| | | Agile B2B Copywriter | |  Generation | 7 articles |
| Page 1 of 1 | Previous | Next | AGILE B2B COPYWRITER MARCH 13, 2011  K’s Top Five for the Week – March 13 Tweeting Isn’t Enough for B2B White Paper Lead Generation by @Jonathan_Kantor. White papers are staples for B2B lead generation. Tweet This week my top five picks focus on content marketing. First there’s content creation. The first three picks show you how to properly prepare for content creation, how to write excellent copy, and how to create SMART emails. Enjoy! Tweet This! | AGILE B2B COPYWRITER NOVEMBER 12, 2010  K’s Top Five for the Week – November 12 Lead Generation: Real-time, Data-Driven B2B Marketing and Sales by @dmscott via @marketingsherpa. Tweet It’s been an amazing week of indian summer here. It doesn’t feel at all like November, but that’s all about to change…. While enjoying the amazing warm weather, I’ve read some great case studies this week. Also have some posts that show how you can improve marketing copy and results. | | | | | |
| AGILE B2B COPYWRITER MARCH 27, 2011  K’s Top Five for the Week – March 27 The first pick is a link to an excellent webinar which showcases how a B2B telecom company used content marketing strategy to dramatically improve their lead generation and lead nurturing campaign results. Tweet This week, my list of top five picks focuses on how to help you improve your content. Enjoy! That’s double the industry benchmark. Don’t miss this one. It’s awesome. Here’s a hint. | AGILE B2B COPYWRITER NOVEMBER 5, 2010  K’s Top Five for the Week – November 5 This week’s posts focus on web development myths and maximizing the results your website generates. Tweet Sorry for the long absence! As most of you know, I’ve been working on moving my website both to WordPress and to a new domain. m happy to report I’m finally finished, and the new site is working beautifully. Plus it’s a dream to maintain and update. Gotta love that! Until next week! | AGILE B2B COPYWRITER OCTOBER 8, 2012  The Small Business Social Media Advantage B2B Marketing Lead Generation Social Media Marketing social media marketingTweet Today's post from the Chamber of Commerce features advice on how small businesses can use social media to their advantage. Social media is so widely used that some would argue it is becoming ineffective. If every company implements a social media strategy, is it really advantageous? In a word, “yes.” | AGILE B2B COPYWRITER FEBRUARY 20, 2011  K’s Top Five for the Week – February 20 How Do You Qualify Leads Generated by B2B Marketing Online via @b2cmktginsider. Tweet This week has been another busy one in the world of marketing. Of course, you’ve probably seen the big SEO story about JC Penney engaging in black hat tactics. But all of the posts around that story weren’t the only interesting things happening. Enjoy! How do you engage with your prospects online? | | | | | | | |
| -
AGILE B2B COPYWRITER | THURSDAY, SEPTEMBER 23, 2010  3 Reasons Why You Need a Creative Brief
sales, lead generation, brand awareness, etc.). Tweet When you think “creative brief” you may automatically think “ad agency.” And that’s ok. Creative briefs are well within the traditional stomping grounds of agencies. Many won’t start a project without one. Interestingly, while clients seem happy to provide key project information for a creative brief, they often look at it as an agency product. Too often they look at it as something unique to agency projects. It’s not. good creative brief is a vital document that should be done for every marketing project regardless of who’s involved. MORE >>
| |
Crimson Marketing