| | Generation + Leads + Sales Lead + Youtube | 92 articles |
| Page 1 of 1 | Previous | Next | FEARLESS COMPETITOR MAY 22, 2013 How to Turn a White Paper into a Content Marketing Machine To illustrate, take one of those white papers and: Shoot a video interview of the author, discussing key points from the white paper ( post this video to YouTube ). Now your one white paper turned into 7 or 8 pieces of quality marketing content, which will fuel your sales lead generation program and populate your lead nurturing and sales enablement programs too. | FEARLESS COMPETITOR JULY 22, 2012 Sales Lead Generation: The Hub and Spoke Marketing Approach This Slideshare presentation, with audio (IMHO – a best practice) shares a recommended approach to marketing campaigns by Jeff Ogden of the sales lead generation company Find New Customers. Blog articles, social media, pay per click, YouTube videos, Slideshare presentations, and links on your website all can drive people to that landing page. Nurturing and Scoring Leads. You can score behaviors and qualify leads, passing to Sales (If they told the inside salespeople they were ready.) Don’t confuse buyers with complexity. | | | | | | | FEARLESS COMPETITOR MARCH 21, 2013 Job Descriptions and Resumes – A Badly Broken System in Need of Repair Why companies can’t hire the best BtoB demand generation manager? Click the link below to watch Lou’s webinar on YouTube. We both left and I partnered with him for a time, then I fired him as a partner, before I founded the sales lead generation company, Find New Customers , focused on BtoB demand generation.). who confirmed my thoughts. | FEARLESS COMPETITOR MARCH 8, 2011 How to turn a good white paper into a great lead generation piece Great content or a great lead generation tool. Do you want a trickle of leads or a flood? To illustrate, let’s look at an example of how to turn a nice white paper into a great lead generation program: Let’s say you hire a company like the B2B lead generation company Find New Customers to write a white paper for you. Quality leads matter. | B2B CONVERSATIONS NOW JULY 12, 2011 Stale Content at the Speed of Now There is no doubt content drives sales interactions. Whether a potential customer uses Google, Bing, YouTube or even social media for initial research, those vendors with fresh, pertinent content get the first shot. B2B Marketing B2B Sales Lead Conversion Lead GenerationThe content “treadmill is a hungry beast that demands constant feeding. | FEARLESS COMPETITOR MARCH 24, 2011 How to Do Great Marketing with (Almost) Zero Money These approaches have been primary means of attracting business sales leads in the past. Without deep pockets can they really market their businesses and get new sales opportunities? Maybe a text interview of a thought leader can become a YouTube video. Upload it to Slideshare, and add a YouTube video or audio to your presentation. Quality leads matter. | | | | | | | | | -
FEARLESS COMPETITOR | THURSDAY, APRIL 25, 2013 B2B Marketers See Google Plus Becoming An Increasingly Useful Social Platform Yet, social media certainly deserves a home in your sales lead generation programs. Other Findings: Twitter is the most popular platform, used by 85% of respondents, followed closely by LinkedIn (82%), YouTube (77%) and Facebook (71%). Respondents most commonly measure their social media success by looking at website traffic, number of followers, content downloads, and leads generated. Marketing Find New Customers sales lead generation sales-challenges social media I agree that Google Plus is growing in importance. MORE >> -
MODERN B2B MARKETING | THURSDAY, FEBRUARY 17, 2011 How to Optimize Your B2B Marketing and Sales with Online Video Any B2B marketer concerned with marketing ROI and sales enablement needs to know how and when to use it. Take YouTube, for example. Second only to Google, YouTube has rapidly emerged as an easy-to-use and reliable search tool; it overtook Yahoo as the second largest search engine in 2008 and is now the fastest-growing media platform in history. Interested in demand generation best practices and Napa Valley wineries? Here are my recommendations: Early Stage: Generate high interest by sharing viral videos. Capture sales leads with longer form video. MORE >> -
FEARLESS COMPETITOR | MONDAY, JANUARY 10, 2011 Slideshare Zeitgeist At Find New Customers, the marketing lead generation company, we extensively use Slideshare.net for B2B lead generation. Slideshare.net should be part of your lead generation programs. We add Youtube videos, audio tracks and extensively use keywords for Search engine optimization. … Continue reading → lead generation Lead Nurturing Lead Scoring Management best practices Marketing Marketing Automation marketing sales Sales Leads MORE >> -
