Buzz Marketing for Technology

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Integrating Listening Into Your Platform for ROI

Buzz Marketing for Technology

Plot your social media sentiment against your NPS scores. Listen for Lead Gen opportunities. Connect social media to all marketing campaigns to gauge response. Connect social media to SEO activities to increase SEO. Provide delightful customer support. Use social for new product ideas. Use social media to vet pricing of new products.

ROI 100
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Interview with Dave Chaffey of Smart Insights

Buzz Marketing for Technology

Most B2B service marketers know the value of tailored landing pages to drive traffic and capture leads for niche B2B buyer personas. If you are, there are new options available all the time, like the recent launch of the LinkedIn ‘Lead Accelerator’ You can review the options on our Content Distribution matrix.

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Why CMO’s Need To Be More Involved in Ecommerce

Buzz Marketing for Technology

And who should lead the charge? Armed with the science of data analysis and the art of consumer engagement, the CMO is well positioned to emulate merchant princes of old and join the ranks of retail royalty. User-generated content, like ratings, reviews or social media feedback, also aids and influences purchasing decisions.

eCommerce 100
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3 Ways Social Media can Boost Sales Success

Buzz Marketing for Technology

Facebook Lead Generation Lead Nurturing People Sales Social Business Intelligence Social Media Social Networking Strategy Thought Leadership Twitter. Social media provides the sales person a platform for sharing value, which builds reputation and affinity for the seller.

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Rensselaer Polytechnic Institute Tetherless World Constellation Launch Event - June 11, 2008

Buzz Marketing for Technology

Ranked among Technorati’s Top 10 blogs in the world, ReadWriteWeb is the lead blog in a growing network of blogs devoted to Web technology, and is an ideal partner to link the community of the Web to Rensselaer. We aim to make the next generation Web natural to use while responsive to a growing variety of policy and social needs.

Webcast 100
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B2B Marketing needs to Curate a Vibrant Community

Buzz Marketing for Technology

The results being most of the time we get ambivalent buyers into the top of our funnel and we have to work hard to close them in order to prove value to the organization and contribute to growth. Tags: Content Marketing Customer Customer Experience Customer Support Lead Generation Lead Nurturing Strategy Support.

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How to create your own Personal Brand?

Buzz Marketing for Technology

Link to Original Audio Source Signup for this Podcast Series About Dan Dan Schawbel is the leading personal branding expert for Gen-Y. Presently, Dan is a Social Media Specialist at EMC Corporation, which is one of the leading technology companies in the world. He is the author of “Me 2.0: