| | | Client Bridge | |  Generation | 86 articles |
| Page 1 of 1 | Previous | Next | CLIENT BRIDGE SEPTEMBER 18, 2010  LinkedIn for Lead Generation But is also can be used to generate leads for your business. If you use LinkedIn for lead generation and have other strategies and tactics to add, please offer your suggestions. LinkedIn is a powerful social network for business professionals that allows you to increase and strengthen your business relationships. Below are a few tips. According to LinkedIn, you can target 7.9M | CLIENT BRIDGE APRIL 8, 2011 Statistics Every Marketer Should Know Facebook is capable of generating leads AND revenue. From Marta Kagan at the Hubspot Blog, here are twelve statistics that demonstrate that inbound marketing is essential. 78% of Internet users conduct product research online." Your website will likely be a potential customer's first impression of your company, and they probably got there via Google. In the past year, Web-based email usage dropped 59% among 12-17 year olds." That group prefers text, instant messaging and social networks as primary methods of communication. All Internet users under the age of 55 are sending less email. | | | | | |
| CLIENT BRIDGE MARCH 28, 2011 Ways to Generate Blog Comments Marcus Sheridan at The Sales Lion shares his tips for not only generating a lot of comments on your blog posts, but also generating quality comments. Stir Up the Pot" Make the reader think, ask questions and WANT to respond with their own opinions. Remember that as with most social media, you're starting a conversation. Don’t See Comments as a One-Way Street" Comments aren't a place for the author to bask in the glory of a well written piece. blog community wants to have a conversation. Be a Thought Leader" Master your niche. Discuss issues no one else covers. | | CLIENT BRIDGE SEPTEMBER 20, 2010  Software Tools for Inbound Marketing Email marketing - email is still a critical tool in the lead generation arsenal. This is important not only for lead generation opportunities but for brand management. Analytics - in order to turn your website into a lead generation machine, you need to be able to measure and track what is going on. The Internet has changed the way companies communicate. | CLIENT BRIDGE SEPTEMBER 27, 2012  Lead Generation Marketing Budgets Generating high-quality leads was a top challenge, according to 71% of respondents to MarketingSherpa's 2012 Lead Generation Benchmark Report. Lead Generation Budget Trends. How IntraLinks Used Social Media to Generate Twice as Many Sales-ready Leads as Any Other Channel. How to Switch from Direct Mail to Emailed Sales Lead Generation Campaigns. | | | | | | | |
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CLIENT BRIDGE | TUESDAY, NOVEMBER 27, 2012  VIDEO: Social Media 2013
Most impressive marketing fact: The Ford Explorer launch on Facebook generated more traffic than a Super Bowl ad. From author Erik Qualman, here's a video that looks at major trends in social media going into the next year. Watch on YouTube MORE >> -
CLIENT BRIDGE | FRIDAY, SEPTEMBER 24, 2010 4 Persuasive Lead Nurturing Statistics
Forrester Research report highlights that companies who excel at lead nurturing generate 50% more sales-ready leads at 33% lower cost. If you are investing time and/or money generating leads, you might consider lead nurturing as a way to maximize your ROI on those investments. Lead nurturing is not a new topic, but most businesses still don't take advantage of this powerful sales and marketing tool. Lead nurturing is the process of systematically communicating with leads in order to educate, qualify and build a relationship until they become "sales ready". Download it Now MORE >> -
CLIENT BRIDGE | FRIDAY, MARCH 18, 2011 Blog Metrics to Track
