| | | Sales Challenger | |  Google | 4 articles |
| Page 1 of 1 | Previous | Next | SALES CHALLENGER OCTOBER 30, 2012  Why Short Sales Cycles are Overrated If you type “shorten the sales cycle” into Google you get over 200,000 hits with tips and tricks to get customers to close faster. This is a guest post by Shelley West of the Marketing Leadership Council, our sister program for marketing professionals. But I will argue that a shorter sales cycle actually shouldn’t be your goal. There is nothing inherently wrong with a quick close. | SALES CHALLENGER APRIL 11, 2012  Social Media- The Future of Sales? more specific Google. “Selling is dead. Long live social media”. This is a claim that has sparked heated debate recently in one LinkedIn sales group. While it is a bit of an outrageous claim meant to invite discussion, it captures one of the most pressing issues we all face today. What role does and will social media play in the marketplace and how can we plan for the ways it will impact us? | | | | | |
| SALES CHALLENGER FEBRUARY 6, 2012  The Future of Video Calling for Sales and Customer Service Indeed, the recent and rapid rise of services like Apple’s FaceTime , Google Hangouts , and Skype naturally leads us to think about the potential for sales and service organizations to leverage this technology, and while it’s certainly too early to say for sure, here’s my take on the future of video calling for sales and service: . Employee-to-Employee. Employee-to-Customer. | SALES CHALLENGER JANUARY 30, 2012  The Top 10 Super Bowl Ads of All Time Google — Parisian Love. From looking for study abroad programs in Paris, to learning how to impress a French girl, to finding the location of churches for a wedding—Google’s ad tells us one life story, all through what’s typed in the company’s search bar. Google’s commercial doesn’t outright sell their product. It’s that time again! Enjoy! Or, catch some football. | |
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