CLIENT BRIDGE | THURSDAY, SEPTEMBER 27, 2012 Lead Generation Marketing Budgets Generating high-quality leads was a top challenge, according to 71% of respondents to MarketingSherpa's 2012 Lead Generation Benchmark Report. Lead Generation Budget Trends. How IntraLinks Used Social Media to Generate Twice as Many Sales-ready Leads as Any Other Channel. Webinar Replay: How to Integrate Social Media/SEO to Drive More Leads and Increase Marketing ROI. List Growth Tactics: How Kodak added 33% more email subscribers and 53% more YouTube followers. Paid Search Marketing: Automation increases revenue 22%. MORE >> -
FEARLESS COMPETITOR | WEDNESDAY, SEPTEMBER 28, 2011 12 Marketing-Takeways from the B2B Marketing Manifesto B2B Demand Generation | 12 Marketing Take-Aways. Include “shameless plugs” and share on Docstoc, Scribd, Slideshare, YouTube, Linkedin, and Blogs. Writing articles for other blogs generates tons of good things, like traffic, backlinks Googlejuice. Jeff Ogden ( @fearlesscomp ) is the President of the B2B lead generation consultancy Find New Customers. Contact Find New Customers by calling (516) 495-9350 or sending an email to sales at findnewcustomers.com. I’d like to share Doug’s lessons with our fans. Be very specific. MORE >>
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- Unleash Your House Database with Lead Nurturing MODERN B2B MARKETING | TUESDAY, JANUARY 6, 2009
- B2B Lead Generation: The Power of Video FEARLESS COMPETITOR | THURSDAY, MARCH 31, 2011
- 3 Ways how to use Online Video for Business Lead Generation INBLURBS | MONDAY, SEPTEMBER 12, 2011
- How to turn a good white paper into a great lead generation piece FEARLESS COMPETITOR | MONDAY, AUGUST 8, 2011
- Why Engagement Will Not Generate Leads (and what to do about it) VIEWPOINT | TUESDAY, MAY 8, 2012
- How to Turn Your New White Paper into a Great Lead Generation Product FEARLESS COMPETITOR | SATURDAY, MARCH 3, 2012
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- How to Start a Lead Management Program in 9 Easy Steps HUBSPOT | MONDAY, MARCH 12, 2012
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- “How can we create a lot of great marketing content, really fast?” FEARLESS COMPETITOR | SUNDAY, JUNE 17, 2012
- Case study: Fast-growing B2B expands social media exposure GROW - PRACTICAL MARKETING SOLUTIONS | THURSDAY, FEBRUARY 3, 2011
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- USA Today reports: Social Media Future is NOW don’t get left behind INBLURBS | MONDAY, JULY 25, 2011
- 7 Ways how to empower your social networking with blog commenting INBLURBS | THURSDAY, JANUARY 20, 2011
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- How to put the "Viral" in B2B Marketing Viral Campaigns? CONNECT THE DOCS | THURSDAY, MARCH 18, 2010
- My Review of the Book “Managing Content Marketing” by Robert Rose and Joe Pulizzi FEARLESS COMPETITOR | TUESDAY, NOVEMBER 22, 2011
- Weekend Summary of Highlights from the Fearless Competitor blog FEARLESS COMPETITOR | SATURDAY, MAY 18, 2013
- Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2 WEBBIQUITY | TUESDAY, FEBRUARY 7, 2012
- 4 Easy ways to make your brand more social INBLURBS | WEDNESDAY, JANUARY 19, 2011
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- 42 Tweetable Facts to Squash Marketing Fantasies HUBSPOT | TUESDAY, AUGUST 30, 2011
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- Mega-List of Features in Marketing Automation (That You Won’t Find in CRM) MODERN B2B MARKETING | THURSDAY, NOVEMBER 15, 2012
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- B2B Content Marketing Trends in the Software Industry: CMI Survey Recap KOMARKETING ASSOCIATES | WEDNESDAY, MAY 1, 2013
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- Rick Short Explains How to Turn Staff Into Prolific Bloggers DELICIOUS B2BMARKETING | TUESDAY, JUNE 30, 2009
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- Who is the Fearless Competitor? FEARLESS COMPETITOR | FRIDAY, JUNE 3, 2011
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- Thought Leadership Interview with Kirsten Watson of Kinaxis – Part 2 of 3 FEARLESS COMPETITOR | TUESDAY, DECEMBER 20, 2011
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- Jeff Ogden, President of Find New Customers, is Nominated for SLMA’s Most Influential People in Sales Lead Management 2011 FEARLESS COMPETITOR | MONDAY, NOVEMBER 28, 2011
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