Goal : Increase revenue generation. Number of posts How much information are you generating? Blogs are still the heart of social media and content marketing. Blogs supply much of the content that drives social media conversations. Given their importance, blog metrics are needed to assess your success relative to your marketing objectives. From Content Marketing Institute, 21 blog metrics: Count visits and unique visitors Where do they come from and where do they go on your site? Goal : Attract your target audience. Pageviews Which pages attract readers? Where do they click? MORE >> -
CLIENT BRIDGE | MONDAY, JULY 19, 2010  Thoughts on Outsourced Lead Generation
Outsourcing lead generation is always an interesting topic. These days generating leads can involve a wide variety of strategies and tactics including: o Search engine optimization o Pay per click advertising o Content marketing o Blogging o Joint ventures/affiliate marketing o Email marketing o Social media marketing o And more. So here are a few quick thoughts on lead generation outsourcing: It is impossible for one person to be an expert in all of these areas. Don't throw all of your lead generation responsibility over to a vendor. Stay involved. Free Download. MORE >> -
CLIENT BRIDGE | SATURDAY, FEBRUARY 6, 2010  B2B Lead Generation - Plan to Succeed
If you are responsible for B2B lead generation, you probably have a hungry sales team to feed. By using a few simple calculations you can better understand: The # of impressions you’ll need The number of leads you need Whether or not your are on track to hit your goals Here’s how: First, calculate the number of customers you’ll need to generate. For what timeframe do you want to generate this estimate? Number of new leads you generated in the last 6 months. Number of customers generated from those leads. Number of impressions you’ll need to generate (G/H). MORE >>
- From "Contact Us" to Lead Generation CLIENT BRIDGE | WEDNESDAY, MAY 4, 2011
- Why Your Business Should Blog CLIENT BRIDGE | MONDAY, MAY 16, 2011
- 5 Steps to Getting Started with Lead Nurturing CLIENT BRIDGE | THURSDAY, SEPTEMBER 16, 2010
- INFOGRAPHIC: Actionable Social Analytics CLIENT BRIDGE | FRIDAY, NOVEMBER 2, 2012
- INFOGRAPHIC: B2B Email Marketing CLIENT BRIDGE | MONDAY, AUGUST 13, 2012
- INFOGRAPHIC: Growing Your Social Media Presence CLIENT BRIDGE | MONDAY, AUGUST 20, 2012
- Marketing Trends of 2012 CLIENT BRIDGE | TUESDAY, JANUARY 31, 2012
- 3 Cool Lead Conversion Testing Tools CLIENT BRIDGE | TUESDAY, OCTOBER 19, 2010
- INFOGRAPHIC: B2B Lead Generation CLIENT BRIDGE | MONDAY, NOVEMBER 12, 2012
- INFOGRAPHIC: Mobile Content Marketing CLIENT BRIDGE | WEDNESDAY, MARCH 13, 2013
- Debunking Social Media Marketing Myths CLIENT BRIDGE | THURSDAY, NOVEMBER 29, 2012
- HubSpot Competitor Analysis Tool CLIENT BRIDGE | FRIDAY, SEPTEMBER 14, 2012
- Statistics That Indicate the Future of Marketing CLIENT BRIDGE | TUESDAY, AUGUST 28, 2012
- Bold Social Media Risks CLIENT BRIDGE | THURSDAY, OCTOBER 11, 2012
- Lead Generation Trends for 2011 CLIENT BRIDGE | TUESDAY, FEBRUARY 15, 2011
- Generating Leads from Your Blog CLIENT BRIDGE | TUESDAY, SEPTEMBER 27, 2011
- INFOGRAPHIC: Social Analytics CLIENT BRIDGE | FRIDAY, MAY 4, 2012
- Social Media Marketing ROI Metrics CLIENT BRIDGE | THURSDAY, JULY 7, 2011
- Trends in Social Media CLIENT BRIDGE | TUESDAY, NOVEMBER 22, 2011
- Reducing Costs with Content Marketing CLIENT BRIDGE | THURSDAY, JUNE 2, 2011
- B2B Lead Generation - Quantity or Quality? CLIENT BRIDGE | TUESDAY, DECEMBER 1, 2009
- Using LinkedIn for Lead Generation: 5 Quick Tips CLIENT BRIDGE | THURSDAY, AUGUST 16, 2012
- Business Investments that Pay Off CLIENT BRIDGE | TUESDAY, MARCH 15, 2011
- INFOGRAPHIC: Why Social Media Matters to Marketers CLIENT BRIDGE | MONDAY, MARCH 4, 2013
- INFOGRAPHIC: Search Engine Marketing and Content Marketing Go Hand in Hand CLIENT BRIDGE | WEDNESDAY, JANUARY 2, 2013
- INFOGRAPHIC: Content Marketing Metrics CLIENT BRIDGE | MONDAY, NOVEMBER 5, 2012
- INFOGRAPHIC: Social Marketing on the Big 3 CLIENT BRIDGE | WEDNESDAY, JULY 18, 2012
