LeadSloth

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Demand Generation Blogs Continued

LeadSloth

In the spirit of Twitter’s Follow Friday I’d like to finally publish the remaining Demand Generation blogs that I enjoy reading. Earlier I published the Top 10 Demand Generation vendor blogs and the Top 10 Marketing Automation Blogs. This blog provides a strategic perspective on the demand generation process.

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Social Media for B2B Lead Generation

LeadSloth

We started talking and he asked me to write a post about using Social Media for B2B Lead Generation, as LeadSloth has done a fair bit of work in that area. I could only use 1,000 words, and in my opinion Blogging, LinkedIn and Twitter are the powerhouses of social media for B2B lead generation. That’s both a blessing and a curse.

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Top-10 Demand Generation Vendor Blogs

LeadSloth

In my previous post I listed the Top-10 Demand Generation blog by marketers and consultants. Reachforce publishes almost daily Lead Generation tips. Tags: Demand Generation activeconversion eloqua genius.com hubspot market2lead marketbright marketo pardot reachforce readycontacts silverpop. Reachforce: The B2B Lead.

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Upcoming Lead Management Events

LeadSloth

Hubspot is best known for their Inbound Marketing evangelism and a software product that helps small to medium-size companies generate leads through search engine optimization and social media. The Demand Gen Academy is a free online learning program to help you master the process of demand generation with practical, hands-on training.

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Top-10 Marketing Automation Blogs

LeadSloth

BTW 1: Some of these blogs are more about lead generation, demand generation or inbound marketing, so maybe the title of this blog post is not ideal. Brian Carroll ’s B2B Lead Generation blog ( @brianjcarroll ). Jame is an experienced demand gen practitioner, who really understands metrics-based lead generation.

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Marketing Automation ROI: Efficiency or Revenue?

LeadSloth

Maybe spending on lead generation can be better directed, so unprofitable programs can be cut. I suggest three areas: More cost-effective lead generation. Lead Generation: with close loop measurements, you can easily see the effectiveness of each lead generation campaign. Where Do the Revenue Increases Come From?

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Genius Marketing Automation Blog Posts

LeadSloth

Demand Generation Best Practices. Demand Generation Metrics 101. Tags: Demand Generation Email Marketing sales 2.0 Are You Ready for Marketing Automation? Not Ready for Marketing Automation. Lead Nurturing and Lead Scoring. Marketing & Sales Collaboration.