Ad Your Comment Here

Trending Sources

Google+ Hangouts: The Future of Live Broadcasting [Event Summary] #SMWNYC #SMWGoogle

Ad Your Comment Here

You may have used Google+ Hangouts to connect with friends online, but did you know that you can broadcast Hangouts to a live global audience, record them to YouTube to broadcast later, and even develop apps to run within Hangouts? Google has been working to make Hangouts a 21st-century broadcast platform that anyone can use to live stream conversations to the world. Summary: From Steve Grove, Director of Community Partnerships for Google+. Google+ has focused on added, enhanced features and video quality (HD) in the past few iterations. Panel Description: .

Twitter, Facebook and Blogging Training Sessions

Ad Your Comment Here

Also, please keep in mind that we hold virtual training sessions for individuals and groups via Google+ Hangouts or Skype. I’ll be holding several 101 and 102 training sessions throughout the summer through the TEDCenter at Syracuse University. The topics we’ll hit are:   Twitter. Facebook. Blogging. Hope you’ll join! TWITTER 101: Twitter Language, Etiquette and Rules. Maximizing your profile. Putting together your content plan: what, when, how and why. How and why to connect with others. Staffing and resources. Case studies. TWITTER 102. How to grow your audience.

Infographic of the Week: How Internet Users Spend Their Time Online

Ad Your Comment Here

Did you know internet users around the globe – 30% of the world’s population (PS that’s 2,095,006,005 people!) – visit Google more than any other website, but spend most of their time on Facebook? An infographic from Go-Gulf (via Ragan ) displays more really interesting stats about worldwide internet use. Social networking is the most popular activity online.

A whole bunch of juicy social media stats [Infographic]

Ad Your Comment Here

Percent of Fortune 500 companies on Google+? Infographics Statistics Google infographic Social Media Social media in business social media marketing statistics Twitter Top three countries on Twitter? US, Japan and Brazil. Three most important reasons why companies use social media? Visibility, connecting with customers and self-promotion. Many more stats where that came from! Source:  University Of Florida Online MSM.  Social media image  via Shutterstock.).

Stats 46

B2B Marketing Trends for 2016

Coached the president of a small sales management training company to become a widely-known figure in social media, capture the #1 Google search spot, and. B2B Marketing. processes are fundamentally changing. The first generation of digital natives expects to be able to complete most of their selection process. through their own research, without talking to sales—until late in the journey.

10 Key Digital Media Happenings to Get You to the End of the Week

Ad Your Comment Here

Brain Zap google flight search iphone 5 promoted tweets windows 8

1 in every 5 minutes online is being spent on social networks (and more data from ComScore’s 2011 Social Report)

Ad Your Comment Here

Google+ now has 65 million users worldwide. I’ve finally gotten around to reading ComScore’s 2011 Social Report that came out in late December. There are some great, granular pieces of data taken from March 2007-October 2011. billion people total. Facebook is important.  Facebook takes up the largest part of this time, reaching 55% of the worlds’ online population in October.

Stats 30

October had a lot of changes in social media that you may want to know about

Ad Your Comment Here

More discussion on whether your organization should be on Google+. From the Field Social Media Embedded tweets Facebook ads Facebook Graph Search Google Google Plus pinterest Twitter Some changes were made on important social media platforms that will likely affect your brand. Users can now edit Facebook posts. Updates to Facebook Graph Search. Facebook allows you to target audience across platforms, and simplifies its ad-buying process. Twitter allows DM by any follower and suggests followers on mobile. Embedded tweets now included photos. Pinterest expands pins.

[Jun 25 - Jul 1] Social Media Highlights

Ad Your Comment Here

Starting this week, we will be sharing with you the latest Social Media highlights from the past week: Google’s rolling out of new tools and updates marking its ambition in Social Mediasphere; LeanLaunchLab, a service that helps start-ups avoid ineffective boardroom meetings; Lastly, an overall Mid-Year assessment on Social Networks. 1. Google + Project Launched on Tuesday.

B2B Marketing Trends for 2016

Coached the president of a small sales management training company to become a widely-known figure in social media, capture the #1 Google search spot, and. B2B Marketing. processes are fundamentally changing. The first generation of digital natives expects to be able to complete most of their selection process. through their own research, without talking to sales—until late in the journey.

Social Sharing Buttons Offer Opportunity for Brands

Ad Your Comment Here

Google plus continues to grow, but is still only used on about 8.5 A colleague of mine sent over a short study on social sharing from BrightEdge , and highlighted Twitter data. A few key pieces of data: Almost half of the largest 10,000 sites on the Web still don’t display any kind of social sharing links or buttons. percent in late July. Facebook plugins (e.g. Final thoughts?

#BWENY Session: The Future of Content Curation

Ad Your Comment Here

SR: Certain filters have certain biases, but what’s really happening is that people are constantly making content, and it doesn’t get dull by Google, or there are no restrictions. FH: What’s the difference between Twitter, Google or Paper.li, etc as curation tools. Panel session with Francine Hardaway (Moderator), Steve Rossenbaum (Curation Nation), Eric Hippeau (Huffington Post), Ed Lambert (Paper.li). FH: Steve, how do you feel about Content Curation and why? There’s no overwhelming narrowness to curation. The really story was happening in the comments.

Platforms Shaping Our World – Panel discussion at #2012Academic Summit

Ad Your Comment Here

Louis Gray , Google+ Evangelist at Google. Google+ is a new social destination, but it’s also a social layer over all of Google’s products. Google+ serves as the social spine that underpins all of Google. There are 170M+ users on Google+. +1s are a simple indication that someone liked your stuff. Conferences & Events Toolkit Uncategorized #2012AcademicSummit Facebook Google Greg Galant journalism LinkedIn Louis Gray Mario Sundar Mark Coatney MuckRack Social Media Tumblr Tyler HellingeSpeakers. Moderator. Mario Sundar.

10 Key Digital Media Happenings to Get You to the End of the Week

Ad Your Comment Here

Brain Zap #whatayear android Chrome Facebook Timeline Google+ Pages IE8 Mobile advertising SiriYou’re almost to the end of the week. Since your brain might be a bit on the – ehem – fried side by tomorrow, we’re giving you 10 can’t-miss hot topics to let you breath a little easier going into the weekend.

Media 13

Voice: The new – and mandatory – brand component

Ad Your Comment Here

Google knows this.  If they didn’t make their experience what it is for the users, it wouldn’t be nearly as valuable for the advertisers, and the way they do that is they cater almost 100% towards the needs of those users. Conversation. Response. Bi-Directional. Engage. We’ve heard them all.  Social media marketing requires us to think seriously about these aspects of our marketing campaigns.  You must engage in bi-directional conversation and respond to your audience and engage with them when they reach out to you.  These concepts are new anymore.  Valuable content. 

Media 13

B2B Marketing Trends for 2016

Coached the president of a small sales management training company to become a widely-known figure in social media, capture the #1 Google search spot, and. B2B Marketing. processes are fundamentally changing. The first generation of digital natives expects to be able to complete most of their selection process. through their own research, without talking to sales—until late in the journey.

Foursquare’s Got It Goin’ On

Ad Your Comment Here

In recent months we’ve seen a sudden surge in growth and development going on in the social media world with new products like Google + and Facebook’s latest feature, group and video chat.  That is pretty incredible considering that there isn’t even a “Facebook Day” or a “Google Day.”   It also serves as a big boost for the NYC entrepreneurial spirit and innovation creation. 

10 Key Digital Media Happenings to Get You to the End of the Week

Ad Your Comment Here

Brain Zap android Facebook Google remembering steve steve jobs Twitter

10 Key Digital Media Happenings to Get You to the End of the Week

Ad Your Comment Here

Brain Zap Facebook glam media Google netflix ning qwikster

The Voice Brand Component [Post Resurrection]

Ad Your Comment Here

Google knows this. This was a post that we originally put up this summer.  We’ve found ourselves referring to it a lot lately, so we thought we’d repost it. Conversation. Response. Bi-Directional. Engage. We’ve heard them all. Social media marketing requires us to think seriously about these aspects of our marketing campaigns. These concepts are new anymore.

10 Key Digital Media Happenings to Get You to the End of the Week

Ad Your Comment Here

Brain Zap Apple Blackberry apps Google+ Pages Pew Research Siri State of the Blogosphere Technorati Teen Bullying yahooYou’re almost to the end of the week. Since your brain might be a bit on the – ehem – fried side by tomorrow, we’re giving you 10 can’t-miss hot topics to let you breath a little easier going into the weekend.

