Remove marketing-lead sales-lead

What Works - What Doesn't

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Can You Find the Media Contact on Your Web Site?

What Works - What Doesn't

After many years producing mostly marketing content for vendors, I’m finding myself doing more technology reporting. What I instead often see are lead-snagging “bots” that pop up and ask me if I’d like a demo (“No.”) That means reaching out to IT vendors for their take on industry trends or customer references.