Buzz Marketing for Technology
MARCH 11, 2015
Advertising Behavioral Targeting Buying Cycle Content Marketing Customer Experience Data Analytics Innovation Interactive Marketing Lead Generation Optimization Strategy Best Practices innovation' Here’s a look at some fascinating facts about the human mind, from a marketing perspective.
Buzz Marketing for Technology
MAY 7, 2013
Facebook Lead Generation Lead Nurturing People Sales Social Business Intelligence Social Media Social Networking Strategy Thought Leadership Twitter. Posted in Blogging Business Intelligence Communities Content Marketing Conversational Marketing Enterprise 2.0 Related posts brought to you by Yet Another Related Posts Plugin.
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Buzz Marketing for Technology
MAY 28, 2014
We are not connecting that media investment, the prospects generated, nor their data, with our marketing systems and processes. If you are investing in media to generate prospects and acquire customers, be certain to connect those media programs with the rest of your marketing systems and process.
Buzz Marketing for Technology
JUNE 15, 2009
In a blog post last week, Dell revealed that it has generated more than $2 million in revenue from @DellOutlet, one of its many Twitter sites. And at this point in social media or even in the development of the web - we have plenty of ways to track and measure lead generation coming from Social Media. How did they do it?
Buzz Marketing for Technology
MAY 18, 2009
This isn’t a new problem – how to measure lead generation from online activity is as old as the web itself. Tags: social media Lead Generation. Not everyone had a shopping cart on their website year ago either, so ways of correlating offline business with online activity had to be devised.
Buzz Marketing for Technology
APRIL 28, 2009
Last week, I was interviewed by a technology services marketing team looking to improve their Demand Generation activities. They had a very cohesive but small team and they wanted to ramp up activities to drive brand awareness and lead generation. But as you might expect they had limited funds and bandwidth (don't we all).
Buzz Marketing for Technology
SEPTEMBER 8, 2010
Which means Publishers (or Marketers) are now the “white noise” in comparison to User Generated Content. Our messages are being drowned out by user generated content. So I have been thinking a lot this summer about the effectiveness of our demand generation efforts this year.
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