Repost: Doing Business in Boston and the Need for Constructive Action

Ad Your Comment Here

As I’ll allude to later, a lot of what McCance talked about was simply “I gotta be where the cool kids are.&# The Googles, the Facebooks. Are they Google? No (well, actually, as Doug mentioned Google’s second largest “center&# is in Boston…). Well, I found this to be crap, and sent it to a few locals in high places to see if they had a response.

PR 2

10 Key Digital Media Happenings to Get You to the End of the Week

Ad Your Comment Here

Since your brain might be a bit on the – ehem – fried side by tomorrow, we’re giving you 10 can’t-miss hot topics to let you breath a little easier going into the weekend. <script src=”[link] href=”[link] target=”_blank”>View the story “10 Key Digital Media Happenings to Get You to the End of the Week” on Storify</a>]</noscript> Brain Zap Android Market Digital media Facebook Mobile Ads Flipboard Google execs social mediaYou’re almost to the end of the week.

5 Great Resources to Maximize the SEO of your Online Content

Ad Your Comment Here

SEO for Bing Versus Google (sixrevisions.com). 5 SEO Tips to Keep Rankings On Track (seodesignsolutions.com). B2B SEO: Content Sourcing and Optimization – Asking the right questions when sourcing content for search engine and social media optimization can reveal substantial assets that many marketers didn’t even think of using. Note: must fill out small form for webinar access].

The 2012 State of Web and Social Media Analytics in Higher Ed – @karinejoly at #eduweb12

Ad Your Comment Here

Top analytic tools: Google Analytics (97%), Facebook (62%, not growing as much as Google Analytics is), YouTube (40%, big uptake from last year). Push Your Presence: Google Analytics. How To Use Google Analytics to Measure Social Media ROI. This session, part of eduWeb2012 , gave the audience a quantitative and qualitative overview of how institutions have adopted analytics to inform their marketing decisions. STATISTICS. 97% of institutions track web traffic. Full-time staff are beginning to be hired just for analytics. Who tracks conversions? RESOURCES: [link].

Thoughts on Flipboard: Content vs Social

Ad Your Comment Here

But what does this mean for serious reading? I’m a huge content consumer.  My Google Reader has (admittedly) way too many feeds, but I love it.  I’ve been using Flipboard for about two weeks now.  It’s all the buzz so I thought I’d put out a few of my thoughts on it so far. Do I like it?  Sure, it’s pretty.  Do I LOVE it?  Keep reading… What’s Flipboard? Beautiful. slick.

6 Analytics Stats that Tell You A Lot About Your Blog Content

Ad Your Comment Here

End of the month here, which means Google Analytics time.  What Google Analytics Content Reports Can Tell You (slideshare.net). Navigating Google Analytics (slideshare.net). Tags: Explanation content production blog analytics blog statistics blogging bounce rate Content exit rate google analytics stats While I’m at it, I thought I’d share with you a few (this is only a few!) of the stats that I find valuable in terms of telling me what content is working, and what’s not working. Average Time on Page: This might be one of favorites.  Why is that? 

6 Analytics Stats that Tell You A Lot About Your Blog Content

Ad Your Comment Here

End of the month here, which means Google Analytics time.  What Google Analytics Content Reports Can Tell You (slideshare.net). Navigating Google Analytics (slideshare.net). Tags: Explanation content production blog analytics blog statistics blogging bounce rate Content exit rate google analytics stats While I’m at it, I thought I’d share with you a few (this is only a few!) of the stats that I find valuable in terms of telling me what content is working, and what’s not working. Average Time on Page: This might be one of favorites.  Why is that? 

Interview: Content Production with Vanessa Rhinesmith – Part II

Ad Your Comment Here

For example, Google Docs is a quick and easy archival solution.  This is the second half of our interview with Vanessa Rhinesmith on her experiences with a content production strategy.  The first half of her interview can be found here. Make sure to check out the comment , as we’ve referenced it below.  You can find more about her on her blog. Can you give a couple of examples of continual archiving of content for future use?  What’s the “one day” pile?  Had you been gathering these pieces of content specifically for your CP strategy, or was it just part of your “regular” process?

