| | | Writing on the Web | | Generation | 30 articles |
| Page 1 of 1 | Previous | Next | WRITING ON THE WEB FEBRUARY 21, 2011 Feed Your Blog Automatically to LinkedIn & Twitter Follow these steps and automatically share your blog posts on Facebook, LinkedIn and Twitter and your blog traffic and online lead generation will increase significantly. How do you get your blog posts to feed into your LinkedIn profile and Twitter automatically? asked social media expert AnnaLaura Brown to write a guest post. This is the 2nd part of her post Connect Your Blog to Facebook. | WRITING ON THE WEB DECEMBER 7, 2010 Emotional Marketing Makes Memories But trust me, it illustrates that even small stories can generate emotions. If you want your content marketing messages to be remembered, you must engage the emotional memories of your readers. Memory formation happens in two ways: A new memory is formed when it hits the amygdala and makes an emotional connection. At some point, something was important enough because it was emotional. | | | | | | | WRITING ON THE WEB DECEMBER 12, 2011 Business Blog: 4 Reasons to NOT Write Your Own You earn the most money – and generate the most productive return on your time – when you stay in your “area of strength. However, blogs work best as referral generating machines when they get updated regularly with exciting, innovative, search engine friendly content.Say you want to take a three-month business trip (or, God forbid, well earned vacation). Guest post by Adam Kosloff. | WRITING ON THE WEB SEPTEMBER 19, 2012 How Content Marketing Works on Pinterest Not only can you generate impressions, you’ll be able to stay up to date on trends in your industry. For a social media site to truly step into the spotlight, it has to have something special. Pinterest is one show-stopping sharing site that has taken the Web world by storm. So how does your content marketing strategy work for this site? What to Share. Inspire your followers! How to Share. | WRITING ON THE WEB APRIL 11, 2012 Content Marketing: Stories are Key It illustrates that even small stories can generate emotions. If you want your content marketing messages to be remembered, you must engage the emotional memories of your readers. Memory formation happens in two ways: 1. You say or do something that makes an emotional connection. Something happens that closely resembles a previously established emotional connection. Stories are key. | WRITING ON THE WEB MAY 15, 2013 7 Content Marketing Questions to Ask BEFORE You Write a Word Be very specific here, for example you could say, “My target market is new real estate agents who want to generate more leads.” When you outsource writing for your blog , newsletter, video or any type of content marketing, be very clear about your content marketing goals. In fact, it doesn’t matter if you’re outsourcing to another writer or doing it all yourself. ” 3. | | | | | | | | | -
WRITING ON THE WEB | WEDNESDAY, FEBRUARY 1, 2012 5 Ways to Get Readers to Respond You can generate a lot of user feedback by letting blog visitors speak their minds. You spend a lot of time writing content on your blog but if the only comments you get are from people looking for free marketing, maybe it’s time to revise your content strategies. Here’s a guest post from Chris Peterson at Straight North integrated marketing services in Chicago. Your Blog as an Interactive Tool. When it comes to effective Web content, it’s no longer enough to post simple text with a graphic. Below, read about some of the techniques you can use to engage your readers. Polls. MORE >> -
WRITING ON THE WEB | TUESDAY, SEPTEMBER 7, 2010 Social Networking for Business: What’s Right for Yours? Nothing is more frustrating than spending your efforts pursuing a particular marketing strategy only to find that it generates ZERO results. (As I’m on vacation for a week, I’ve invited Sydni Craig-Hart to share social networking tips.). The big 3: Facebook , Twitter and LinkedIn. Everybody who’s anybody has a profile in each. And it seems everybody is preaching the same thing: You HAVE to have a Facebook Fan Page. You HAVE to be on Twitter. You HAVE to join LinkedIn and participate in groups. But, do you HAVE to this? The answer depends on your target audience. MORE >> -
