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Wednesday, September 1, 2010
It includes five pages of properly sourced industry statistics from Aberdeen , Forrester , Gartner and SiriusDecisions. Summary: So you want some hard numbers to prove the value of marketing automation? Here's a bunch. client asked yesterday if I had some benchmark information to justify the cost of her marketing automation project.
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Monday, May 3, 2010
In the end, you knew if you had briefings with Yankee Group, Gartner, Forrester, Jupiter and Meta Group, you had your bases covered. Best of B2B Marketing. April 2010. Great stuff this month in the world of B2B Marketing. The following are the top items from featured sources based on social signals. My 5 favorite B2B marketing numbers.
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Tuesday, November 3, 2009
Who cares what you’re selling, what are customers buying - Market2Lead , October 21, 2009. MarketingSherpa Marketing Summit, Richard Fouts of Gartner talks Social Media and Communications - Smashmouth Marketing , October 6, 2009. Best of B2B Marketing. October 2009. Featured Sources. Finally! Yes, you can. October 27, 2009.
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