We all know how advertising with Google Adwords works: we can capture her eye by advertising at the point of need in a search engine. By Lief Larson. For those of you who know me, you’ve heard me talk endlessly about the theoretical limit of social relationships first espoused by Robin Dunbar. With time these and no face-to-face engagement, these connections drop off. Of course not! | | | | | | | |
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