WRITING ON THE WEB | WEDNESDAY, MAY 25, 2011 Why You Should Be Happy Before You Blog Author Erica Nelson is the author of two books, “ Prospect When You Are Happy ,” about the key of changing your mindset to generate results you seek, and the most recent “ Happiness Quotations: Gentle Reminders of Your Preciousness.” Three Keys to Blogging When you Are Happy. guest post by Erica Nelson. You know how your smile is written all over your face? Your emotions are imbedded in your words and how you write. What I’m asking is that you pause before you write for your audience. Get a picture of the person reading your blog, in your mind’s eye. Who is your audience? Digg this! MORE >> -
WRITING ON THE WEB | MONDAY, OCTOBER 18, 2010 What Drives Us? 4 Keys to Creating Compelling Content Thus, the chosen behavior in turn will generate environmental responses with survival consequences (such as the spouse’s loving appreciation). I’m extremely curious about the subconscious drives that compel people to do the things they do, in their work, in their choices, and their buying decisions, aren’t you? Sometimes, you feel driven to do things, and you don’t really know why. Engaging the hearts and minds of readers through written content isn’t easy. Lawrence and Nitin Noria. The drive to learn and make sense of the world and of ourselves. Digg this! MORE >> -
WRITING ON THE WEB | WEDNESDAY, JULY 7, 2010 Phony Testimonials and Dumb Social Proof This generates general comments, but in the absence of specific one, could also work. How do you get good client testimonials for your sales copy, for example, content for a landing page, when you don’t have a lot of previous clients? There’s no doubt that social proof is one of the key ways people decide to buy or try your products or services. get asked about this by some of my consulting clients who are starting a new business or product launch. He’s just about ready to start offering products and services for sale. don’t blame him. Authenticity. Liking. MORE >>
- A Checklist for 2012 Content Marketing Plans WRITING ON THE WEB | THURSDAY, JANUARY 19, 2012
- Using a Business Blog: Are You Hard to Find on the Web? WRITING ON THE WEB | FRIDAY, JUNE 29, 2012
- 3 Networking Tips with LinkedIn Groups for Business WRITING ON THE WEB | WEDNESDAY, FEBRUARY 29, 2012
- Business Blog: 4 Reasons to NOT Write Your Own WRITING ON THE WEB | MONDAY, FEBRUARY 7, 2011
- Content Marketing Tips to Get More “Juice” WRITING ON THE WEB | THURSDAY, DECEMBER 9, 2010
- Memory + Emotional Attention = Content Marketing WRITING ON THE WEB | FRIDAY, OCTOBER 28, 2011
- Is Your White Paper a Sales Pitch in Disguise? WRITING ON THE WEB | MONDAY, APRIL 4, 2011
- If Your Blog Writing Still Stinks… WRITING ON THE WEB | FRIDAY, JULY 22, 2011
- The Senior Brain: How to Market to Oldies but Goodies… WRITING ON THE WEB | MONDAY, NOVEMBER 8, 2010
- If Your Blog Writing Stinks… WRITING ON THE WEB | TUESDAY, AUGUST 10, 2010
- Social Media: 3 Things Teenagers Can Teach Business About Getting It Right WRITING ON THE WEB | WEDNESDAY, SEPTEMBER 12, 2012
- Blog Like Perez Hilton: 10 Ways to Bring Traffic to Your Blog WRITING ON THE WEB | WEDNESDAY, SEPTEMBER 26, 2012
- Entering the World of Social Media: Better Late than Never WRITING ON THE WEB | TUESDAY, NOVEMBER 15, 2011
- Content Marketing for Professionals: Time-Saving Tips Webinar WRITING ON THE WEB | SATURDAY, APRIL 16, 2011
- Emotional Attention + Memory = Content Marketing WRITING ON THE WEB | WEDNESDAY, OCTOBER 13, 2010
- Your Business and the Web: Getting Better? WRITING ON THE WEB | TUESDAY, JUNE 29, 2010
- Blog Writing: What Can We Learn From Reality TV? WRITING ON THE WEB | WEDNESDAY, SEPTEMBER 8, 2010
- Top 4 SEO Tips for Small Business Blogs on a Shoestring Budget WRITING ON THE WEB | WEDNESDAY, JUNE 19, 2013
- No More Geek-Speak: SEO for Smart Bloggers WRITING ON THE WEB | MONDAY, SEPTEMBER 6, 2010
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