| | | Conversionation | |  Google | 9 articles |
| Page 1 of 1 | Previous | Next | CONVERSIONATION JUNE 9, 2012  Defining Social Business: a Call for Clarity and Collaboration Dada Gerardo has a definition himself: “Being a social business is not about having a team of people monitoring LinkedIn, Twitter, and (if you are in the “leading edge”), Google+ and Pinterest. Mail me , connect on Google+ or leave a comment. Yes, you are right: social business is a buzzword. ” However, social business is not a hype, on the contrary. Why do that? | CONVERSIONATION JANUARY 20, 2012 The Social Networks Your Organization Needs This Year Blog Connected marketing Research Social media marketing Facebook Google+ Jan Rezab social networks socialbakers TwitterSocialbakers released an infographic a while back, providing an overview of the social networks that are important for organizations in 2012. The infographic is based on data that look at how some major brands and media companies do on the big social networks, taking into account three different parameters. In a blog post on [.]. | | | | | |
| CONVERSIONATION APRIL 18, 2012  Optimize: a Holistic View of Content and Marketing Optimization Lee, who has a tremendous experience in, among others, website optimization and SEO, had an ‘aha moment’, converging the ideas he had about optimization as a holistic activity after a talk with a Google engineer at a conference. Lee Odden, the founder of online marketing agency TopRank and the widely acclaimed TopRank marketing blog, released his new book, “Optimize”. That’s optimization. | CONVERSIONATION JANUARY 28, 2013  Five Customer Empowerment Tips: the Days of Intuition are Over In his blog post , Gerry quoted a book by Tomer Sharon, Search UX Researcher at Google and author of ‘It’s Our Research’. We all talk about the empowered consumer and it’s safe to say that consumers indeed dispose of more ways to inform themselves, interact and buy when, where and how they want. You don’t really need studies to notice customer empowerment. So, what is it about? Integrate! | CONVERSIONATION JUNE 3, 2012  IAB Europe AdEx Benchmark Europe 2012: Facts Behind the Numbers IAB Europe AdEx 2012 - paid search dominates In a recent report, Google revealed that mobile ad impressions on its networks increased 250% over Q3 and Q4 in 2011. Google also found (PDF opens) that the medium rectangle (300×250), leaderboard (728×90) and skyscraper (160×600) constitute 80% of impressions and the traditional 468×60 banner ads are basically dead. | | | | | | | | |
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CONVERSIONATION | SATURDAY, OCTOBER 9, 2010 EMI’s and Google’s John Lennon tribute: simple, integrated, brilliant but, well, you know
//. OK, if you are Google, it is not that tough to set up a campaign whereby you integrate YouTube and some other nifty stuff. But, still, I really like the Google Doodle/logo featuring a drawing of John Lennon’s head today. For the really young digital and social media generation: you have. Click title to read more MORE >> -
CONVERSIONATION | SATURDAY, OCTOBER 9, 2010 John Lennon tribute on Twitter, YouTube, Google's Doodle and more: integrated & smart campign
If you are Google, it is not that tough to set up a campaign whereby you integrate YouTube and some other nifty stuff. But, still, I really like the Google Doodle/logo featuring a drawing of John Lennon’s head today. For the really young digital and social media generation: you have probably. Click title to read more MORE >> -
CONVERSIONATION | MONDAY, JULY 26, 2010 Optimizing conversion of search engine advertising: emotion (and relevance of course)
However, there are downsides to the success of Google AdWords and the solutions of "the. //. Search engine advertising (search engine text ads) is still one of the most important forms of online inbound marketing and search engine marketing. Click title to read more MORE >>
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