- Inbound Marketing ROI Statistics CLIENT BRIDGE | THURSDAY, MARCH 21, 2013
- Why to Use Video in 2013 CLIENT BRIDGE | THURSDAY, MARCH 14, 2013
- Marketing Resolutions for 2013 CLIENT BRIDGE | THURSDAY, JANUARY 3, 2013
- INFOGRAPHIC: Online Marketing for Brick-and-Mortar Success CLIENT BRIDGE | WEDNESDAY, MAY 9, 2012
- InboxQ Moves Q&A to Twitter CLIENT BRIDGE | WEDNESDAY, FEBRUARY 23, 2011
- The Inbound Marketing Revolution - Free Report CLIENT BRIDGE | MONDAY, FEBRUARY 7, 2011
- 2011 B2B Marketing Advanced Practices Handbook CLIENT BRIDGE | WEDNESDAY, MARCH 2, 2011
- What Type of Website Do You Need? CLIENT BRIDGE | THURSDAY, OCTOBER 21, 2010
- Social Media Trends for 2012 CLIENT BRIDGE | TUESDAY, DECEMBER 20, 2011
- The Cost of a Facebook Fan CLIENT BRIDGE | THURSDAY, FEBRUARY 24, 2011
- Getting the Most Out of Tradeshow Marketing CLIENT BRIDGE | THURSDAY, FEBRUARY 16, 2012
- Facebook B2B Marketing Tips CLIENT BRIDGE | THURSDAY, OCTOBER 20, 2011
- Measuring What Matters in Social Media CLIENT BRIDGE | FRIDAY, MAY 20, 2011
- Marketing Automation Success Stories CLIENT BRIDGE | MONDAY, MARCH 28, 2011
- Groupon and Online Marketing CLIENT BRIDGE | THURSDAY, MARCH 3, 2011
- Salesperson Time Investment CLIENT BRIDGE | THURSDAY, MARCH 3, 2011
- Dispelling Myths about the Youth Market CLIENT BRIDGE | TUESDAY, MARCH 22, 2011
- Mistakes to Avoid When Purchasing a Marketing Automation System CLIENT BRIDGE | MONDAY, MARCH 14, 2011
- Website Elements that Hamper Inbound Marketing CLIENT BRIDGE | THURSDAY, APRIL 26, 2012
- Are You Failing at Marketing Automation? CLIENT BRIDGE | THURSDAY, OCTOBER 6, 2011
- Facebook Page Finder CLIENT BRIDGE | FRIDAY, MARCH 4, 2011
- INFOGRAPHIC: Benefits of Guest Blogging CLIENT BRIDGE | WEDNESDAY, MAY 1, 2013
- Misconceptions of B2B Marketing CLIENT BRIDGE | THURSDAY, APRIL 25, 2013
- INFOGRAPHIC: 2012's Biggest Social Media Marketing Moments CLIENT BRIDGE | WEDNESDAY, FEBRUARY 27, 2013
- B2B Marketing Lessons from 2012 CLIENT BRIDGE | THURSDAY, FEBRUARY 14, 2013
- INFOGRAPHIC: Content Marketing in a Social, Mobile World CLIENT BRIDGE | WEDNESDAY, FEBRUARY 6, 2013
- Marketing Trends for 2013 CLIENT BRIDGE | THURSDAY, JANUARY 10, 2013
- A Calculator of the Value of Social Media Followers CLIENT BRIDGE | THURSDAY, DECEMBER 20, 2012
- INFOGRAPHIC: Website Lead Generation CLIENT BRIDGE | WEDNESDAY, NOVEMBER 21, 2012
- Analyzing your Inbound Marketing Funnel for Investment Success CLIENT BRIDGE | THURSDAY, AUGUST 30, 2012
- Facebook Ads That Work CLIENT BRIDGE | THURSDAY, JULY 19, 2012
- Try Unique Content Types CLIENT BRIDGE | THURSDAY, JULY 5, 2012
- Executing an Outstanding Inbound Marketing Campaign CLIENT BRIDGE | THURSDAY, MAY 31, 2012
- Important SEO Statistics CLIENT BRIDGE | THURSDAY, MAY 3, 2012
- Generating Leads from Your Homepage CLIENT BRIDGE | THURSDAY, APRIL 12, 2012
- Why Isn't My Content Marketing Strategy Working? CLIENT BRIDGE | THURSDAY, MARCH 29, 2012
- Making Marketing Analytics Actionable CLIENT BRIDGE | THURSDAY, MARCH 8, 2012
- Tips for Retooling Your Business CLIENT BRIDGE | THURSDAY, FEBRUARY 23, 2012
- INFOGRAPHIC: The Inbound Marketing Process CLIENT BRIDGE | WEDNESDAY, FEBRUARY 22, 2012
- VIDEO: Low Cost Ways to Generate Leads CLIENT BRIDGE | THURSDAY, NOVEMBER 3, 2011
- Internet Marketing Metrics That DON'T Drive Success CLIENT BRIDGE | THURSDAY, SEPTEMBER 8, 2011
- Things to Know about Web Analytics CLIENT BRIDGE | TUESDAY, JULY 26, 2011
- Can You Really Automate Your Sales and Marketing? CLIENT BRIDGE | WEDNESDAY, JULY 20, 2011
- Take Groupon Seriously CLIENT BRIDGE | TUESDAY, MARCH 29, 2011
- Choosing the Best Social Media for Your Company CLIENT BRIDGE | TUESDAY, MARCH 29, 2011
- Lead Nurturing Cookbook CLIENT BRIDGE | WEDNESDAY, MARCH 23, 2011
- Revenue Performance Management CLIENT BRIDGE | TUESDAY, MARCH 8, 2011
- Digital Lead Generation CLIENT BRIDGE | FRIDAY, FEBRUARY 11, 2011
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