Interview: Content Production with Vanessa Rhinesmith – Part II

Ad Your Comment Here

For example, Google Docs is a quick and easy archival solution.  This is the second half of our interview with Vanessa Rhinesmith on her experiences with a content production strategy.  The first half of her interview can be found here. Make sure to check out the comment , as we’ve referenced it below.  You can find more about her on her blog. Can you give a couple of examples of continual archiving of content for future use?  What’s the “one day” pile?  Had you been gathering these pieces of content specifically for your CP strategy, or was it just part of your “regular” process?

The Six Best Google+ Marketing Tools

Webbiquity

Despite its detractors , Google+ remains one of the “big four” social networks and has its share of prominent fans in the business world. For most websites, Google+ doesn’t drive the volume of social traffic that Facebook, LinkedIn, and Twitter do. As with Facebook , Twitter, and other popular networks, Google+ has also inspired its own ecosystem of tools.

Tools 90

What content to blog for Google search success

Biznology

Expounding upon your products, services, and talent can both seriously woo Google (because Noogle AKA New Google loves long-form content these days) and also seduce your prospects into understanding that you’re not a bottom-feeder, that you’re not a commodity and that you and your products and services are worth way more than fairish market rate. What to Write? Go do it!

Two Killer Google+ Mistakes

Digital B2B Marketing

Last week WSJ ran an article entitled “ There’s No Avoiding Google+ ” on the front page. In short, it highlighted the drive by Google to make Google+ pervasive across other Google services. Here is why: There is no Google+ identity. I don’t mean a brand identity. mean Eric Wittlake, as a person, does not exist on Google+.

Google 135

Google+ is an antisocial network

Biznology

Summary: While there may be a subculture of Google+ zealots who treat Google+ like a forum instead of a social network, the majority of people who love Plus are using it, according to Michael Reynolds , as a “source of content, inspiration, and communication” – more like a reader, a place to keep up with mentors, creators, influencers, and thought leaders. Google+ did no such thing.

Google “mobilegeddon” starts today — are you prepared?

Biznology

You’re in luck if you’re on the East Coast: Google’s on PST. Rarely does Google actually warn up of an upcoming apocalypse — but they did this time : Starting April 21, we will be expanding our use of mobile-friendliness as a ranking signal. Mobilegeddon Checklist: How To Prepare For This Week’s Google Mobile Friendly Update: Are you ready for Mobilegeddon?

Seven Expert Google Analytics Guides

Webbiquity

Google Analytics (GA) is the most popular tool for tracking web visits, used by more than half of all companies , including two-thirds of the Fortune 500. Why you can’t ignore Google’s new Universal Analytics by iMedia Connection. How to Quickly (and Correctly) Track Google Analytics Across Multiple Domains by Moz. Image credit: iMedia Connection. It’s very common.”

The Complete Guide to Google+ for B2B Marketing [Infographic]

Webbiquity

Google+ seems to be an enigma in the social world, the quiet kid in the corner of the room that most are afraid to interact with. In fact, Google+ can be friendly and a resource with amazing results when a respective marketer learns how to utilize it in the right manner. Google+ is all about visibility , exponentially so when it comes to B2B campaigning. Need more details?

Google 153

How to be a Google+ success

Biznology

It just occurred to me, after spending a week deep-diving into Google+ , that Plus is not a social network — or even a social layer — it’s a global reboot of the message board. There are cooler, smarter, funnier people on Google+ than we have in our own lives now. Google Plus is a Forum and Not a Social Network. That’s apparently how Google+ is set up.

Google 123

Google is a lying liar that lies

Biznology

The following list of Google lying liar lies all have exceptions to the rules. And, Google does make examples of bad actors. That’s all Google has and that’s really all you have when it comes to whether or not someone clicks on your content or not. You still need to write for robots  – Google is smart. And Google acts pretty dumb. Do it! Do it!

Google 117

How to fix Google+

grow - Practical Marketing Solutions

Whether you think Google+ is dead, dying, or still on the rise, one thing is certain: something has to change. Google+ was meant to take on Facebook. Facebook was capturing a disproportionate share of our personal information and Google had to do something. Their You could argue that it did that … so why is Google+ in turmoil? Do we really need Google+?

Google 104