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Content Marketing and Social Media: 25 Insights and Stats from Three Research Reports

Webbiquity

Here are 25 key findings, facts, and stats from these insight-packed content and social media marketing reports. Image credit: WordPress VIP Not surprising: the top four goals of content marketing (like marketing in general) revolve around creating brand awareness, increasing brand credibility, and generating leads or sales.

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7 Key Stats That Point to the Future of Marketing

Marketing Insider Group

Generation Z, she shows, will rise in numbers among the nation’s workers. For marketers, this myth-busting fact means that they’ll need to diversify their approach to reach every generation. Social listening will become even more important, as will user-generated content. Image courtesy of Anita Lettink.

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9 Places to Source Authoritative Stats for Your Content Marketing

Marketing Insider Group

Due to the nature of their business, market research companies have a reputation for generating accurate, reliable data. The post 9 Places to Source Authoritative Stats for Your Content Marketing appeared first on Marketing Insider Group. Some focus on specific industries or technologies, while others try to cover them all.

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The 13 Social Media Customer Service Stats You Must Know

Convince & Convert

13 Social Media Customer Service Stats You Must Know 1. Others use platforms like Engage AI to generate personalized LinkedIn comments and respond to customers’ queries on the platform. The post The 13 Social Media Customer Service Stats You Must Know appeared first on Convince & Convert.

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12 Solid Stats Surrounding Social Networking (Plus Four  Timely Tips)

Webbiquity

Here are four recommendations based on a dozen social networking stats and facts from recent research, customarily curated with a little alliteration. Instagram is also worth experimenting with, though more for brand exposure than direct response or lead generation. 3: Nine Social Media Marketing Stats You Can Use. #4:

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8 Lead Conversion Stats for Demand Generation Marketers 

PureB2B

Demand generation marketing is often mistaken for lead generation. While lead gen is a core part of a successful demand gen campaign, a more central component of demand generation is the process of converting leads through your marketing funnel. 61% * of marketers rank lead generation as their biggest challenge – Hubspot 2.

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8 Lead Conversion Stats for Demand Generation Marketers 

PureB2B

Demand generation marketing is often mistaken for lead generation. While lead gen is a core part of a successful demand gen campaign, a more central component of demand generation is the process of converting leads through your marketing funnel. 61% * of marketers rank lead generation as their biggest challenge – Hubspot 2.